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11 M
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Global iGaming Summit & Expo                                                          2. SE
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11-13 May 2010                                                                                  eting

Palais des Congrès, Montreal, Canada




Position your company now to capitalize on the most anticipated revolution in
the online gaming industry – regulation of the North American iGaming market
                                                                    Hear from the key influencers
 GIGSE is back after two years to help you:                         in the North American
 • Understand how, where and when the regulations will              iGaming debate, including:
   permit iGaming – federal and state perspectives
 • Review different regulatory scenarios to plan your
   entry strategy into the North American regulated online
   gaming market when it emerges
 • Secure your brand leadership in the most lucrative
                                                                    Sen.            Sen.            Alison Harvey
   iGaming market there is, that could be worth US$12bn or          Raymond         Roderick        Executive
                                                                    Lesniak (NJ)    Wright (CA)     Director, CTBA
   more annually*
 • Meet and partner with the key stakeholders that can
   facilitate your successful entry into the online gaming
   market in North America and globally, including:

 land-based casinos • Indian tribes/First Nations • international
 iGaming companies • state lotteries and provincial lottery         Jacob           Dale            Mitch Garber
                                                                    Appelsmith      McDonnell       CEO
 corporations • card rooms • horse racing operators • social/       Chief           Assistant       Harrah’s
 skill games and fantasy sports providers                           Bureau of       Director        Interactive
                                                                    Gambling        & General       Entertainment
 *According to Goldman Sachs                                        Control (CA)    Counsel
                                                                                    Minnesota
                                                                                    State Lottery




        For more details and exclusive white papers on North                                            Organised by



            American iGaming, go to WWW.GIGSE.COM
Global iGaming Summit & Expo
                                                                          GIGSE – an established and reputable brand with nine years of
                                                                          history
                                                                          The Global iGaming Summit & Expo, known to the industry as GIGSE, is Clarion
                                                                          Gaming’s flagship event that served the industry since its early beginnings
                                                                          and attracted 1700+ delegates in its peak year. Organized for nine years and
                                                                          deactivated in 2007 due to UIGEA, GIGSE is now re-established to help the
                                                                          industry get a head start in the emerging North American market and:
To all members of the iGaming community:                                  • Influence the development of a regulated online gaming environment in North
As legislators in both Canada and the USA are revisiting online               America
gaming regulations in their countries, IMGL is pleased that               •   Position your company to gain/maintain a leading market share in one of
Clarion Gaming’s flagship congress has been reinstated to                      the most lucrative gaming markets, estimated by Goldman Sachs to be worth
                                                                              $12bn
provide a platform to all stakeholders to voice their interests
and join forces in the drive towards creating a regulated online          •   Leverage the strength of the brand and customer base of your land-based
gaming market.                                                                operations in the online space
                                                                          •   Plan the entry strategy into a regulated online gaming market in North
As GIGSE’s Lead Association, IMGL would like to invite its                    America, whether you are an existing online gaming operator, land-based casino,
members and all the gaming community to this important                        media organization, lottery, horse racing operator or free-to-play game provider
event where leading legal experts, politicians and regulators             •   Develop player protection, geo-location and anti-money laundering standards
will share important advice on numerous initiatives being                     for a regulated online gaming industry in North America
proposed in the states of California, Florida, New Jersey,                •   Explore partnership and joint venture opportunities between the land-
Illinois, Quebec, British Columbia, and on the federal efforts in             based and online businesses to take advantage of the US potential or act on
both Canada and the USA . We are certain that the knowledge                   your global expansion plans
shared at the event will offer a clear regulatory roadmap to
both commercial and state organizations so that they are ready            All new GIGSE – bringing the ‘old’ and ‘new’ players together
for the most anticipated decision in the gaming industry –                As the dynamics of the iGaming industry in North America have changed
liberalization of the US iGaming marketplace.                             dramatically since 2007 (when GIGSE last took place), GIGSE will welcome new
                                                                          stakeholders from the land-based industry whose voice and interests are critical
With the IMGL spring conference scheduled to take place a                 for enabling any meaningful progress in the internet gaming legislative debate.
week after GIGSE, on 19-21 May, we strongly believe that                  By facilitating networking between North America’s existing gaming industry
both events will complement one another, providing in-depth               and international iGaming organizations, GIGSE will provide a unique platform for
legal advice that will have an important impact on the strategic          commercial partnerships that will enable exchange of expertise and expansion
decisions of the commercial organizations. Those willing to at-           into new markets.
tend both events can therefore enjoy substantial discounts and
should contact organizers of either conference for details.               GIGSE’s interactive formats to reflect interests of all stakeholders
                                                                          in constructive discussions
We look forward to meeting you in Montreal at GIGSE.                      Join all of the stakeholders, with their respective agendas, to contribute to the creation
Kind regards,                                                             of possible regulatory models at GIGSE’s many brainstorming sessions that will allow
                                                                          you to engage with key influencers, voice your interests and work together to
                                                                          develop common solutions that will give your organization a competitive edge.
                                                                          Opinions as to when and how the North American market will be legalized are
                                                                          divided, but no one doubts that it will happen sooner or later, so be at GIGSE to
                                                                          make sure your interests are not omitted.
                                                Robert W. Stocker II
                Tony Coles                      Immediate Past
                                                                          Two highly-focused pre-GIGSE workshops to give you practical
                President, IMGL                 President, IMGL
                                                                          advice on your operational and marketing challenges
                                                                          If you are new to the iGaming industry and need a quick introduction to the
                                                                          secrets of operating an online gaming business, GIGSE’s workshops are perfect
                                                                          for you. They will provide you with tailored and practical knowledge on what

“   As US governments at both state and federal levels stand
    ready to regulate internet gambling, it is essential that potential
    operators offshore learn quickly how legislative and political
                                                                          technologies and platforms you need to implement, how to devise and market
                                                                          your product propositions to consumers and what companies and experts can
                                                                          help you to set up from day one.
    decisions are made in the US. It is just as important for industry    If you are part of North America’s huge affiliate network, find out at the SEO/online
                                                                          marketing workshop how legal changes in the USA and Canada can affect you and
    leaders to understand how best to make the case for regulatory
                                                                          what are the most effective strategies for player acquisition and conversion.
    structures that support sustainable and profitable business
    models. I will be speaking at GIGSE 2010 because it provides an       GIGSE’s superb networking opportunities help you connect with
    opportunity for the industry to discuss optimum approaches to         those who can give you access to the North American iGaming


                    “
    these challenges.
            Jim Tabilio, Chairman, Secured American Games, LLC
                                                                          market
                                                                          Speed networking, interactive brainstorming sessions, a pre-conference social
                                                                          and the official GIGSE party, long lunches and refreshment breaks will provide
                                                                          an excellent environment for developing partnerships on the ground and globally

“   2010 should be a very big year for online gaming in the United
    States with efforts moving forward for legalization and regulation
    in a number of US states. GIGSE gives all of us working at the
                                                                          so that you can expand into new markets and get the necessary expertise to
                                                                          operate in North America.
                                                                          Visit www.gigse.com for frequent updates and extra educational
    forefront of this issue an opportunity to share information and       content

                 “
    best practices.
     Melanie Brenner, Executive Director, Poker Voters of America
                                                                          Keep checking the GIGSE website (www.gigse.com) where you will find updates
                                                                          on panellists, interviews with GIGSE’s keynote speakers, exclusive excerpts and
                                                                          white papers with more information on the emerging iGaming market in the USA
                                                                          and Canada which will help you to maximize your time at GIGSE.




                                     Register now at WWW.GIGSE.COM
11 May 2010 – 2 Practical Workshops

Choose one of the two workshops or select sessions of interest from both:
Pre-GIGSE workshop to give newcomers a 360º perspective on                              Pre-GIGSE workshop on online marketing and SEO for affiliates and
operating an online gaming business                                                     iGaming marketers

Whether you want to expand globally into markets that allow online gambling
now or be ready for when the North American market opens up, this workshop              In partnership with
will take you through all the key steps:
• Strategy considerations to prepare your organization for launch                       Learn about the secrets of online customer acquisition during this interactive,
•   Technologies, products and platforms so you have the content to compete             practical workshop that will bring together potential newcomers to the online
•   Security, fraud and player protection so you meet the strictest codes of            gaming space and iGaming affiliates, crucial for the success of any iGaming site.
    conduct                                                                             This workshop will be a perfect platform to start building relationships with
•   Player acquisition and affiliate relationships so you can get off to a flying start   North America’s huge affiliate and network population that will result in
…All sessions are tailored so that you can operate successfully from day one.           more customers converted to players once the regulated market emerges.
This workshop has been developed specifically for: land-based operators,                 Free to attend for GPWA-certified affiliates
Indian tribes, card rooms, legislators and regulators.

                                                         08:30 Registration opens. Morning refreshments
                                                                         09:00 Workshops open

09:00 – 12:45 Workshop framer: Market potential and land-based/                         09:00 – 12:45 Affiliate marketing in North America
online synergies                                                                        Key challenges and opportunities on the eve of the emergence of a regulated
• Analyzing the North American market potential for online gambling – find               market:
    out what you would be losing out on                                                 • Affiliate marketing 2007 – 2010: How UIGEA impacted the market
•   Understanding the online gaming demographics and identifying the                        ecosystem
    synergies with your existing customer base                                          •   Learn how the legal developments on the state and federal level might
•   Understanding what you need to know before you go ahead with your                       affect your affiliate marketing
    online launch                                                                       •   Find out how you can prepare and who might become your potential partner
Discussion framer: Choosing your technology platforms and devising                          in the new iGaming industry
your product proposition                                                                Top ten tips for successful SEO in 2010
The minimum you need to know to launch and be profitable                                 Learn from a key SEO figure how to maximize your online customer acquisition
Brainstorming sessions: Understand the optimal                                          Affiliate panel: Hear from the market’s leading affiliates on their successful
product mix that will complement your existing proposition.                             strategies for player acquisition and Search Engine Marketing
Find out what works and what doesn’t – short presentations will be followed             Collaboration panel: Building a long-term, optimal relationship between
by discussions in roundtables so that you can define your key requirements and           affiliates and operators
needs for poker, casino, sportsbetting, bingo, lottery, scratch cards etc.

                                                                               12:45 Lunch

14:00 – 16:30 Security and player protection: Identifying key                           14:00 – 16:30 Video as your acquisition tool: How effective video can
requirements to create a safe and secure gaming environment for                         be in maximizing your player conversion
your players                                                                            Social media: Optimising the effectiveness of social media networks, including
• KYC and age verification - Make sure your site accepts only players allowed            twitter and Facebook
    to gamble and within the regulated jurisdiction                                     Live session ‘site surgeries’: Direct feedback to improve the effectiveness of
•   Protect your site from security breaches, fraud and cyber attacks                   your website, directed by a panel of leading SEO experts
Panel discussion and product showcase: Offering comprehensive and safe
payment options to your players online
                                                                                            With over 10,000 members, the Gambling Portal Webmasters Association
Marketing to your players                                                                   (GPWA) is dedicated to helping its members succeed in the online gaming
• Understand the differences in marketing land-based vs. online gaming                      industry. The GPWA was founded in 2001 to provide affiliate members with
•   The most effective customer acquisition methods and strategies, including               the means to collaborate with other online gaming affiliates around the world
    media partnerships, social networks, referral programs, bonuses and                     and to strengthen relationships with affiliate programs.
    affiliate marketing                                                                      As the US and Canadian online gaming market emerges, we would like
•   Affiliate marketing in the online environment – who affiliates are and how to             to invite all our members and North America-based affiliates and affiliate
    work with them in the most effective way                                                programs to join the Global iGaming Summit & Expo in Montreal for three
•   Customer retention and loyalty programs - converting your visitors to                   days of networking with North America’s emerging online gaming industry.
    regular players
Workshop experts:
                                                                                                      Michael Corfman
Joe Winert, Senior Vice President, Spectrum Gaming Group                                              President
Simon Holliday, Director, H2 Gambling Capital                                                         GPWA
Chris Gallardo, Legislative Director, Poker Voters of America
Moti Malul, VP, Sales and Business Development, NeoGames

Please contact Ewa Bakun, Event Director, on +44 (0)207 370 8567 or at ewa.bakun@clariongaming.com if you are interested in
speaking on this workshop.

                                                               16:30 End of Pre-conference workshops
                                            16:30 – 17:30 Pre-conference networking social in the expo hall
         Join workshop attendees and other delegates for a pre-GIGSE networking social where you can see who else is attending, start your discussions,
                               exchange your expectations for the event and find out how you can maximize your time at GIGSE.




                                             Register now at WWW.GIGSE.COM
12 May 2010 – Conference Day One
                                     08:30   Registration opens. Morning refreshments                   •  How legislators and commercial organizations can work
                                                                                                           together to create a secure internet gaming environment
                                     09:00   Chairman’s opening remarks
                                                                                                        Sen. Raymond Lesniak (NJ)
                                     Bill Rutsey, CEO, Canadian Gaming Association
                                                                                                        Sen. Roderick Wright (CA)
                                     09:15   Strategic keynote debate                                   Lloyd Levine, President, Filament Strategies (Former
                                     Key stakeholders discuss the pros and cons of regulating           Assembly Member, California State Legislature)
Sen. Raymond       Sen. Roderick     online gambling – envisioning the shape of the
Lesniak (NJ)       Wright (CA)       regulations and its beneficiaries                                   13:30    Lunch
                                     • Outlining North America’s online gaming ecosystem                14:30    Strategic debate
                                     • Discussing how to combine the interests of different             Intrastate vs. federal initiatives – the way forward
                                        stakeholders
                                     • Why regulate? Is regulation good for the industry?               With both federal and state initiatives now widely discussed
                                                                                                        and receiving support, which model will prevail and be better
                                     • Anticipating the impact of regulations on the future of the
                                                                                                        for the industry in the long-term; implications for legislators,
                                        industry and its ecosystem
                                                                                                        regulators, government and commercial organizations.
                                     • Understanding the existing regulations and UIGEA
Lloyd Levine       Jacob                                                                                John Pappas, Executive Director, Poker Players Alliance
Former             Appelsmith        Andy Schneiderman, VP and General Counsel, Commerce
                                     Casino                                                             Melanie Brenner, Executive Director, Poker Voters of America
Assembly           Chief
Member             Bureau of         Alison Harvey, Executive Director, California Tribal Business      Joe Brennan, Executive Director, iMEGA
California State   Gambling          Alliance                                                           Richard D. Bronson, Chairman, US Digital Gaming
Legislature        Control (CA)      Joe Brennan, Executive Director, iMEGA
                                                                                                        15:15    Legal roundtables
                                     Dan Walsh, Senior Director of Governmental Affairs,
                                                                                                        Get the low-down on the most discussed legal initiatives
                                     Greenberg Traurig and Lead US Lobbyist, IGC
                                                                                                        and have your strategy ready for when (and if) they come
                                     Dale McDonnell, Assistant Director & General Counsel,              into force.
                                     Minnesota State Lottery
                                                                                                        Join these hosted roundtables and have experts from each
                                     Brett Hale, SVP, Corporate and Governmental Relations,
                                                                                                        region at hand to answer your specific questions and find out
                                     Churchill Downs
                                                                                                        details about both state and federal proposals in a much more
Dale Fuga          Andy              10:45   Spotlight keynotes                                         intimate and interactive way. Discussed topics will include:
Chief Operating    Schneiderman                                                                         Congressional bills (Frank and Menendez bills) Linda Shorey,
                                     Expanding into the online gaming space within an
Officer             VP & General                                                                         Partner, K&L Gates
                                     existing regulatory environment and preparing for the
Manitoba           Counsel                                                                              Kentucky Jon L. Fleischaker, Managing Partner, Louisville,
                                     creation of a regulated gaming industry in North America.
Gaming Control     Commerce                                                                             Dinsmore Shohl LLP
Division           Casino            With market potential so promising, all major organizations
                                     are looking at how they can position themselves today to           Florida Robert Stocker, Partner, Dickinson & Wright
                                     establish their foothold and start building brand and customer     New Jersey Eric M. Bernstein, Esq., Eric M. Bernstein &
                                     databases for the future. Here is how this challenge is being      Associates
                                     addressed by some pioneering organizations.                        California Martin Owens, Owner, Law Offices of M.D. Owens Jr.
                                     Harrah’s Interactive Entertainment case study keynote:             And also: Iowa • Canada • Illinois • UIGEA
                                     Leveraging the power of land-based casino brands in the            Coffee and refreshments served during the session
                                     global online gaming space
Dale McDonnell     Mitch Garber      Mitch Garber, CEO, Harrah’s Interactive Entertainment              16:45    Regulatory brainstorming panel
Assistant          CEO               Canada case study keynote: With Quebec, British Columbia,          Identifying the best regulatory models for gaming
Director &         Harrah’s          Ontario, four Atlantic provinces and other Canadian provinces      and developing key requirements and standards for
General Counsel    Interactive                                                                          regulating online gambling in North America.
                                     making a move into online gaming, find out what legal and
Minnesota State    Entertainment                                                                        • Legislators and regulators working together to develop an
                                     commercial implications these changes will have and how you
Lottery                                                                                                     enforceable regulatory framework
                                     need to prepare.
                                                                                                        • How the best practice of existing iGaming jurisdictions
                                     11:30   Speed networking and coffee break                              could apply in North America
                                     Meet other attendees, exchange business cards, and find out         • Developing technical standards for player protection, anti-
                                     who you can potentially partner with to get a head start in            fraud, security, geo-location and anti money laundering
                                     North America or to act on your global expansion aspirations.      Jacob Appelsmith, Bureau Chief, Special Assistant Attorney
                                     12:30   Legislative debate                                         General, State of California, Department of Justice, Division of
                                                                                                        Law Enforcement, Bureau of Gambling Control
Brett Hale SVP     Bill Rutsey       Exploring political risks, revenue opportunities and learning
                                     needs of legislative bodies – is there enough political will for   Dale Fuga, Chief Operating Officer, Manitoba Gaming Control
Corporate and      CEO
Governmental       Canadian          change?                                                            Commission
Relations          Gaming                                                                               Phill Brear, Head of Gambling Regulation, Gibraltar Regulatory
                                     According to the US Congress Joint Committee on Taxation,
Churchill          Association                                                                          Authority
                                     online gambling could raise $41bn in federal taxation over the
Downs
                                     next 10 years. Legalizing iGaming is estimated to bring $11.5m     Moderator: Frank Catania, Partner, Catania Consulting
                                     in additional revenue in Iowa, while California’s potential for
                                                                                                        17:45    End of Conference Day One
                                     poker, according to Global Betting & Gaming Consultants, is
                                     estimated to contribute $650m in tax revenue.                      21:00 untill late      Official GIGSE Party
                                     The numbers speak for themselves; therefore both federal



Melanie Brenner    Alison Harvey
                                     and state governments are analyzing the opportunities and
                                     risks invoved.
                                     • Rationale behind regulating online gambling in the internet
                                         era – innovating the industry, raising more state and
                                                                                                        “   The legalization of internet gambling in the United States
                                                                                                            could be a disaster for tribal government gaming or it
                                                                                                            could be a wonderful new avenue for tribal economic
                                                                                                            development. (…) Unfortunately, tribes have not been
Executive          Executive                                                                                consulted in the formulation of the current legislation. If
                                         federal revenue …
Director Poker     Director                                                                                 tribes are not consulted, they will lead the opposition to the
Voters of          California        • Where should the money go to – federal or state governments?
America            Tribal Business
                   Alliance
                                     • Setting up taxation levels that will benefit the
                                         governmental budgets and be acceptable to the industry                                            “
                                                                                                            legalization of internet gambling.
                                                                                                                                      Alison Harvey, Executive Director,
                                                                                                                                      California Tribal Business Alliance




                                         Register now at WWW.GIGSE.COM
13 May 2010 – Conference Day Two
09:00    Registration opens. Morning refreshments                      and what could give them a head start
                                                                   •   Possible dynamics between brick and mortar
09:45    Chairman’s opening remarks
                                                                       establishments, international online organizations and
Robert Stocker, Partner, Dickinson & Wright, Immediate Past            lotteries – will they merge or remain separate business
President, International Masters of Gaming Law
                                                                       models
10:00    European case study                                       •   What will happen to today’s UIGEA infringers
                                                                                                                                     Ed Andrewes          Rick Weil
CSR and responsible gaming - improving the public image            •   Shifting geographical interests and investments – what will
                                                                                                                                     Managing             CEO &
of online gambling                                                     be the importance of Australia, Asia, Europe etc.?
                                                                                                                                     Director             Managing
With those against online gambling expressing concerns about       Joe Brennan, Executive Director, iMEGA                            Ladbrokes            Director
the potential negative effects of gambling on the consumer,        Jason Kellerman, CEO, PurePlay                                    eGaming              SciPlay
find out from Europe’s leading operator and winner of EGR’s         Mike Rumbolz, Chair, Internet Gaming Committee, Seminole
Responsible Gaming Award:                                          Hard Rock International
• What are the responsible online gaming standards and             Mitch Garber, CEO, Harrah’s Interactive Entertainment
   how to set them                                                 Moderator: Andrew Gellatly, Editor, Gambling Compliance
• How to marry responsible gaming with the commercial
   objectives of your organization                                 15:00    Strategy debate
• How to constantly work with politicians, regulators and the      Exploring how you can position your company today to
   industry to create and comply with transparent CSR and          take advantage of the emerging regulated North American           Dan Walsh            Jim Tabilio
   responsible gaming rules and models                             iGaming market                                                    Senior Director of   Chairman
                                                                   • Find out how you can establish a foothold in North              Governmental         Secured
Hillevi Stuhrenberg, Manager of Responsible Gaming, Betsson                                                                          Affairs Greenberg    American
                                                                      America to be ready for when the market is open
Commentary and moderation by: Dr. Jeffrey L. Derevensky,                                                                             Traurig and Lead     Games
Professor, School/Applied Child Psychology; Professor,             • What you can do now to build your brand and player              US Lobbyist IGC
Psychiatry; Co-Director, International Centre for Youth               databases
Gambling, Problems and High-Risk Behaviors, McGill University      • Analyze synergies between today’s legal and operational
                                                                      businesses and global iGaming companies to identify
10:30    Brainstorming sessions:                                      partnerships that can give you a head start in the USA
Identifying the optimal regulatory models for:                     • Diversify your revenue streams by adding gambling to
• Intrastate gaming                                                   your offer – explore B2B partnerships to leverage the
• Federal regulation of online gambling                               experience of online gambling pioneers
• Sportsbetting                                                    • Launch online operations in regulated markets today to          Jason Kellerman Steve Lipscomb
• Poker                                                               gain expertise for your potential North American launch        CEO             Founder WPT
• Casino                                                           • Hear about DoJ settlements and decide if you should             PurePlay        and CEO Ante4

• Lottery                                                             consider that strategy
Discussing: state by state roll-out, geo-location, IP blocking,    • Analyze partnerships already created: Harrah’s Interactive/
liquidity, master licensor authority, cooperation with off-shore      Dragonfish, WPT/PartyGaming, Betfair/TVG & Watercooler,
operators, state opt-in and opt-out.                                  Scientific Games/Playtech, Intralot/Cyberarts and others
You will first hear a series of 10 minute presentations that        Peter Blacklow, CEO, Worldwinner.com and EVP Digital, GSN
will be followed by roundtable discussions with the panellists     Ed Andrewes, Managing Director, Ladbrokes eGaming
so that you can voice your interests, concerns and ideas           Frank Pracukowski, Director of Administration, Foxwoods
                                                                                                                                     Peter Blacklow       Michael Brodsky
on how online gambling verticals should be regulated. Take         Development Company
                                                                                                                                     CEO                  Executive
this opportunity to influence regulations that have not yet         Rick Weil, CEO & Managing Director, SciPlay                       Worldwinner          Chairman
materialized, but are now being considered and put in place.
                                                                   Michael Brodsky, Executive Chairman, Youbet.com                   and EVP Digital      Youbet.com
Make sure your interests are not omitted.
                                                                   Steve Lipscomb, Founder, WPT and CEO, Ante4                       GSN
Jim Tabilio, Chairman, Secured American Games
Howard Dickstein, General Counsel, California Tribal Business      16:00    Brainstorming sessions
Alliance (CTBA)                                                    Find out what synergies can give you a head start for your
Dan Walsh, Senior Director of Governmental Affairs,                North American online gaming operations or for your
Greenberg Traurig and Lead US Lobbyist, IGC                        global expansion.
Melissa Riahei, General Counsel, Illinois Lottery                  • Subscription-based gaming – Jason Kellerman, CEO,
Coffee and refreshments served during the session                     PurePlay
                                                                   • Fantasy sports – Jeffrey R. Thomas, Founder and CEO,            Jeffrey R            Chris Gallardo
12:00    Strategy debate                                              World Fantasy Games / RapidDraft                               Thomas               Legislative
Financial institutions and e-payments in online gambling           • Indian tribes – Chris Gallardo, Legislative Director, Poker     Founder &            Director
– understanding UIGEA today and developing a transparent              Voters of America                                              CEO World            Poker Voters of
online payment framework to protect players, prevent               • Horse racing                                                    Fantasy Games/       America
cybercrime and enable an enforceable payment environment.                                                                            RapidDraft
                                                                   • Social networks, skill games and advertising model – Peter
Speakers to be announced. If you want to be involved in this          Blacklow, CEO, Worldwinner.com, EVP Digital, GSN
panel, please contact Ewa Bakun, Event Director, on
+44 (0)207 370 8567 or at ewa.bakun@clariongaming.com.
                                                                   • Land-based gaming
                                                                   • B2B partnerships and white labels
13:00    Lunch                                                     Coffee and refreshments served during the session
14:15    North American iGaming industry 2020                      17:30    End of GIGSE
Impact of the iGaming regulations in North America on
the industry’s dynamics                                                                                                              Melissa Riahei       Frank
                                                                                                                                     General              Pracukowski
• Who will dominate the gaming market in North America                                                                               Counsel              Director of
   when the regulated market emerges                                                                                                 Illinois Lottery     Administration
• How the key stakeholders can position themselves now                                                                                                    Foxwoods
                                                                                                                                                          Development
                                                                                                                                                          Company




                                              Register now at WWW.GIGSE.COM
Sponsorship/Exhibition at GIGSE

Are you a supplier looking to build your B2B brand in front of leading gaming companies that will need your
technologies, products and expertise once the market opens up or to act on their global expansion ambitions now?
At GIGSE 2010 you have the option to exhibit for three days in the main networking hall or to contribute to the agenda
as a Thought Leader by hosting one of the many workshop sessions.
The GIGSE Party and cocktail receptions are excellent options to host your existing and potential clients or there are
numerous branding opportunities to raise your corporate profile which may be combined with your delegate registrations
for the event.
All budgets and objectives can be accommodated, so please contact the Clarion Gaming team today to discuss how to get
involved.
Playtech, Intralot, UC Group, CWS Gaming, Dragonfish are amongst organizations that have recently established their foothold in
North American iGaming. Make sure you don’t stay behind. Get involved NOW to secure your share of the supplier market!


                                         GIGSE 2010 sponsors and exhibitors include:




                                              Previous GIGSE sponsors included:




                                                GIGSE 2010 Lead Association




                                             GIGSE 2010 media and associations




Contact GIGSE team
Sponsorship/Exhibition enquiries:          Speaker/Programme enquiries:                Media/PR enquiries:
Michelle Dencer-Brown                      Ewa Bakun                                   Yeemay Huang
t: +44(0)20 7370 8639                      t: +44(0)20 7370 8567                       t: +44(0)20 7370 8579
e: mdb@clariongaming.com                   e: ewa.bakun@clariongaming.com              e: yeemay.huang@clariongaming.com

Brian McDonald                             Delegate enquiries:
t: +44(0)20 7370 8566                      Sam Barrett
e: brian.mcdonald@clariongaming.com        t: +44(0)20 7370 8977
                                           e: sam.barrett@clariongaming.com



                               Register now at WWW.GIGSE.COM
Delegate Booking Form
     All delegates booked for GIGSE will automatically be entitled to a discount off the registration fee for:
     •     Spectrum Gaming’s East Coast Gaming Congress on May 24-25, 2010 in the Atlantic City Convention Center. To find out more about East Coast
           Gaming Summit, go to www.eastcoastgamingcongress.com.
     •     IMGL Spring Conference on May 19-21 2010 in New York, NY. To find out more about the IMGL Spring Conference,
           go to www.gaminglawmasters.com.

Contact: Anna Pinch, Tel: +44 20 7370 8578, Fax: +44 20 7370 8562, Email: anna.pinch@clariongaming.com
To guarantee your place at GIGSE please complete the form below and return with credit card details for payment. If you are unable to pay by credit card please
contact us to discuss other payment methods. Please note that we must receive payment in advance of the event. All fields marked * are obligatory.

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 Individual (1-2 places booked at once)                                                   $1,495.00                             $1,695.00                             $1,695.00          
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 Regulator/Government (including US and Canadian lotteries)                               $795.00                               $895.00                               $895.00            
 Workshop day (add-on to conference purchase)                                             $395.00                               $495.00                               $495.00            
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1.       Upon making your booking with us to attend GiGSE you must agree to and adhere to our terms and conditions
2.       Sending us a completed booking form or completing your details in our online shop constitutes a legally binding contract.
3.       It may be necessary for reasons beyond the control of ATL (trading as Clarion Gaming) to change the contents and timings of the programme, the speakers, the date or the venue.
4.       Payment is due upon booking your place
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3. Cancellations made from 10 April 2010 onwards: No refunds will be made. Full conference delegates will receive the post-conference materials by email. If no payment has been made then 100% of
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If you do not wish to receive information from Clarion about our events, please tick the box .




Register now at WWW.GIGSE.COM quoting promotional code BROCHURE
Who you will meet at GIGSE 2010                                       Engage with, and hear from, all the key
The Global iGaming Summit & Expo (GIGSE) will bring together          stakeholders in the North American debate:
senior executives and decision-makers to discuss how to take          Ed Andrewes, Managing Director, Ladbrokes eGaming
advantage of the emerging North American iGaming market.
                                                                      Jacob Appelsmith, Special Assistant Attorney General, State
GIGSE’s attendees will represent all the key stakeholders,
                                                                      of California, Chief, Department of Justice, Division of Law
including:
                                                                      Enforcement, Bureau of Gambling Control
•   Land-based casinos                                                Eric M. Bernstein, Esq., Eric M. Bernstein & Associates
•   Indian tribes/First Nations
                                                                      Peter Blacklow, CEO, Worldwinner.com and EVP Digital, GSN
•   Card rooms
                                                                      Phill Brear, Head of Gambling Regulation, Gibraltar Regulatory
•   Free-to-play gaming operators (social and skill games)            Authority
•   Subscription based operators of poker, fantasy football etc.
                                                                      Joe Brennan, Executive Director, iMEGA
•   State lotteries/Provincial lottery corporations
                                                                      Melanie Brenner, Executive Director, Poker Voters of America
•   Horse racing operators
                                                                      Michael Brodsky, Executive Chairman, Youbet.com
•   Gaming regulators/Provincial gaming commissions
                                                                      Richard D. Bronson, Chairman, US Digital Gaming
•   State legislators, politicians and governments
                                                                      Frank Catania, Partner, Catania Consulting
•   Lobby groups
•   Law firms                                                          Michael Corfman, President, GPWA
•   Media groups and holdings                                         Dr. Jeffrey L. Derevensky, Professor, School/Applied Child
                                                                      Psychology, Professor, Psychiatry, Co-Director, International
•   International online gaming companies (operators, suppliers
                                                                      Centre for Youth Gambling, Problems and High-Risk Behaviors,
    and vendors of games, content, hardware, software, IT
                                                                      McGill University
    solutions, payments, fraud, loyalty programmes, marketing etc.)
                                                                      Howard Dickstein, General Counsel, California Tribal Business
•   Gaming analysts and consultants
                                                                      Alliance (CTBA)
•   Investors
                                                                      Jon L. Fleischaker, Managing Partner, Louisville, Dinsmore Shohl
                                                                      LLP
                                                                      Dale Fuga, Chief Operating Officer, Manitoba Gaming Control
                                   Who attends Clarion                Commission
                                   Gaming conferences*
                                                                      Chris Gallardo, Legislative Director, Poker Voters of America
                                    CEO/Owner                        Mitch Garber, CEO, Harrah’s Interactive Entertainment
                                    Board level                      Andrew Gellatly, Editor, Gambling Compliance
                                                                      Brett Hale, Senior Vice President, Corporate and Governmental
                                    Senior Directors and VPs
                                                                      Relations, Churchill Downs
                                    Manager/Senior level             Alison Harvey, Executive Director, California Tribal Business
                                    Executive/Assistant              Alliance
                                                                      Simon Holliday, Director, H2 Gambling Capital
                                   *based on 2009 event attendees
                                                                      Jason Kellerman, CEO, PurePlay
                                                                      Sen. Raymond Lesniak (NJ)
Networking                                                            Lloyd Levine, President, Filament Strategies, Former Assembly
                                                                      Member, California State Legislature
Need to shake hands with the top decision makers involved in
                                                                      Steve Lipscomb, Founder, WPT and CEO, Ante4
the future of America’s iGaming market?
                                                                      Moti Malul, VP, Sales and Business Development, NeoGames
GiGSE is your introduction to the who’s who of the future of
                                                                      Dale McDonnell, Assistant Director & General Counsel,
American gaming.                                                      Minnesota State Lottery
Whether you’re a bold and well-practiced networker happy to           Martin Owens, Owner, Law Offices of M.D. Owens Jr.
strike up conversations with our 40+ expert speakers after their      John Pappas, Executive Director, Poker Players Alliance
presentation; or new to the industry, there is a networking event
                                                                      Michael Pollock, Managing Director, Spectrum Gaming Group
at GiGSE that will meet your business demands. Choose from:
                                                                      Frank Pracukowski, Director of Administration, Foxwoods
•   Targeted speed networking sessions: For those new to the          Development Company
    market, this structured networking technique can’t be beaten      Mike Rumbolz, Chair, Internet Gaming Committee, Seminole
    for quickly expanding your network of contacts                    Hard Rock International
•   The GiGSE cocktail party for pre-conference chatter and           Melissa Riahei, General Counsel, Illinois Lottery
    scene-setting on May 11                                           Bill Rutsey, CEO, Canadian Gaming Association
•   The Official GiGSE party for an exuberant toast to the good        Andy Schneiderman, VP and General Counsel, Commerce Casino
    days coming back! Everyone needs to relax, and our informal       Linda Shorey, Partner, K&L Gates
    networking events are a perfect backdrop to make friends,         Robert Stocker, Partner, Dickinson & Wright
    catch up with international colleagues or strike a deal           Hillevi Stuhrenberg, Manager of Responsible Gaming, Betsson
•   Exchanging ideas and concerns at the interactive roundtables      Jim Tabilio, Chairman, Secured American Games
•   Interactive brainstorming sessions – give you scope to            Jeffrey R. Thomas, Founder & CEO, World Fantasy Games/RapidDraft
    engage with your peers and enjoy a more collaborative             Dan Walsh, Senior Director of Governmental Affairs, Greenberg
    conference experience                                             Traurig and Lead US Lobbyist, IGC
All of the above, so you return to the office with over 150            Rick Weil, CEO & Managing Director, SciPlay
business cards from the most important figures in the American         Joe Winert, Senior Vice President, Spectrum Gaming Group
iGaming industry!                                                     Sen. Roderick Wright (CA)



            For more details and exclusive white papers on North                                                                Organised by



                American iGaming, go to WWW.GIGSE.COM

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Gigse 2010 Brochure

  • 1. 11 M AY 2010 2p pre-c ractical onfe full-d 1. La renc ay unch e wo rksh an iG ing and ops: amin oper Global iGaming Summit & Expo 2. SE O an g bu at sine ing ss d mark affiliate 11-13 May 2010 eting Palais des Congrès, Montreal, Canada Position your company now to capitalize on the most anticipated revolution in the online gaming industry – regulation of the North American iGaming market Hear from the key influencers GIGSE is back after two years to help you: in the North American • Understand how, where and when the regulations will iGaming debate, including: permit iGaming – federal and state perspectives • Review different regulatory scenarios to plan your entry strategy into the North American regulated online gaming market when it emerges • Secure your brand leadership in the most lucrative Sen. Sen. Alison Harvey iGaming market there is, that could be worth US$12bn or Raymond Roderick Executive Lesniak (NJ) Wright (CA) Director, CTBA more annually* • Meet and partner with the key stakeholders that can facilitate your successful entry into the online gaming market in North America and globally, including: land-based casinos • Indian tribes/First Nations • international iGaming companies • state lotteries and provincial lottery Jacob Dale Mitch Garber Appelsmith McDonnell CEO corporations • card rooms • horse racing operators • social/ Chief Assistant Harrah’s skill games and fantasy sports providers Bureau of Director Interactive Gambling & General Entertainment *According to Goldman Sachs Control (CA) Counsel Minnesota State Lottery For more details and exclusive white papers on North Organised by American iGaming, go to WWW.GIGSE.COM
  • 2. Global iGaming Summit & Expo GIGSE – an established and reputable brand with nine years of history The Global iGaming Summit & Expo, known to the industry as GIGSE, is Clarion Gaming’s flagship event that served the industry since its early beginnings and attracted 1700+ delegates in its peak year. Organized for nine years and deactivated in 2007 due to UIGEA, GIGSE is now re-established to help the industry get a head start in the emerging North American market and: To all members of the iGaming community: • Influence the development of a regulated online gaming environment in North As legislators in both Canada and the USA are revisiting online America gaming regulations in their countries, IMGL is pleased that • Position your company to gain/maintain a leading market share in one of Clarion Gaming’s flagship congress has been reinstated to the most lucrative gaming markets, estimated by Goldman Sachs to be worth $12bn provide a platform to all stakeholders to voice their interests and join forces in the drive towards creating a regulated online • Leverage the strength of the brand and customer base of your land-based gaming market. operations in the online space • Plan the entry strategy into a regulated online gaming market in North As GIGSE’s Lead Association, IMGL would like to invite its America, whether you are an existing online gaming operator, land-based casino, members and all the gaming community to this important media organization, lottery, horse racing operator or free-to-play game provider event where leading legal experts, politicians and regulators • Develop player protection, geo-location and anti-money laundering standards will share important advice on numerous initiatives being for a regulated online gaming industry in North America proposed in the states of California, Florida, New Jersey, • Explore partnership and joint venture opportunities between the land- Illinois, Quebec, British Columbia, and on the federal efforts in based and online businesses to take advantage of the US potential or act on both Canada and the USA . We are certain that the knowledge your global expansion plans shared at the event will offer a clear regulatory roadmap to both commercial and state organizations so that they are ready All new GIGSE – bringing the ‘old’ and ‘new’ players together for the most anticipated decision in the gaming industry – As the dynamics of the iGaming industry in North America have changed liberalization of the US iGaming marketplace. dramatically since 2007 (when GIGSE last took place), GIGSE will welcome new stakeholders from the land-based industry whose voice and interests are critical With the IMGL spring conference scheduled to take place a for enabling any meaningful progress in the internet gaming legislative debate. week after GIGSE, on 19-21 May, we strongly believe that By facilitating networking between North America’s existing gaming industry both events will complement one another, providing in-depth and international iGaming organizations, GIGSE will provide a unique platform for legal advice that will have an important impact on the strategic commercial partnerships that will enable exchange of expertise and expansion decisions of the commercial organizations. Those willing to at- into new markets. tend both events can therefore enjoy substantial discounts and should contact organizers of either conference for details. GIGSE’s interactive formats to reflect interests of all stakeholders in constructive discussions We look forward to meeting you in Montreal at GIGSE. Join all of the stakeholders, with their respective agendas, to contribute to the creation Kind regards, of possible regulatory models at GIGSE’s many brainstorming sessions that will allow you to engage with key influencers, voice your interests and work together to develop common solutions that will give your organization a competitive edge. Opinions as to when and how the North American market will be legalized are divided, but no one doubts that it will happen sooner or later, so be at GIGSE to make sure your interests are not omitted. Robert W. Stocker II Tony Coles Immediate Past Two highly-focused pre-GIGSE workshops to give you practical President, IMGL President, IMGL advice on your operational and marketing challenges If you are new to the iGaming industry and need a quick introduction to the secrets of operating an online gaming business, GIGSE’s workshops are perfect for you. They will provide you with tailored and practical knowledge on what “ As US governments at both state and federal levels stand ready to regulate internet gambling, it is essential that potential operators offshore learn quickly how legislative and political technologies and platforms you need to implement, how to devise and market your product propositions to consumers and what companies and experts can help you to set up from day one. decisions are made in the US. It is just as important for industry If you are part of North America’s huge affiliate network, find out at the SEO/online marketing workshop how legal changes in the USA and Canada can affect you and leaders to understand how best to make the case for regulatory what are the most effective strategies for player acquisition and conversion. structures that support sustainable and profitable business models. I will be speaking at GIGSE 2010 because it provides an GIGSE’s superb networking opportunities help you connect with opportunity for the industry to discuss optimum approaches to those who can give you access to the North American iGaming “ these challenges. Jim Tabilio, Chairman, Secured American Games, LLC market Speed networking, interactive brainstorming sessions, a pre-conference social and the official GIGSE party, long lunches and refreshment breaks will provide an excellent environment for developing partnerships on the ground and globally “ 2010 should be a very big year for online gaming in the United States with efforts moving forward for legalization and regulation in a number of US states. GIGSE gives all of us working at the so that you can expand into new markets and get the necessary expertise to operate in North America. Visit www.gigse.com for frequent updates and extra educational forefront of this issue an opportunity to share information and content “ best practices. Melanie Brenner, Executive Director, Poker Voters of America Keep checking the GIGSE website (www.gigse.com) where you will find updates on panellists, interviews with GIGSE’s keynote speakers, exclusive excerpts and white papers with more information on the emerging iGaming market in the USA and Canada which will help you to maximize your time at GIGSE. Register now at WWW.GIGSE.COM
  • 3. 11 May 2010 – 2 Practical Workshops Choose one of the two workshops or select sessions of interest from both: Pre-GIGSE workshop to give newcomers a 360º perspective on Pre-GIGSE workshop on online marketing and SEO for affiliates and operating an online gaming business iGaming marketers Whether you want to expand globally into markets that allow online gambling now or be ready for when the North American market opens up, this workshop In partnership with will take you through all the key steps: • Strategy considerations to prepare your organization for launch Learn about the secrets of online customer acquisition during this interactive, • Technologies, products and platforms so you have the content to compete practical workshop that will bring together potential newcomers to the online • Security, fraud and player protection so you meet the strictest codes of gaming space and iGaming affiliates, crucial for the success of any iGaming site. conduct This workshop will be a perfect platform to start building relationships with • Player acquisition and affiliate relationships so you can get off to a flying start North America’s huge affiliate and network population that will result in …All sessions are tailored so that you can operate successfully from day one. more customers converted to players once the regulated market emerges. This workshop has been developed specifically for: land-based operators, Free to attend for GPWA-certified affiliates Indian tribes, card rooms, legislators and regulators. 08:30 Registration opens. Morning refreshments 09:00 Workshops open 09:00 – 12:45 Workshop framer: Market potential and land-based/ 09:00 – 12:45 Affiliate marketing in North America online synergies Key challenges and opportunities on the eve of the emergence of a regulated • Analyzing the North American market potential for online gambling – find market: out what you would be losing out on • Affiliate marketing 2007 – 2010: How UIGEA impacted the market • Understanding the online gaming demographics and identifying the ecosystem synergies with your existing customer base • Learn how the legal developments on the state and federal level might • Understanding what you need to know before you go ahead with your affect your affiliate marketing online launch • Find out how you can prepare and who might become your potential partner Discussion framer: Choosing your technology platforms and devising in the new iGaming industry your product proposition Top ten tips for successful SEO in 2010 The minimum you need to know to launch and be profitable Learn from a key SEO figure how to maximize your online customer acquisition Brainstorming sessions: Understand the optimal Affiliate panel: Hear from the market’s leading affiliates on their successful product mix that will complement your existing proposition. strategies for player acquisition and Search Engine Marketing Find out what works and what doesn’t – short presentations will be followed Collaboration panel: Building a long-term, optimal relationship between by discussions in roundtables so that you can define your key requirements and affiliates and operators needs for poker, casino, sportsbetting, bingo, lottery, scratch cards etc. 12:45 Lunch 14:00 – 16:30 Security and player protection: Identifying key 14:00 – 16:30 Video as your acquisition tool: How effective video can requirements to create a safe and secure gaming environment for be in maximizing your player conversion your players Social media: Optimising the effectiveness of social media networks, including • KYC and age verification - Make sure your site accepts only players allowed twitter and Facebook to gamble and within the regulated jurisdiction Live session ‘site surgeries’: Direct feedback to improve the effectiveness of • Protect your site from security breaches, fraud and cyber attacks your website, directed by a panel of leading SEO experts Panel discussion and product showcase: Offering comprehensive and safe payment options to your players online With over 10,000 members, the Gambling Portal Webmasters Association Marketing to your players (GPWA) is dedicated to helping its members succeed in the online gaming • Understand the differences in marketing land-based vs. online gaming industry. The GPWA was founded in 2001 to provide affiliate members with • The most effective customer acquisition methods and strategies, including the means to collaborate with other online gaming affiliates around the world media partnerships, social networks, referral programs, bonuses and and to strengthen relationships with affiliate programs. affiliate marketing As the US and Canadian online gaming market emerges, we would like • Affiliate marketing in the online environment – who affiliates are and how to to invite all our members and North America-based affiliates and affiliate work with them in the most effective way programs to join the Global iGaming Summit & Expo in Montreal for three • Customer retention and loyalty programs - converting your visitors to days of networking with North America’s emerging online gaming industry. regular players Workshop experts: Michael Corfman Joe Winert, Senior Vice President, Spectrum Gaming Group President Simon Holliday, Director, H2 Gambling Capital GPWA Chris Gallardo, Legislative Director, Poker Voters of America Moti Malul, VP, Sales and Business Development, NeoGames Please contact Ewa Bakun, Event Director, on +44 (0)207 370 8567 or at ewa.bakun@clariongaming.com if you are interested in speaking on this workshop. 16:30 End of Pre-conference workshops 16:30 – 17:30 Pre-conference networking social in the expo hall Join workshop attendees and other delegates for a pre-GIGSE networking social where you can see who else is attending, start your discussions, exchange your expectations for the event and find out how you can maximize your time at GIGSE. Register now at WWW.GIGSE.COM
  • 4. 12 May 2010 – Conference Day One 08:30 Registration opens. Morning refreshments • How legislators and commercial organizations can work together to create a secure internet gaming environment 09:00 Chairman’s opening remarks Sen. Raymond Lesniak (NJ) Bill Rutsey, CEO, Canadian Gaming Association Sen. Roderick Wright (CA) 09:15 Strategic keynote debate Lloyd Levine, President, Filament Strategies (Former Key stakeholders discuss the pros and cons of regulating Assembly Member, California State Legislature) Sen. Raymond Sen. Roderick online gambling – envisioning the shape of the Lesniak (NJ) Wright (CA) regulations and its beneficiaries 13:30 Lunch • Outlining North America’s online gaming ecosystem 14:30 Strategic debate • Discussing how to combine the interests of different Intrastate vs. federal initiatives – the way forward stakeholders • Why regulate? Is regulation good for the industry? With both federal and state initiatives now widely discussed and receiving support, which model will prevail and be better • Anticipating the impact of regulations on the future of the for the industry in the long-term; implications for legislators, industry and its ecosystem regulators, government and commercial organizations. • Understanding the existing regulations and UIGEA Lloyd Levine Jacob John Pappas, Executive Director, Poker Players Alliance Former Appelsmith Andy Schneiderman, VP and General Counsel, Commerce Casino Melanie Brenner, Executive Director, Poker Voters of America Assembly Chief Member Bureau of Alison Harvey, Executive Director, California Tribal Business Joe Brennan, Executive Director, iMEGA California State Gambling Alliance Richard D. Bronson, Chairman, US Digital Gaming Legislature Control (CA) Joe Brennan, Executive Director, iMEGA 15:15 Legal roundtables Dan Walsh, Senior Director of Governmental Affairs, Get the low-down on the most discussed legal initiatives Greenberg Traurig and Lead US Lobbyist, IGC and have your strategy ready for when (and if) they come Dale McDonnell, Assistant Director & General Counsel, into force. Minnesota State Lottery Join these hosted roundtables and have experts from each Brett Hale, SVP, Corporate and Governmental Relations, region at hand to answer your specific questions and find out Churchill Downs details about both state and federal proposals in a much more Dale Fuga Andy 10:45 Spotlight keynotes intimate and interactive way. Discussed topics will include: Chief Operating Schneiderman Congressional bills (Frank and Menendez bills) Linda Shorey, Expanding into the online gaming space within an Officer VP & General Partner, K&L Gates existing regulatory environment and preparing for the Manitoba Counsel Kentucky Jon L. Fleischaker, Managing Partner, Louisville, creation of a regulated gaming industry in North America. Gaming Control Commerce Dinsmore Shohl LLP Division Casino With market potential so promising, all major organizations are looking at how they can position themselves today to Florida Robert Stocker, Partner, Dickinson & Wright establish their foothold and start building brand and customer New Jersey Eric M. Bernstein, Esq., Eric M. Bernstein & databases for the future. Here is how this challenge is being Associates addressed by some pioneering organizations. California Martin Owens, Owner, Law Offices of M.D. Owens Jr. Harrah’s Interactive Entertainment case study keynote: And also: Iowa • Canada • Illinois • UIGEA Leveraging the power of land-based casino brands in the Coffee and refreshments served during the session global online gaming space Dale McDonnell Mitch Garber Mitch Garber, CEO, Harrah’s Interactive Entertainment 16:45 Regulatory brainstorming panel Assistant CEO Canada case study keynote: With Quebec, British Columbia, Identifying the best regulatory models for gaming Director & Harrah’s Ontario, four Atlantic provinces and other Canadian provinces and developing key requirements and standards for General Counsel Interactive regulating online gambling in North America. making a move into online gaming, find out what legal and Minnesota State Entertainment • Legislators and regulators working together to develop an commercial implications these changes will have and how you Lottery enforceable regulatory framework need to prepare. • How the best practice of existing iGaming jurisdictions 11:30 Speed networking and coffee break could apply in North America Meet other attendees, exchange business cards, and find out • Developing technical standards for player protection, anti- who you can potentially partner with to get a head start in fraud, security, geo-location and anti money laundering North America or to act on your global expansion aspirations. Jacob Appelsmith, Bureau Chief, Special Assistant Attorney 12:30 Legislative debate General, State of California, Department of Justice, Division of Law Enforcement, Bureau of Gambling Control Brett Hale SVP Bill Rutsey Exploring political risks, revenue opportunities and learning needs of legislative bodies – is there enough political will for Dale Fuga, Chief Operating Officer, Manitoba Gaming Control Corporate and CEO Governmental Canadian change? Commission Relations Gaming Phill Brear, Head of Gambling Regulation, Gibraltar Regulatory According to the US Congress Joint Committee on Taxation, Churchill Association Authority online gambling could raise $41bn in federal taxation over the Downs next 10 years. Legalizing iGaming is estimated to bring $11.5m Moderator: Frank Catania, Partner, Catania Consulting in additional revenue in Iowa, while California’s potential for 17:45 End of Conference Day One poker, according to Global Betting & Gaming Consultants, is estimated to contribute $650m in tax revenue. 21:00 untill late Official GIGSE Party The numbers speak for themselves; therefore both federal Melanie Brenner Alison Harvey and state governments are analyzing the opportunities and risks invoved. • Rationale behind regulating online gambling in the internet era – innovating the industry, raising more state and “ The legalization of internet gambling in the United States could be a disaster for tribal government gaming or it could be a wonderful new avenue for tribal economic development. (…) Unfortunately, tribes have not been Executive Executive consulted in the formulation of the current legislation. If federal revenue … Director Poker Director tribes are not consulted, they will lead the opposition to the Voters of California • Where should the money go to – federal or state governments? America Tribal Business Alliance • Setting up taxation levels that will benefit the governmental budgets and be acceptable to the industry “ legalization of internet gambling. Alison Harvey, Executive Director, California Tribal Business Alliance Register now at WWW.GIGSE.COM
  • 5. 13 May 2010 – Conference Day Two 09:00 Registration opens. Morning refreshments and what could give them a head start • Possible dynamics between brick and mortar 09:45 Chairman’s opening remarks establishments, international online organizations and Robert Stocker, Partner, Dickinson & Wright, Immediate Past lotteries – will they merge or remain separate business President, International Masters of Gaming Law models 10:00 European case study • What will happen to today’s UIGEA infringers Ed Andrewes Rick Weil CSR and responsible gaming - improving the public image • Shifting geographical interests and investments – what will Managing CEO & of online gambling be the importance of Australia, Asia, Europe etc.? Director Managing With those against online gambling expressing concerns about Joe Brennan, Executive Director, iMEGA Ladbrokes Director the potential negative effects of gambling on the consumer, Jason Kellerman, CEO, PurePlay eGaming SciPlay find out from Europe’s leading operator and winner of EGR’s Mike Rumbolz, Chair, Internet Gaming Committee, Seminole Responsible Gaming Award: Hard Rock International • What are the responsible online gaming standards and Mitch Garber, CEO, Harrah’s Interactive Entertainment how to set them Moderator: Andrew Gellatly, Editor, Gambling Compliance • How to marry responsible gaming with the commercial objectives of your organization 15:00 Strategy debate • How to constantly work with politicians, regulators and the Exploring how you can position your company today to industry to create and comply with transparent CSR and take advantage of the emerging regulated North American Dan Walsh Jim Tabilio responsible gaming rules and models iGaming market Senior Director of Chairman • Find out how you can establish a foothold in North Governmental Secured Hillevi Stuhrenberg, Manager of Responsible Gaming, Betsson Affairs Greenberg American America to be ready for when the market is open Commentary and moderation by: Dr. Jeffrey L. Derevensky, Traurig and Lead Games Professor, School/Applied Child Psychology; Professor, • What you can do now to build your brand and player US Lobbyist IGC Psychiatry; Co-Director, International Centre for Youth databases Gambling, Problems and High-Risk Behaviors, McGill University • Analyze synergies between today’s legal and operational businesses and global iGaming companies to identify 10:30 Brainstorming sessions: partnerships that can give you a head start in the USA Identifying the optimal regulatory models for: • Diversify your revenue streams by adding gambling to • Intrastate gaming your offer – explore B2B partnerships to leverage the • Federal regulation of online gambling experience of online gambling pioneers • Sportsbetting • Launch online operations in regulated markets today to Jason Kellerman Steve Lipscomb • Poker gain expertise for your potential North American launch CEO Founder WPT • Casino • Hear about DoJ settlements and decide if you should PurePlay and CEO Ante4 • Lottery consider that strategy Discussing: state by state roll-out, geo-location, IP blocking, • Analyze partnerships already created: Harrah’s Interactive/ liquidity, master licensor authority, cooperation with off-shore Dragonfish, WPT/PartyGaming, Betfair/TVG & Watercooler, operators, state opt-in and opt-out. Scientific Games/Playtech, Intralot/Cyberarts and others You will first hear a series of 10 minute presentations that Peter Blacklow, CEO, Worldwinner.com and EVP Digital, GSN will be followed by roundtable discussions with the panellists Ed Andrewes, Managing Director, Ladbrokes eGaming so that you can voice your interests, concerns and ideas Frank Pracukowski, Director of Administration, Foxwoods Peter Blacklow Michael Brodsky on how online gambling verticals should be regulated. Take Development Company CEO Executive this opportunity to influence regulations that have not yet Rick Weil, CEO & Managing Director, SciPlay Worldwinner Chairman materialized, but are now being considered and put in place. Michael Brodsky, Executive Chairman, Youbet.com and EVP Digital Youbet.com Make sure your interests are not omitted. Steve Lipscomb, Founder, WPT and CEO, Ante4 GSN Jim Tabilio, Chairman, Secured American Games Howard Dickstein, General Counsel, California Tribal Business 16:00 Brainstorming sessions Alliance (CTBA) Find out what synergies can give you a head start for your Dan Walsh, Senior Director of Governmental Affairs, North American online gaming operations or for your Greenberg Traurig and Lead US Lobbyist, IGC global expansion. Melissa Riahei, General Counsel, Illinois Lottery • Subscription-based gaming – Jason Kellerman, CEO, Coffee and refreshments served during the session PurePlay • Fantasy sports – Jeffrey R. Thomas, Founder and CEO, Jeffrey R Chris Gallardo 12:00 Strategy debate World Fantasy Games / RapidDraft Thomas Legislative Financial institutions and e-payments in online gambling • Indian tribes – Chris Gallardo, Legislative Director, Poker Founder & Director – understanding UIGEA today and developing a transparent Voters of America CEO World Poker Voters of online payment framework to protect players, prevent • Horse racing Fantasy Games/ America cybercrime and enable an enforceable payment environment. RapidDraft • Social networks, skill games and advertising model – Peter Speakers to be announced. If you want to be involved in this Blacklow, CEO, Worldwinner.com, EVP Digital, GSN panel, please contact Ewa Bakun, Event Director, on +44 (0)207 370 8567 or at ewa.bakun@clariongaming.com. • Land-based gaming • B2B partnerships and white labels 13:00 Lunch Coffee and refreshments served during the session 14:15 North American iGaming industry 2020 17:30 End of GIGSE Impact of the iGaming regulations in North America on the industry’s dynamics Melissa Riahei Frank General Pracukowski • Who will dominate the gaming market in North America Counsel Director of when the regulated market emerges Illinois Lottery Administration • How the key stakeholders can position themselves now Foxwoods Development Company Register now at WWW.GIGSE.COM
  • 6. Sponsorship/Exhibition at GIGSE Are you a supplier looking to build your B2B brand in front of leading gaming companies that will need your technologies, products and expertise once the market opens up or to act on their global expansion ambitions now? At GIGSE 2010 you have the option to exhibit for three days in the main networking hall or to contribute to the agenda as a Thought Leader by hosting one of the many workshop sessions. The GIGSE Party and cocktail receptions are excellent options to host your existing and potential clients or there are numerous branding opportunities to raise your corporate profile which may be combined with your delegate registrations for the event. All budgets and objectives can be accommodated, so please contact the Clarion Gaming team today to discuss how to get involved. Playtech, Intralot, UC Group, CWS Gaming, Dragonfish are amongst organizations that have recently established their foothold in North American iGaming. Make sure you don’t stay behind. Get involved NOW to secure your share of the supplier market! GIGSE 2010 sponsors and exhibitors include: Previous GIGSE sponsors included: GIGSE 2010 Lead Association GIGSE 2010 media and associations Contact GIGSE team Sponsorship/Exhibition enquiries: Speaker/Programme enquiries: Media/PR enquiries: Michelle Dencer-Brown Ewa Bakun Yeemay Huang t: +44(0)20 7370 8639 t: +44(0)20 7370 8567 t: +44(0)20 7370 8579 e: mdb@clariongaming.com e: ewa.bakun@clariongaming.com e: yeemay.huang@clariongaming.com Brian McDonald Delegate enquiries: t: +44(0)20 7370 8566 Sam Barrett e: brian.mcdonald@clariongaming.com t: +44(0)20 7370 8977 e: sam.barrett@clariongaming.com Register now at WWW.GIGSE.COM
  • 7. Delegate Booking Form All delegates booked for GIGSE will automatically be entitled to a discount off the registration fee for: • Spectrum Gaming’s East Coast Gaming Congress on May 24-25, 2010 in the Atlantic City Convention Center. To find out more about East Coast Gaming Summit, go to www.eastcoastgamingcongress.com. • IMGL Spring Conference on May 19-21 2010 in New York, NY. To find out more about the IMGL Spring Conference, go to www.gaminglawmasters.com. Contact: Anna Pinch, Tel: +44 20 7370 8578, Fax: +44 20 7370 8562, Email: anna.pinch@clariongaming.com To guarantee your place at GIGSE please complete the form below and return with credit card details for payment. If you are unable to pay by credit card please contact us to discuss other payment methods. Please note that we must receive payment in advance of the event. All fields marked * are obligatory. *Mr / Mrs / Ms / Miss / Dr / Prof *Surname: ___________________________________ *First Name: _______________________________________________ *Job Title: __________________________________________________________________ *Company: ________________________________________________ *Type of Company (please circle): Academic Affiliate Association Finance Government Legal Other Please specify: Media Operator Regulator Retailer Consultant Supplier *Correspondence Address: _______________________________________________________________________________________________________________ ________________________________________________________________________________________________________________________________________ *Postcode: _____________________________ *Country: _________________________ *Tel: ______________________________________________________ *Email: _________________________________________________________________________________________________________________________________ * How you heard about GiGSE 2010 (please circle): Direct mail Press release Telemarketing Internet search Word of mouth Email Past attendee Magazine/website Specify: Exhibitor/sponsor referral Specify: Association Specify: Other Specify: *Signature: ________________________________________________________________ *Date: ____________________________________________________ FEES: All transactions will be processed in US dollars. No VAT is payable on the delegate places for this event due to Canadian tax law. Early Bird Rate Standard rate Late/onsite rate All rates are per person (until 26/03/10) (27/0310 to 23/04/10) (from 24/04/10 onwards) Individual (1-2 places booked at once) $1,495.00  $1,695.00  $1,695.00  Multi rate (3+ places booked at once) $1,295.00  $1,495.00  $1,695.00  Regulator/Government (including US and Canadian lotteries) $795.00  $895.00  $895.00  Workshop day (add-on to conference purchase) $395.00  $495.00  $495.00  Workshop day only (no conference) $595.00  $695.00  $695.00  Number of registrations: ___________________ Total Amount Payable: _________________ US Dollars Credit Card Details Card type: Visa  Mastercard  Amex  Card No: ___________________________________ Start Date: ____________________ Expiry Date: ________________________________________________ Security code (3 or 4 digits): ___________________ Cardholder name: __________________________________________________________________________ Address if different from the one above: ___________________________________________________________________________________________________ ________________________________________________________________________________________________________________________________________ Cardholder’s Signature: _______________________________________________________ Date: ____________________________________________________ ........................................................................................................................... General terms and conditions: 1. Upon making your booking with us to attend GiGSE you must agree to and adhere to our terms and conditions 2. Sending us a completed booking form or completing your details in our online shop constitutes a legally binding contract. 3. It may be necessary for reasons beyond the control of ATL (trading as Clarion Gaming) to change the contents and timings of the programme, the speakers, the date or the venue. 4. Payment is due upon booking your place 5. There is no admittance to GiGSE unless payment has been received in full. 6. In the unlikely event of the programme being cancelled, ATL will make a full refund but disclaim any further liability. 7. Reservations will only be accepted on receipt of this form being completed and will be on a strictly `first come – first served’ basis. 8. Accommodation is not included in the delegate fee. Cancellations: 1. All cancellations must be received in writing and it is the responsibility of the cancelling party to ensure their cancellation has been received 2. Cancellations made up to and including 9 April 2010: A refund will be made minus a 20% administration fee that will be retained by the organizer. If no payment has been made then 20% of the original fee will be due immediately. 3. Cancellations made from 10 April 2010 onwards: No refunds will be made. Full conference delegates will receive the post-conference materials by email. If no payment has been made then 100% of the original fee will be due immediately. 4. Substitutions are welcome for paid registrants at no additional charge with advance notice. We will not disclose your details to third parties (unrelated to Clarion Events) for the purposes of marketing. By submitting your details, you agree to the use of your personal information as set out in the Privacy Policy (http://www.clariongaming.com). You will also be indicating your consent for your details to be used by us to send information about our events to you by e-mail, telephone, mobile, post and fax as explained in the Privacy Policy unless you indicate otherwise by ticking the box below. If you do not wish to receive information from Clarion about our events, please tick the box . Register now at WWW.GIGSE.COM quoting promotional code BROCHURE
  • 8. Who you will meet at GIGSE 2010 Engage with, and hear from, all the key The Global iGaming Summit & Expo (GIGSE) will bring together stakeholders in the North American debate: senior executives and decision-makers to discuss how to take Ed Andrewes, Managing Director, Ladbrokes eGaming advantage of the emerging North American iGaming market. Jacob Appelsmith, Special Assistant Attorney General, State GIGSE’s attendees will represent all the key stakeholders, of California, Chief, Department of Justice, Division of Law including: Enforcement, Bureau of Gambling Control • Land-based casinos Eric M. Bernstein, Esq., Eric M. Bernstein & Associates • Indian tribes/First Nations Peter Blacklow, CEO, Worldwinner.com and EVP Digital, GSN • Card rooms Phill Brear, Head of Gambling Regulation, Gibraltar Regulatory • Free-to-play gaming operators (social and skill games) Authority • Subscription based operators of poker, fantasy football etc. Joe Brennan, Executive Director, iMEGA • State lotteries/Provincial lottery corporations Melanie Brenner, Executive Director, Poker Voters of America • Horse racing operators Michael Brodsky, Executive Chairman, Youbet.com • Gaming regulators/Provincial gaming commissions Richard D. Bronson, Chairman, US Digital Gaming • State legislators, politicians and governments Frank Catania, Partner, Catania Consulting • Lobby groups • Law firms Michael Corfman, President, GPWA • Media groups and holdings Dr. Jeffrey L. Derevensky, Professor, School/Applied Child Psychology, Professor, Psychiatry, Co-Director, International • International online gaming companies (operators, suppliers Centre for Youth Gambling, Problems and High-Risk Behaviors, and vendors of games, content, hardware, software, IT McGill University solutions, payments, fraud, loyalty programmes, marketing etc.) Howard Dickstein, General Counsel, California Tribal Business • Gaming analysts and consultants Alliance (CTBA) • Investors Jon L. Fleischaker, Managing Partner, Louisville, Dinsmore Shohl LLP Dale Fuga, Chief Operating Officer, Manitoba Gaming Control Who attends Clarion Commission Gaming conferences* Chris Gallardo, Legislative Director, Poker Voters of America  CEO/Owner Mitch Garber, CEO, Harrah’s Interactive Entertainment  Board level Andrew Gellatly, Editor, Gambling Compliance Brett Hale, Senior Vice President, Corporate and Governmental  Senior Directors and VPs Relations, Churchill Downs  Manager/Senior level Alison Harvey, Executive Director, California Tribal Business  Executive/Assistant Alliance Simon Holliday, Director, H2 Gambling Capital *based on 2009 event attendees Jason Kellerman, CEO, PurePlay Sen. Raymond Lesniak (NJ) Networking Lloyd Levine, President, Filament Strategies, Former Assembly Member, California State Legislature Need to shake hands with the top decision makers involved in Steve Lipscomb, Founder, WPT and CEO, Ante4 the future of America’s iGaming market? Moti Malul, VP, Sales and Business Development, NeoGames GiGSE is your introduction to the who’s who of the future of Dale McDonnell, Assistant Director & General Counsel, American gaming. Minnesota State Lottery Whether you’re a bold and well-practiced networker happy to Martin Owens, Owner, Law Offices of M.D. Owens Jr. strike up conversations with our 40+ expert speakers after their John Pappas, Executive Director, Poker Players Alliance presentation; or new to the industry, there is a networking event Michael Pollock, Managing Director, Spectrum Gaming Group at GiGSE that will meet your business demands. Choose from: Frank Pracukowski, Director of Administration, Foxwoods • Targeted speed networking sessions: For those new to the Development Company market, this structured networking technique can’t be beaten Mike Rumbolz, Chair, Internet Gaming Committee, Seminole for quickly expanding your network of contacts Hard Rock International • The GiGSE cocktail party for pre-conference chatter and Melissa Riahei, General Counsel, Illinois Lottery scene-setting on May 11 Bill Rutsey, CEO, Canadian Gaming Association • The Official GiGSE party for an exuberant toast to the good Andy Schneiderman, VP and General Counsel, Commerce Casino days coming back! Everyone needs to relax, and our informal Linda Shorey, Partner, K&L Gates networking events are a perfect backdrop to make friends, Robert Stocker, Partner, Dickinson & Wright catch up with international colleagues or strike a deal Hillevi Stuhrenberg, Manager of Responsible Gaming, Betsson • Exchanging ideas and concerns at the interactive roundtables Jim Tabilio, Chairman, Secured American Games • Interactive brainstorming sessions – give you scope to Jeffrey R. Thomas, Founder & CEO, World Fantasy Games/RapidDraft engage with your peers and enjoy a more collaborative Dan Walsh, Senior Director of Governmental Affairs, Greenberg conference experience Traurig and Lead US Lobbyist, IGC All of the above, so you return to the office with over 150 Rick Weil, CEO & Managing Director, SciPlay business cards from the most important figures in the American Joe Winert, Senior Vice President, Spectrum Gaming Group iGaming industry! Sen. Roderick Wright (CA) For more details and exclusive white papers on North Organised by American iGaming, go to WWW.GIGSE.COM