We know innovation is important. In this new webinar, you\'ll learn about the critical elements to an "innovation ecosystem" that - if present and nurtured - will enable your organization to encourage the creativity of your employees and foster a culture where innovative ideas turn into profitable solutions.

1. Sparking Creativity&
Fostering Innovation
Webinar brought to you by BizLibrary

2. Webinar Presenters
Chris Osborn
Vice President of Marketing
cosborn@bizlibrary.com
Jessica Batz
Marketing Specialist
jbatz@bizlibrary.com

3. What we’ll cover today
• Value of Innovation as Core
Organizational Value & Competency
• Innovation Ecosystem
• Definition of Innovation
• Types of Innovation
• Characteristics of Innovative
Organizations
• Innovation Competencies

4. why?
innovate

5. Every organization - not just
business - needs one core
competence: innovation .
Peter F. Drucker
1909 - 2005

6. The way you will thrive in this
environment is by innovating --
innovating in technologies,
innovating in strategies,
innovating in business models.
Samuel J. Palmisano
CEO IBM (2006)

7. • Reduced market share
• Lower Market Cap
• Loss of industry
leadership

8. 50 Most
click logo to see entire list
Innovative
Companies
2011 • Increased market
share
• Higher Market Cap
• Industry leadership

9. 2
more
more

10. Innovation Ecosystem
Closing the
Innovation Gap
Research Judy Estrin
Application Development

11. Innovation
Ecosystem
•Funding
•Leadership
•Culture
•Education
•Policy

12. Just as there are basic laws that
underlie biological ecosystems, there
is a set of core values that must work
in balance to support innovation:
questioning, risk taking, openness,
patience and trust.
Judy Estrin
Closing the Innovation Gap

13. What is “Innovation”?

14. Innovation is the productive
implementation of
strategic creativity.

15. Innovation Elements
THINKING
Creative
Strategic
Transformational
The Seeds of
Innovation
Elaine Dundon

16. Evolutionary & Disruptive
The Innovator’s
MP3 Dilemma
Clayton Christensen

17. We will now
discuss in a little
more detail the
struggle for
existence.
Charles Darwin
The Origin of Species

18. Embrace new things
Leadership
Collaborative
Right people &
Decisive & Systems
forward looking
Characteristics of
Innovative Organizations

19. Innovative
Systems
• Web site: customer
communication &
transactions
• Logistics: overnight
delivery made possible
• Innovation is a core value

20. Innovative
Model
• Assemble your own toy
• Personalized
• Complete experience
• Customers & employees

21. Failure or
Success?
What happened to this
or
extremely strong glue?
How might we use this
lousy glue we just
made?

23. Microsoft
missed
these
boats . . . .

24. What happened? Unlike other companies,
Microsoft never developed a true system for
innovation. Some of my former colleagues argue
that it actually developed a system to thwart
innovation. Despite having one of the largest and
best corporate laboratories in the world, and the
luxury of not one but three chief technology
officers, the company routinely manages to
frustrate the efforts of its visionary thinkers.
Dick Brass
VP at Microsoft 1997 – 2004
Microsoft’s Creative Destruction, NY Times, 2/4/2010

25. I think Microsoft did a lot of
interesting work on the tablet. What
we’ve done is not compete with what
they did. You know, they’re
completely stylus based. What we
said was, if you need a stylus, you’ve
already failed.
Steve Jobs
The iPad: Past Present, Future
Wall Street Journal, June 7, 2010

26. Market Cap :
2006 to Q1 2011

27. Embrace new things
Leadership
Collaborative
Right people &
Decisive & Systems
forward looking
Characteristics of
Innovative Organizations

28. The intuitive mind is a
sacred gift and the rational
mind is a faithful servant.
We have created a society
that honors the servant and
has forgotten the gift.
Albert Einstein

29. Edison’s Five Competencies of
Innovation
• Solution focus
• Kaleidoscopic
Thinking
• Full-Spectrum
Engagement
• Master-Mind
Innovate Like Collaboration
Edison
Gelb & Caldicott • Super-Value
Creation

30. I didn’t fail. I just
found 1000 ways
not to make a light
bulb.
Thomas Edison

31. Why?
Why?
Why?

32. How might
we . . .

33. It is better to have
enough ideas for some
of them to be wrong,
than to always be right
by having no ideas at
all.
Dr. Edward De Bono

34. Creativity
Bloomberg Business Week Survey - May 18, 2010

35. Creativity?
Creativity is the
discovery of a new
idea or connection.

37. 6
Competencies
for the
Conceptual Age
• Design
• Story
• Symphony
• Empathy
• Meaning
• Play

38. • No lists - mind maps
• Keep a journal
• Ignite your curiosity
• Hang onto every
idea

39. Curiosity
Optimism
Open to new ideas
Collaborative
See and make connections

40. If stupidity got us
into this mess,
then why can’t it
get us out?
Will Rogers

41. To view the schedule &
register for upcoming
webinars click here

42. For Additional Info.
www.bizlibrary.com
888.432.3077
Thank
you!

43. Innovation Rut Checklist
• Agree (!) Statement
• 1 ______ Our products or services have lost their competitive edge.
• 2 ______ We lack consensus on what we would like to see happen within our organization in the next few years.
• 3 ______ We spend more time on discussing the present and the past than we do on looking to the future.
• 4 ______ We spend more time on internal issues than in pleasing our external customers.
• 5 ______ We rarely acknowledge and discuss our weaknesses.
• 6 ______ We rarely invite “outsiders” in to give us another perspective.
• 7 ______ We’ve stopped challenging the “way it’s done around here.”
• 8 ______ Valuable information is being held too tightly and not shared.
• 9 ______ Our planning process is inadequate for today's marketplace.
• 10 ______ We don’t take the time to discuss alternative approaches or options for improvement.
• 11 ______ We think too small when we could be thinking BIG.
• 12 ______ We don’t spend enough time identifying new ideas.
• 13 ______ We don’t spend enough time developing new ideas.
• 14 ______ Great ideas often get blocked in our “system.”
• 15 ______ Most of our ideas are incremental ideas or very small changes in what we are already doing.
• 16 ______ Our decision-making processes are too slow.
• 17 ______ I am unsure how decisions are made.
• 18 ______ Our organization is bureaucratic and has too many layers, rules, and policies.
• 19 ______ Good ideas are often under funded.
• 20 ______ Good ideas are often understaffed.
• 21 ______ People complain that our organization is not very innovative.
• 22 ______ Innovation efforts are not rewarded or recognized.
• 23 ______ Good people are leaving our organization for better opportunities elsewhere.
• 24 ______ There is too much internal competition.
• 25 ______ People aren’t really enjoying their work.
• Total number of checks = ______
• Lower Better
• 0 - 8 = Innovative Culture
• 9 - 17 = Could benefit from some changes
• 18 and over = Innovation Rut
Source: The Seeds of Innovation. Elaine Dundon

44. Recommended Resources
Books:
The Seeds of Innovation, Elaine Dundon
Closing the Innovation Gap, Judy Estrin
Innovate Like Edison, Michael J. Gelb and Sarah Miller Caldicott
The Innovator’s Dilemma, Clayton M. Christensen
The Innovator’s Guide to Growth, Scott D. Anthony, Mark W. Johnson,
Joseph V.
Sinfield, and Elizabeth J. Altman
Winning Through Innovation, Michael L. Tushman & Charles A. O’Reilly III
A Whole New Mind & Drive, Daniel Pink
E-Learning courses:
Creativity and Innovation in the Workplace Simulation
The Foundations of Creativity and Innovation
Generating Creative and Innovative Ideas
Evaluating Creative and Innovative Ideas
Implementing Creative and Innovative Ideas
Blogs & Articles:
The Innovator’s DNA, Hal Gregerse, Harvard Business Review, December
2009
Three Critical Innovation Lessons from Apple, Scott Antony, Harvard
Business Review, blog May 18, 2010
“You’ve Got to Find What You Love,” Jobs Says, text of Steve Jobs’ Apple