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LEARNING CONTENT STRATEGIES
FOR THE AGE OF
YOUTUBE AND FACEBOOK
5,000+ Courses. 25 Topic Areas.
Unlimited Access.
Improve your employees' performance with the
largest and fastest-growing library of on-demand
training videos and eLearning courses today!
Over 6 billion hours of video are watched
each month on YouTube - that's almost
an hour for every person on Earth,
and 50% more than 2012.
100 HOURS of video
are uploaded to
YouTube every
minute.
8.3 hours - average number of
time spent on Facebook per
user per month.
• 1.26+ billion Facebook users.
• 66% of Millennials use
Facebook.
• 45% of internet users 65 years
and older use Facebook.
CONTENT
definition curation
delivery
Immediate
Personalized
Democratic
User-generated
Social
Mobile
TRADITIONAL ELEARNING COURSE
LEARNING NUGGETS
CONTENT
definition curation
delivery
WHAT IS CONTENT:
anything that answers a
question that we might be
asking in the moment
SOCIAL PERFORMANCE
Business objectives
DEFINITION
?
?
9 out of 10 Americans
already use their
smartphones for work.
Cisco BYOD Insights Report 2013
WHY VIDEO?
According to popular research – in 72
hours the average human can retain…
10%
of text
10%
of text
65% of
images
95% of
video
DOES THIS TRANSLATE INTO
EMPLOYEE TRAINING?
Visual input for
cognitive transfer
ADULTLEARNING
CONTENT
definition curation
delivery
CURATION:
the key first step to making
content useful
CONTENT CONTEXT
CURATION
Context
3
2
1
STRUCTURE
SETS
CONTENT
FREE
CONTENT
definition curation
delivery
DELIVERY:
easy and simple access,
when and where it’s needed
CLOUD-BASED MOBILE
DELIVERY
Access, work and life
3
2
1
What can we learn
from social platforms?
How can we apply to
our own learning
platforms?
SOLUTION
Do less, facilitate more
Mobile first
The power social learning
Curate, redefine and deliver
1
2
3
4
Key Ideas
Can I use it today?
3
2
1
BIZLIBRARY.COM
In a world of learning and development where
complexity is the enemy, BizLibrary has developed a
simple and nimble approach to delivering high
quality learning, anywhere, anytime.
MICHAEL ROCHELLE
Chief Strategy Officer
Brandon-Hall Group
BIZLIBRARY.COM
Free trial of the BizLibrary Collection
or Demo of Technology Solutions
5,000+ Courses. 25 Topic Areas. Unlimited Access.
BIZLIBRARY.COM
Chris Osborn
Vice President of Marketing
cosborn@bizlibrary.com
@chrisosbornstl
Jessica Batz
Marketing Specialist
jbatz@bizlibrary.com
@jessbatz
@BizLibrary

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The Next Generation of Learning Content Strategies – Learning Content in the Age of YouTube and Facebook