1. Alyson Beck
EMPLOYERS BIKE SUMMIT
May 16, 2014

2. Confidential
A LITTLE HISTORY …
• 2006 (4 PDX Employees)
 TriMet transit passes.
 Building with secure bike
parking.
• 2008 (18 PDX Employees)
 ZipCar benefit added.
• 2009 (26 PDX Employees)
 Joined the BTA Bike Commute
Challenge.
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3. Confidential
A LITTLE MORE HISTORY…
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2011 (41 PDX Employees)
• Bike Commute Challenge features internal prizes, a party, Elemental jerseys - and 13
employees participate.
2012 (75 PDX Employees)
• Car2Go benefit added for all
employees.
• Host bike repair and maintenance
seminars at the office.
• Moved to a new office with large,
secure bike parking.
2013 (105 PDX Employees)
• 37 participants in the Bike
Commute Challenge – and 8 have
100% commute rates!
2014 (125 PDX Employees… and
counting!)
• Elemental jersey redesign.
• Hosting a cargo biking seminar this
summer.
• Eager for Portland Bikeshare.

4. Confidential
CUMULATIVE BENEFITS
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• By 2014, we have the following alternative commute benefits in place
 Annual TriMet pass
 Dry, secure underground bike parking
 Complete set of basic bike repair tools and supplies (replenished at company expense),
and videos on how to use them, and how to commute by bike
 car2go annual membership, up to 2 hours monthly for personal or work use
 ZipCar annual membership, up to 2 hours monthly for personal or work use
 Bike Commute Challenge enrollment and support, including prizes and celebration

5. Confidential
SO WHAT DOES THIS COST?
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Category 2008 2009 2010 2011 2012 2013
Parking* $39,960 $57,720 $79,920 $91,020 $166,500 $233,100
TriMet pass $8,320 $13,201 $22,469 $33,134 $60,627 $79,951
ZipCar $648 $971 $1,466 $3,638 $3,998 $3,930
car2go N/A N/A N/A N/A $193 $2,967
Total spend $8,968 $14,172 $23,935 $36,772 $64,818 $86,848
Savings $30,992 $43,548 $55,985 $54,248 $101,682 $146,252
* What parking would cost, given our number of employees, at $185/month (avg space cost in downtown Portland)

6. Confidential
THE PAYOFF
• How Elementals get to work, in a May 2013 survey:
• Not to mention …
 Some team members are 100% car-free
 We are saving a lot of CO2 emissions
 It’s a powerful recruiting and retention tool!
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Drive Bike Transit Walk Carpool Carshare
Non-
Driving
Percentage of trips 15% 15% 49% 11% 8% 2% 85%
Annual one-way commutes
per employee
80 80 253 54 44 9 440
Totals for Portland
employees (~90)
7,200 7,200 22,770 4,860 3,960 810 39,600

7. Confidential
NOW ABOUT THAT MAGNETIC SUPERPOWER . . .
Ease of bike commuting
is a sparkly attention grabber!
Lifestyle benefits attract innovative employees.
New commuters attracted for cost savings,
but they get hooked . . . and keep at it!
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8. Confidential
EMPLOYEE + PEDAL POWER = A HEALTHY RECIPE FOR RETENTION
Simply Put. Happy Employees want to stay that way!**
**Based on anecdotal evidence from personal experience as a bike commuter & working with other bike commuters at Elemental!
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Bike
Commuters
Happy
Employee
Healthy
Employee
Less Sick
Days
Boosts
Productivity
More alert in
the AM
Thriving
Employee

9. THANK YOU!
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