Presentation on integraing Social Media into a WordPress site, whether you have a self-hosted or WordPress.com site. Also some tips on how to create a press kit.
8. Josepha Haden &
Marjorie R. Asturias PRESS PUBLISH DIY SEO/SM/PR
DIY PR: Know Your HARO
• helpareporter.com
• Respond immediately
• Make note of DEADLINES!
• Keep your pitch focused and
brief
• Be prepared with your media
kit
• Rinse and repeat
9. Josepha Haden &
Marjorie R. Asturias PRESS PUBLISH DIY SEO/SM/PR
Organizing Your Press Kit
• Photograph(s), including your own headshot, blog logo. - Get your
Gravatar!
• Short and long bios
• Any media - one-pager with lists of your previous media mentions,
articles, etc. (optional)
• Blog Stats
• Pitch letter template
• One-page description of your blog: theme, brief history/
background, list of most popular posts
10. Josepha Haden &
Marjorie R. Asturias PRESS PUBLISH DIY SEO/SM/PR
Q&A
Josepha Haden
Marjorie R. Asturias