Optimizing hundreds or even thousands of local online listings for your national brand can be a daunting task, but by following a few guidelines, the process becomes easier. Download the Local Listings Cheat Sheet to get started.

1. Local Listings
Cheat SheetEvaluation ToolS
DATA AGGREGATORS
Thought Leaders
INFOGRAPHIC
RESEARCH STUDIES & WHITE PAPERS
BLOGs
Infogroup is a leading provider of local business listings & Points of Interest (POI) data for navigation, local
search, & location-based service (LBS) applications.
getlisted.org has a free tool for evaluating a brand’s local listing strength on Google, Bing & other major local
search engines. This site is also a great resource of educational reading materials for Local SEO.
A leader in the Local Search industry, Localeze is a trusted business listings identity management provider.
Localeze maintains direct, authorized relationships with local search platforms, national & regional brands,
channel partners & local businesses.
2013 Local Search Usage Study – This study done in partnership by Localeze & 15miles, and conducted by
comScore, is a measurement of consumers’ search behaviors & how such behaviors affect media-usage trends.
Best Citation Sources by City - (getlisted.org and whitespark.ca)
The Local Search Ecosystem graphic produced by getlisted.org provides a visual overview of the major
search engines, primary data providers & secondary portals that influence in Local Search results.
marketing.balihoo.com
@nyagoslav
niftymarketing.com/blog
@davidmihm
ngsmarketing.com/blog
@calebdonegan
blumenthals.com/blog
@niftymarketing
866-446-9914 balihoo.com @balihoo