Bangkok Business Brief Magazine – Publication Information Magazine – Thailand business news and organization & event updates Circulation – 10,000 copies Distribution – Bangkok & the Eastern Seaboard Bangkok Business Brief Magazine - November 2012 Overview The Bangkok Business Brief is a monthly business news magazine and daily website with domestic and regional business news articles aggregated from a variety of news agencies. Short synopses of articles are displayed online, though should the reader wish to view the full versions of the news stories, short URLs are included for easy navigation to the original sources’ story pages. Each month, the printed stories are decided from the most popular online stories, as measured by analytics for Bangkok Business Brief’s website, and are again presented with short URLs and QR codes to take readers to the original articles in their entirety and to other related news, categorized into 12 areas of business interest. The monthly circulation of 10,000 copies is highly targeted towards top- to mid-level managers and executives. Print & Online News Categories The news categories featured in both the Bangkok Business Brief monthly print version and the daily news website represent all sectors relevant to all business readers. Executives have the ability to quickly review the subjects pertinent to the industries in which they are employed or need to be informed about. Circulation Information The circulation of 10,000 copies incorporates direct mailing to mid-level to chief executive business people,including Chamber of Commerce members in Bangkok, the Eastern Seaboard, and around Thailand, as well as strategic, targeted placement in the business centres and executive lounges of Bangkok’s leading 4-5 star hotels’, business and social clubs in Bangkok, and along with food delivery service orders. With readership of the publication being in companies and hotels, the ‘pass on’ rate is estimated to be between 2.5 and 4 times each copy, and thus, the readership has been determined to be between 25,000 - 45,000 each month.

1. BANGKOK
BUSINESS BRIEF
Vol. No. 1, Issue No. 12 Mid-November/Mid-December 2012
Read new business briefs everyday at www.BBBrief.com
The Life of Pi MA: We’re putting out a report
about Thailand, Taiwan, China,
Korea, India, Singapore, Vietnam,
last December... it’s very draconian.
If I didn’t have partners outside the
country, I don’t know if I could re-
By Alan Verstein
Philippines, the whole basic region. establish anything anymore. Gee, if
Martin Armstrong is the former boom-bust cycles occur exactly every What’s interesting is that what I cre- you send $5,000 outside the coun-
chairman of Princeton Economics 8.6 years (or 3,141 days, which is the ated with the computer, by putting try, you might be hiding something.
International Ltd. He is known for number pi times one thousand). He everything together and having the Well, maybe I’m paying a bill. We’re
his economic predictions based on his famously predicted the crash of 1987 computer do things consistently, so going look to see if you paid taxes on
own ‘Economic Confidence Model,’ to the day. In 1999, the US Securities that it’s not one person’s opinion be- that. It’s just getting really crazy. And
which is based on historical business and Exchange Commission indicted cause everybody has an opinion. you’re really bringing the ‘velocity of
cycles and pi. His theory predicts that him for fraud. He was then charged money’ down internationally.
with civil contempt by the government
It can only be as good as what our
and spent over seven years in prison
experiences are, that’s about it, but BBB: How does the velocity of
Inside for failing to surrender various assets
when you start putting together money enter the equation for what
General Interest 2 thought to be purchased with moneyeverything and you’re correlating, you see for Asia?
Finance/Investment 3 from the investment in question. He
what’s strikingly different, is that
eventually plead guilty to one count
even if you look for the little subtle MA: The velocity’s been increas-
Government/Economy 4 of conspiracy and served 4.5 yearsthings, like the credit rating agencies ing over here [in Asia] quite dra-
Production 5 of a 5-year sentence. His website is
upgrading Korea and upgrading the matically. I think everyone is just
Retail/Services 6 http://armstrongeconomics.com. Philippines, you go to Europe and focused primarily on the United
Tourism 8 they downgrade everything. Every- States and Europe, especially. And
IT/Comms 10 thing is shifting and you can see it they’re overlooking what’s happen-
Real Estate 12 BBB: Where does Asia stand to- in the States. It’s getting really, re- ing in Asia. Forty percent of China’s
The Chambers 14 day? Are we at the beginning, the ally bad that they’re so concerned imports are coming from the rest of
The Calendar 22 middle or the end? about every dime. They passed laws Story continues on Page 19
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2. 2 BANGKOK BUSINESS BRIEF Mid-November/Mid-December 2012 www.bangkokbusinessbrief.com
Briefs
To read the full article of a story brief,
enter the short code at the end of
...added that the company had
set aside a significant investment
budget of Bt200 million to Bt300
goo.gl/bH6PF
million for overseas expansion.
the story into your browser: Full story at http://goo.gl/bH6PF
General Interest of perceived fraud issues, compared Expat wealth The jobs time bomb
with 27 per cent globally. This con- heads to Asia Fraud risks in the Asia-Pacific re-
trasts with Chinese companies, of... gion remain above the global aver-
Full story at http://goo.gl/Q19AY “Explore the city and get to know age, according to the 2012-13 Kroll
http://goo.gl/ozbNM the public transportation routes, Advisory Solutions’ “Global Fraud
Asia at core of this will help you converse with oth- Report” released in Singapore. Of
Fraud risk high in Liverpool FC’s er expats and find your way around Asian companies surveyed, India
Asia, survey finds marketing plan the city.” It’s the description of Thai- showed the highest number of com-
land in the eyes of expats covered panies affected by fraud at 68 per
Fraud risks in the Asia-Pacific re- Liverpool FC is focusing its market- in HSBC’s Expat Explorer Survey, cent, followed by China and Indo-
gion remain above the global aver- ing strategy on Asia, and Thailand is which ranks Thailand the third in nesia, which each saw 65 per cent of
age, according to the 2012-13 Kroll considered an important market in the economics league table. The firms affected in the past year, com-
Advisory Solutions’ “Global Fraud the region thanks to its economic global survey ranks countries on a pared with the global average of 61
Report” released in Singapore. Of growth and the popularity of soccer number of factors such as earning per cent, according to the report.
Asian companies surveyed, India in the Kingdom, with a strong base levels, disposable income and ability
showed the highest number of com- of Liverpool supporters. Liverpool to accumulate luxuries. While Sin- “This year’s Global Fraud Report
panies affected by fraud at 68 per FC plans a trip to Asia next year af- gapore tops the chart, Hong Kong provides some encouraging indica-
cent, followed by China and Indo- ter the end of the soccer season, and came the fourth, China 7th and tors on the evolving fraud landscape
nesia, which each saw 65 per cent of hopes to visit Thailand, Indonesia Vietnam 10th. in Asia-Pacific compared with last
firms affected in the past year, com- and Hong Kong. year, but we also note that compla-
pared with the global average of 61 Key findings in the survey are: • Sin- cency looks to be developing among
per cent, according to the report. Jonathan Kane, director of inter- gapore is home to wealthiest expats Asian businesses on the very seri-
national business development for • Over half (55 per cent) of expats in ous fraud risks they face,” said Ta-
Indonesian companies are increas- Liverpool FC and Athletic Grounds, Hong Kong earn over US$150,000 dashi Kageyama, senior managing
ingly looking to move on to the said Asia was considered a strong versus 17 per cent globally • Two director of Kroll Advisory Solu-
global stage, in particular with in- support base for the club. It will fo- thirds (60 per cent) of expats moved tions, Asia. In Southeast Asia, the
vestments in Asia and Africa, but 35 cus its marketing strategies to draw to China for job opportunities. Asia global fraud survey revealed notable
per cent of Indonesian companies more support from the region for its has come to the fore as a leading trends in Indonesia, one of the fast-
said they had put off investment in three main sources of income:... destination for expat earning... est-developing markets in Asia...
at least one foreign market because Full story at http://goo.gl/6kQrQ Full story at http://goo.gl/kM7cO Full story at http://goo.gl/UTpNv
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3. 2 BANGKOK BU
SINESS BRIEF
December 20
11
BANGKOK BUSINESS BRIEF Mid-November/Mid-December 2012 Briefs 3 To read the fu
enter the shor
the story into
ll article of a
t code at the
story brief,
end
...added that the
set aside a signi company had
General Inte your browser: of budget of Bt20 ficant investment goo.gl/bH6P
rest liam Shakespe
are
0
million for over million to Bt300
seas
Full story at http: expansion. F
Sponsored by Nature and life in JuliusCaesar. 1997-98
//goo.gl/bH6PF
Use the QR Code reader in your ...
seasons of the
yea
are cyclical _ wa
the impact of s a blessing, as the mains
2008 would ha above the Europ
the phases of the r, life and death, far worse ve been ean average.
smartphone to see all the stories http://goo.gl/o
zbNM Caught up in da moon, the tides. for the region,
ily details, we eas Mokhtar, the managing
” Azman In
India, China
Asia stands to ily forget that - of Khazanah director rough and Thailand,
in a certain category. gain from W has cycles, too.
the business wo
We are all fam
rld told the CI Nasional of Malaysia, tion
MB Asean Confe
ly 12 percent of
contribute to a the popula-
slowdown est with the econo
mic business cyc r
ilia rence. the we
aknesses of
pension, while
of expansion, con le His comme sion system are Thailand’s pen-
Asean Trading
nts were...
covery. Howe traction and re- Full story ...
Finance / Investment The shift of eco
no
mentum to the mic growth mo- phenomena affect...
ver, other cyc
lical
at http://goo.gl/d
fu2u
Full story at htt
p://goo.gl/rtpH
3
Thailand near Preventing
Link draws intense
up numerous East has opened Full story at http://goo.gl/fJ
Asian countries
opportunities
that
out, suggests an should not miss Panel: Asia bett
olr of list of wor
ld
top
Bangkok from
weakest pens ’s
interest The robust eco
economist.
off, not immun er
from global cr e, systems: studion
y
sinking bigges
challenge t
no
China and em mic growth of ises Greece, India, Ch Land subsidence
http://goo.gl/wKeiJ Interest among local investors
will open a ne
w
erging economi
es KUALA LUMPUR : The As are home to the
ian cri- pensi
ina and Thailan
weake
d water losses
tops
caused by groun
d
Asian economi opportunity for sis in the late 1990s was a on systems in st national lems that must the list of prob-
in overseas investment has been
es to increase the call for the reg wake-up cripp the world, ko be solved in Ba
UBS foresees wealth from tra
steadily building since the Stock Ex-
services at a tim
e
ir
de in goods an out to be
d
ion that has tur
a blessing in
dis
led by
young retire
k to
ned eign debt, a mix of acute sover- clima mitigate the impact of the
te change on
States and Europ when the United nearly 15 years later, as the guise high ratios of pension ment ages, a study by multin flooding, says
ng-
SET bull market change of Thailand joined the Asean
e
Full story at htt are... financial sec region’s ers an
d
p://goo.gl/S65D6 able to sus tor is now strong and study poor pension take-up, a
tain a certain showed.
ers to work-
The conclusio
ational agencies
.
Trading Link programme this week,
Grow with th degree n is containe
next year
of shocks from a report entitl d in
of cycles e flow Western Hemi the fallout in
the The Allia and Ad
ed “Climate Ris
ks
say local brokers. Siriporn Phonpho, to a panellist
sphere, accord
at a recent As
nz
ing sion Susta Global Investors Pen- Megac aptation in Asian Coastal
ina
‘There is a tid conference. ean tracks the bility Index, which Asian ities”, jointly conducted by the
UBS Securities (Thailand) forecasts an assistant vice-president at Thana-
men, which, tak
e in the affair
s of ity of nationa
relative sustai
nabil- Internati
Development Ba
nk,
onal Cooperatio the Japan
leads on to for en at the flood, “There wi l pension sys
the Stock Exchange of Thailand will chart Securities, said calls expressed
tune”, wrote Wi
l- future, an
ll be more crises
d the Asian
in 44 cou
in the showe ntries around the world,
tems and the
World Bank in
n Agency
2010.
crisis in tirees d the number of Greek re-
reach 1,500 points next year, mainly the most interest in investing in to people of wo
rking age re-
The report recom
Full story at htt mended a...
driven by local investors. The bull companies such as Singapore Tele- p://goo.gl/20yMD
market would be largely supported com and Thai Beverage on the Sin-
by domestic investors, which ac- gapore Exchange and AirAsia on
count for 80% of the market. Bursa Malaysia.
A projection of 5.5% for economic “We’ve received 8-10 calls a day
growth next year would increase about the Asean Trading Link, most
local wealth and encourage stock of them asking about what they
investment, said Raymond Magu- need to do to open an account,” she
ire, head of research and strategy. said. It has been two-way traffic,
Strong loan growth, largely from with overseas investors also calling
retail finance and small enterprises, to inquire about purchasing Thai
has supported the country’s con- stocks. “Some queries are just about
sumption as well. The credit cycle is Thailand’s general investment...
expected to remain accommodative Full story at http://goo.gl/bTZ4N
over the next couple years. Although
household debt has increased to Financial guru
47% from 20% in the past few years Faber knocks
and is heading for 60% over the next Thai ‘cronyism’
two to three years, the central...
Full story at http://goo.gl/7g7QQ World-renowned investment guru
Marc Faber says cronyism is a con-
Thai investors cern for an investor like himself as
told to get into the Thai government has appointed
Myanmar now people connected to former prime
minister Thaksin Shinawatra. “I
Thai investors, particularly in the think that, to be quite honest. I as
manufacturing and tourism indus- an investor, it concerns me that, for
tries, have been urged to explore instance, the government appoints
opportunities in Myanmar and take principally people connected to Mr
action within three years or face Thaksin for, say, Thai [Airways],” he
greater competition from global said.
heavyweights after the 2015 general
election. “As an investor, to me it sounds very
strange that people who run large
Serge Pun, chairman of conglomer- companies are appointed by the
ate Serge Pun & Associates (Myan- government and that the govern-
mar), foresees another nine good ment then favours people that are
years to come, with President Thein supportive of them. There is still a
Sein’s strong commitment to politi- lot of so-called cronyism. In other
cal and economic reforms. If either words, I have political power and
Thein Sein or opposition leader you’re a businessman or you are
Aung San Suu Kyi wins the election, someone who was at the party be-
continued improvements are prom- fore and I give you a good job and
ised under clean leadership. the position of power,” he said.
“In a general sense, I think every- Nonetheless, Faber said he was “rea-
thing is good. But first, you should sonably positive” about the future
not invest any money, but your time of Thailand, where he has resided
– three days to Yangon and Nay Pyi since 2000 and has invested in some
Taw. Smell the opportunities. If you properties and Thai stocks. “Thai-
can’t smell anything, don’t go. You’re land is unlikely to be a dynamic
not businessmen,” he told a... economy. It’s not going to be like...
Full story at http://goo.gl/JLkAk Full story at http://goo.gl/3Vx1o

4. 4 BANGKOK BUSINESS BRIEF Mid-November/Mid-December 2012 www.bangkokbusinessbrief.com
Briefs
To read the full article of a story brief,
enter the short code at the end of
...added that the company had
set aside a significant investment
budget of Bt200 million to Bt300
goo.gl/bH6PF
million for overseas expansion.
the story into your browser: Full story at http://goo.gl/bH6PF
Government / Economy In her opening speech, Yingluck Kobsak Pootrakul, an executive vice Ruengvirayudh, deputy governor
assured the investors of continued president of Bangkok Bank, said. As of the BOT in charge of monetary
growth and stability in the econom- the United States faces high fiscal stability, said yesterday. The new
ic stability, underpineed by political deficits, its next leader will be forced measure is expected to increase the
http://goo.gl/EIbH6 stability and strong economic fun- to cut spending. About Bt10 trillion competitiveness of the private sec-
damentals – sufficient reserves for to Bt18.3 trillion will be taken out of tor. Corporations have been allowed
Yingluck leads short-term debt, low public debt to the system next year, he said. “It is since 2010 to invest overseas with-
Thailand’s roadshow GDP and appropriate inflation. She apparent that while one party wants out a limit on the amount of money.
noted that the stock market in the to collect more taxes and spend
in New York past few years has been riding on... money, the other party does not For investment in foreign portfolio,
Prime Minister Yingluck Shinawa- Full story at http://goo.gl/JZMne want to raise taxes or spend... the central bank will allow insti-
tra led a delegation of chiefs of Full story at http://goo.gl/xiRZS tutional investors including listed
public and private organisations in More US gloom companies to put unlimited...
a roadshow, aiming to lure more in- expected whoever BOT further spur Full story at http://goo.gl/BHUW9
vestment from the US to Thailand. is president, Thai overseas investment
The Bank of Thailand has further Dawei ‘back on
The roadshow entitled “Thailand: economists say promoted capital outflows aimed at track’ after meet
Positioning for Growth and Stabil- Thai economists are pessimistic supporting more investment abroad The delayed Dawei mega-project
ity” took place on Sept 27, attended about the state of the US economy, and better management of financial is expected to forge ahead again
by over 60 fund managers. Accord- which is expected to remain weak risks. The new measures will also soon, after Yingluck Shinawatra and
ing to the information on the Thai for two or three more years regard- help the central bank manage the Thein Sein discussed the issue on
government’s website, representing less of whether President Barack exchange rate after the high pres- the sidelines of the United Nations
Thailand were chiefs of the National Obama is re-elected or his rival Mittsure of large capital inflows has been General Assembly. The leaders of
Economic and Social Development Romney wins the presidential race. causing the baht to appreciate. the two nations plan to visit the site
Board, Fiscal Policy Office, Public Thai exporters do not have much of the Dawei deep-sea port and in-
Debt Management Office, Federa- hope for the US market. To promote overseas direct invest- dustrial project. Meanwhile, Italian-
tion of Capital Markets Association, ment, the central bank will allow Thai Development is expected to
Association of Securities Compa- “Whoever the next president of the individuals to make unlimited in- sign a contract for construction of
nies and Association of Investment United States will be, he can’t do vestment to expand their produc- the port and the road connection...
Management Companies. much to boost the US economy,” tion or marketing abroad, Pongpen Full story at http://goo.gl/eDJcA
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5. 2 BANGKOK BU
SINESS BRIEF
December 20
11
BANGKOK BUSINESS BRIEF Mid-November/Mid-December 2012 Briefs 5 To read the fu
enter the shor
the story into
ll article of a
t code at the
story brief,
end
...added that the
set aside a signi company had
General Inte your browser: of budget of Bt20 ficant investment goo.gl/bH6P
F
Bangkok Business Brief
0
million for over million to Bt300
rest liam Shakespe seas
Full story at http: expansion.
are
Sponsored by Nature and life in JuliusCaesar. 1997-98
//goo.gl/bH6PF
Use the QR Code reader in your ...
seasons of the
yea
are cyclical _ wa
the impact of s a blessing, as the mains
2008 would ha above the Europ
the phases of the r, life and death, far worse ve been ean average.
smartphone to see all the stories http://goo.gl/o
zbNM Caught up in da moon, the tides. for the region,
ily details, we eas Mokhtar, the managing
” Azman In
www.BBBrief.com
India, China
Asia stands to ily forget that - of Khazanah director rough and Thailand,
in a certain category. gain from W has cycles, too.
the business wo
We are all fam
rld told the CI Nasional of Malaysia, tion
MB Asean Confe
ly 12 percent of
contribute to a the popula-
slowdown est with the econo
mic business cyc r
ilia rence. the we
aknesses of
pension, while
of expansion, con le His comme
nts were... sion system are Thailand’s pen-
covery. Howe traction and re- Full story ...
Production ing the private sector to invest in
The shift of eco Full story at htt
Mango Mango Ltd. Part.
no ver, other cyc at http://goo.gl/d p://goo.gl/rtpH
mentum to the mic growth mo- phenomena affect... lical fu2u 3
up numerous East has opened Full story at http://goo.gl/fJ Thailand near Preventing
LNG-related businesses in Thailand
Asian countries
opportunities
that olr of list of wor top
Bangkok from
out, suggests an should not miss Panel: Asia bett
will determine greater use of gas,” 124 Sukhumvit 38 weakest pens ’s ld
sinking bigges
economist.
off, not immun er
Prakanong, Klongtoey systems: studion t
Mr Asada said. So far, only energy
The robust eco
no from global cr e, y challenge
China and em mic growth of Bangkok 10110 • Thailand
ises Greece, India, Ch Land subsidence
http://goo.gl/UrVpE flagship, PTT PTT Plc has played...
will open a ne
w
erging economi
es KUALA LUMPUR : The As are home to the
ian cri- pensi
ina and Thailan
weake
d water losses
tops
caused by groun
d
on systems in st national lems that must the list of prob-
Asian economi opportunity for sis in the late 1990s was a
Full story at http://goo.gl/X2Exm
es to increase the call for the regTel. 02 712 4052
wake-up cripp the world, ko be solved in Ba
PepsiCo unveils wealth from tra ir ion that has tur led by k to ng-
services at a tim
de in goods an out to be
d a blessing in ned eign debt, a mix of acute sover- clima mitigate the impact of the
Mitsubishi shows e dis young retire te change on
States and Europ when the United nearly 15 years later, as the guise high ratios of pension ment ages, a study by multin flooding, says
Bt18.4bn plan for e
Full story at htt are... financial sec
Publisher and Managing Director (Thai Sales)
region’s ers an
d
p://goo.gl/S65D6 able to sus tor is now strong and study poor pension take-up, a
ers to work- ational agencies
.
Thai investment faith in Thailand
Grow with th of shocks from
e flow Western Hemi
tain a certain
degree
Pavinee Chaymanee • 084-147-5550
the fallout in
the The Allia
showed. The conclusio
a report entitl
n is containe
ed “Climate Ris
d in
of cycles
Mitsubishi Motors (Thailand) is sphere, accord nz and Ad
ing sion Susta Global Investors Pen- Megac aptation in Asian Coastal
ks
‘There is a tid
to a panellist
conference.
thailandmagazine@gmail.com
at a recent As ina
ean tracks the bility Index, which Asian ities”, jointly conducted by the
PepsiCo, the US-based beverage continuing to expand its investment
men, which, tak
e in the affair
s of ity of nationa
relative sustai
nabil- Internati
Development Ba
nk,
onal Cooperatio the Japan
leads on to for en at the flood, “There wi l pension sys
giant, yesterday announced a huge in the Kingdom by setting aside
tune”, wrote Wi
l- future, an
ll be more crises
d the Asian
in 44 cou
Managing Director & Creative Director
in the showe ntries around the world,
tems and the
World Bank in
n Agency
2010.
crisis in tirees d the number of Greek re-
investment of Bt18.4 billion in the Bt1 billion to increase production Reid Nixon • 080-246-9000
to people of wo
rking age re-
The report recom
Full story at htt mended a...
Thai market over the next three capacity to 500,000 units next year. reid@bangkokbusinessbrief.com
p://goo.gl/20yMD
years in order to strengthen the President Nobuyuki Murahashi yes-
company’s leading position in the terday said the company had origi-
country and drive future growth. nally planned to increase capacity
Business Development Manager (English sales)
to 500,000 vehicles in 2015 from Andy Hyde • 080-814-9080
The $600-million investment capi- 350,000 units this year, but had andy@bangkokbusinessbrief.com
tal includes the $170-million bot- now revised its plan so that capacity
tling plant in Amata City Industrial would reach 400,000 units this year. Delivery
Estate in Rayong, bought from San As a result, the local unit has de- Anan Boonma
Miguel in February. Located on a cided to bring forward the 500,000-
96-rai plot, the facility is one of Pep- unit capacity schedule by two years, In cooperation with Siam Gazette Co., Ltd.
siCo’s largest global beverage plants, to 2013. Alan Verstein • 081-761-9302
comprising eight high-speed pro-
duction lines, each of which is able “When our new production ca-
to produce between 600 and 800 pacity starts to operate next year, Volume 1, Issue 12 • Mid-November to December 2012
PET bottles per minute, depending Thailand will be Mitsubishi’s larg- Copyright 2012. All rights reserved.
on the size. est production base for cars in the
world, replacing Japan,” he said,
The remainder of the investment adding that the country would also
budget will be allocated to other be its manufacturing base for future
business pillars: building infrastruc- car models. Murahashi said that
ture for sales and distribution; acti- although Europe still faced an eco-
vation of marketing and consumer nomic crisis, demand for exported
engagement; and human-... cars in Asia continued to grow. The
Full story at http://goo.gl/g78uo company is therefore moving its ex-
port focus from Europe to the Asian
120 years on, Shell market, and Thailand in particular.
hungry for Thai gas
Royal Dutch Shell is looking to ex- Domestic demand for eco-cars and
pand its business in Thailand to the government’s first-time car buy-
liquefied natural gas and tap strong er scheme have resulted in strong...
gas demand in the local market, Full story at http://goo.gl/vXUPE
says new country chairman Asada
Harinsuit. Mr Asada noted that gas Volvo chooses
demand has skyrocketed here be- Malaysia over
cause gas is cleaner and cost-com- Thailand
petitive. “Thailand’s power demand
will double in the next decade and Carmaker Volvo, which operates low volumes. We also questioned Heineken, ending the two-month-
concerns about climate change have under a company named Swedish whether we should continue or not. long beer war and shifting the focus
been growing, making gas a more Motor Assemblies (SMA) in Malay- We then decided to sell our Thai- to the future of the 129-year-old
promising choice for the country,” sia, has chosen to operate outside of land plant and left there last year to Singaporean conglomerate. The
he said. Thailand and recently consolidated consolidate all our volumes here in shareholders yesterday approved
its Asean operations to a single lo- Malaysia, which is a good decision the sale of F&N’s direct and indirect
Mr Asada, also global vice-presi- cation in Malaysia. SMA managing for us. Now we have proper [sales]... interests in Asia Pacific Breweries to
dent in specialties of Royal Dutch director David Stenstrom said re- Full story at http://goo.gl/TeuXU Heineken for Bt140.65 billion. The
Shell, succeeded Pissawan Acha- cently that Volvo, which had previ- transaction, subject to regulatory
napornkul as head of Shell’s opera- ously operated out of both Malaysia F&N shareholders approval from authorities in Singa-
tion in Thailand since the beginning and Thailand, was now focused on approve sale of stake pore and New Zealand, is expected
of this month. Mrs Pissawan was as- scaling up assembly production in in APB to Heineken to be complete in November.
signed to a new post in Britain. The Malaysia instead and today exports
company is celebrating 120 years in Volvo cars to Thailand. Fraser & Neave shareholders, in- While this resolution ends the beer
Thailand. cluding Thai Beverage and TCC As- war between Thai billionaire Cha-
“We’ve had quite some challenging sets, have formally agreed to sell the roen Sirivadhanabhakdi – who...
“The government policy for allow- years, especially until 2009, due to firm’s lucrative brewery business to Full story at http://goo.gl/DRNRp

6. 6 BANGKOK BUSINESS BRIEF Mid-November/Mid-December 2012 www.bangkokbusinessbrief.com
Briefs
To read the full article of a story brief,
enter the short code at the end of
...added that the company had
set aside a significant investment
budget of Bt200 million to Bt300
goo.gl/bH6PF
million for overseas expansion.
the story into your browser: Full story at http://goo.gl/bH6PF
Retail/Services mands a 59% share of Thailand’s through and breakfast businesses. Nok Mini
imported spirits market, its biggest “Thailand retains its key position as
ever. the fastest-growing market in Asia, sets sights on
including South Korea, the Philip- Myanmar network
http://goo.gl/QyrTE Mr Harlow said Thailand’s luxury pines, India, China and Indonesia,
market has expanded by 41% over which witnessed 10-to-20-per-cent Nok Mini, the commuter airline af-
It’s official: Thais the past five years. Double-digit annual growth,” Hester Chew, exec- filiated with budget carrier Nok Air,
love Johnnie Walker growth of luxury products in Thai- utive chairman and chief executive is eyeing opportunities for launch-
land will be seen this year and well officer, said yesterday. ing its first international service,
Thailand is ranked third among 180 into the future. Euromonitor In- with Myanmar looming on a ra-
markets for Johnnie Walker whisky ternational said Thailand’s luxury The company earmarks about dar screen. The decade-old airline,
sales for the third consecutive year whisky segment, valued at 4.57 bil- Bt600 million to Bt650 million a owned by Siam General Aviation
thanks to growing numbers of mid- lion baht in 2007, will reach 5.4 bil- year to add at least 22 branches in Co, is evaluating the viability of
dle-class customers and rising eco- lion this year. Bangkok and the provinces. Of the linking three major Myanmar cit-
nomic prosperity. The consumption 160 McDonald’s in the country, 123 ies _ Yangon, Mandalay and Bagan
of Johnnie Walker in this country is “Johnnie Walker entered Thailand serve breakfast, 63 operate around _ from its Chiang Mai hub. It will
high, behind only the US and Brazil. more than 100 years ago. Brand the clock, 87 provide home delivery make a final decision on Myanmar
awareness of Johnnie Walker is very and 37 offer drive-through service. service early next year, said Sant
Still, Thailand has been dubbed a strong among Thais. More than 90% The chain also includes 80 McCafe Sangwornrachasup, the assistant
whiskey-consuming country, while of drinkers know us. And we’ll... coffeehouses and two McDonald’s vice-president for strategic and
the US is seen as a big vodka con- Full story at http://goo.gl/13snr M-Parks, a small-scale community business development.
sumer. Some 90% of the interna- retail centre with car parks. It plans
tional spirits business is whisky. McDonald’s banks to expand the M-Park format. Nok Mini plans to use a Saab 340B
“Thailand is the strongest market on breakfast sales turboprop for the planned routes.
for Johnnie Walker in Asean. More looks to 20% growth Another key factor boosting sales They are capable of carrying 34
than half the sales contribution in this year is breakfast, which is passengers, who on these routes
Asia-Pacific comes from Thailand,” in key Thai market served from 6-11am. Breakfast now are largely expected to be leisure
said Graeme Harlow, the managing McThai expects 20-per-cent growth accounts for about 20 per cent of to- travellers. The study comes as Nok
director of Diageo Moet Hennessy in sales at its McDonald’s restaurants tal sales, up from only 13 per cent... Mini takes delivery of its fifth Saab
(Thailand) Ltd. Diageo now com- this year, driven mainly by its drive- Full story at http://goo.gl/z0qkv 340B later this month to support its
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