Your Sales Pitch Sucks!
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This document provides advice on how to improve sales pitches from focusing internally on the company to focusing externally on the audience. It suggests that most pitches spend too much time promoting the company rather than addressing the audience's problems and needs. The document recommends asking three questions - who is the audience, what is their problem, and how can you help - to craft a pitch that focuses on solving the audience's problems instead of promoting the company. By addressing the audience's needs, the improved pitch will generate more interest, sales, and money for the company.
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Your Sales Pitch Sucks!
- 1. Your Sales Pitch Sucks! and what you can do about it. BLUE LOBSTER
- 2. Do you have an awesome company, product or service?
- 3. Do you pitch to clients?
- 4. Here is what 95% of companies do
- 5. We are ABC company ABC
- 6. We have shops everywhere ABC
- 7. We sell amazing products ABC
- 8. We are innovative ABC
- 9. We have won many awards ABC
- 10. Our clients love us ABC
- 11. Does this sound familiar?
- 12. So what’s the problem?
- 13. The audience does NOT care!
- 14. They don’t care about all your shops
- 15. They don’t care about your awards
- 16. They don’t care about your logo ABC
- 17. Yes, we know. It’s a shocker!
- 18. But seriously
- 19. The audience only cares about themselves
- 20. and what you can do for them!
- 21. So change your pitch!
- 22. Focus on the audience
- 23. Before you pitch ask these 3 questions
- 24. Who is the audience?
- 26. How can you help?
- 27. So when you pitch, it’s more like this…
- 28. We are the Dentistry
- 29. We have looked at your situation
- 30. We are here to help
- 31. We understand you are facing this problem
- 32. Based on our experience, you have two options…
- 33. Option A
- 34. Option B
- 35. We recommend option B because….
- 36. Better results, happier clients
- 37. Here is a story about how we helped Bob…
- 38. If you want to know more…
- 39. Do you see the difference?
- 40. It’s not about you
- 41. It’s about the audience
- 42. and how you can help
- 43. Ready to change your pitch?
- 44. Ask the 3 questions
- 45. Who is the audience? ! What’s their problem? ! How can you help?
- 46. Now create your new pitch
- 47. The result?
- 48. More interest
- 49. More sales
- 50. More money
- 51. BLUE LOBSTER We help you create presentations that win business. www.bluelobster.co A Slides That Rock Company