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CURRICULUM VITAE (CV)
A.PERSONAL PARTICULARS
Surname: Kate
First name: Bundala
Other name (s): Willyberty
Date of Birth: 23rd March 1989
Place of Birth: Morogoro, Tanzania
Nationality: Tanzanian
Religion: Christian
Sex: Male
Marital status: Single
B.CONTACTS
Postal address: P.O.Box 705, Dar es Salaam
Email address: kwillyberty@yahoo.com
Phone numbers: 0713-715750, 0769-006387
C.PERSONAL ATTRIBUTES
Mr. Kate is an introvert and emotional stability person with high locus of control, self
motivated, pleasant with high integrity, proactive, Skilled in leadership, hardworking and
committed Tanzanian who is fanatical with required skills and knowledge to the position
allied in social sciences particularly Public Relations and Marketing, Administration, Project
planning, management and banking Operation duties. Proficiently working on own initiatives
or as part of a team under no or minimum supervision.

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D.EDUCATIONAL BACKGROUND
INSTITUTION
ATTENDED
DURATION AWARD
Saint Augustine University
of Tanzania
Sept 2011- Nov 2014 Bachelor of Arts in Public Relations
and Marketing (BAPRM)
Tambaza High School May 2009- Feb 2011 Advanced Certificate of Secondary
Education (ACSE)
Morogoro Secondary School Jan 2005- Nov 2008 Certificate of Secondary Education
(CSE)
Kiwanja Cha Ndege Primary
School
Jan 1998- Oct 2004 Certificate of Primary Education (CPE)
E.OTHER TRAININGS, SEMINARS AND WORKSHOPS
INSTITUTION SKILLS ACQUIRED DATE
International Youth Fellowship
(IYF)
Strategic Management, Leadership,
Business Development, Effective
Marketing Practices, Events Planning
Management
3rd August2012 to
7th August 2012
SAUT Student Public Relations
Association (SSPRA)
Project proposal writing, business plan
writing and report writing
13RD November
2012
East Africa Training centre Marketing Management for local
government authorities, public entities,
Multinational Companies (MNCs) and
SMEs
15th April 2013 to
28th April 2013
SAUT Student Public Relations
Association (SSPRA)
Management and Organization of Public
Relations, Preparation of Public
Relations tools, Crisis Public Relations
management, issues Management and
Corporate Communication.
9th November
2013 to 15th
November 2013
SAUT Student Public Relations
Association (SSPRA)
Managing Community Involvement
Programs, and Persuasion
21st May 2014 to
22nd May 2014
F.WORK EXPERIENCE
November 2015 to present
Designation: Tutorial assistant in Public Relations and Marketing Management
Organization: National Institute of Transport (NIT)
Work Station: Mabibo, Dar Es Salaam
Duties and Responsibilities Executed

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 Teach up to NTA level six (ordinary diploma)
 Assist in conducting tutorial and practical exercises for students under the
supervision of my seniors
 Prepare learning materials and resources for tutorial exercises
 Assist in conducting research under the supervision of my seniors
 Carry out consultancy and community services under the supervision of my
seniors
May 2015 to October 2015
Designation: Public Relations Officer
Organization: Country Contractors Limited
Work Station: Msalala, Kahama,Shinyanga
Duties and Responsibilities Executed
 Advising/Counselling the top management on maters allied to Public Relations
 Managing Agencies
 Managing Community Involvement Programs such as CSR, Donation,
Sponsorship, etc to shape and maintain good Community and business Relations.
 Dealing Crisis and Issues Management
 Ensuring accurate Corporate Communication
 Maintaining precise Media Relations
 Preparing Public Relations tools such as Backgrounders, Press Releases, Fact
sheet, Stand-by Statement, Flyers, Newsletter, Situation Analysis, Position Papers,
Biographical Sketch, Annual Report, Website and Social Media Content,
Brochure, etc
 Ensuring Precise Government Relations
 Events Planning management
 Managing Budgets
 Acting as a Spokesperson of the Company
August 2014 to April 2015
Designation: Public Relations and Marketing Officer
Organization: Live Your Dream (LYD) Co- Limited
Work Station: Nyamagana, Mwanza
Duties and Responsibilities Executed
 Researching and reporting on external Opportunities
 Developing Marketing Strategies and plans for effective Marketing practices
 Management of the Marketing Mix including Product development, pricing,
Promotion and Distribution.
 Corporate and Product Advertising
 Providing historical records by maintaining records on area and customer sales
 Measuring of Success
 Producing various Marketing and Public Relations tools

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 Dealing with Environmental Scanning
 Customer Relations
 Developing Guidelines.
July 2013 to September 2013
Designation: Public Relations and Marketing Trainee
Organization: Precision Air PLC
Work Station: Julius Nyerere International Airport (JNIA), Dar es Salaam
Duties and Responsibilities Executed
 Understanding Potential and Current Customers
 Dealing with Customer Relations
 Check-in, Boarding and Escorting Customers
 Preparing Public Relations tools
 Dealing with Media Relations
 Ensuring good Community and Business Relat1ons
 Monitoring of Marketing Environment.
July 2012 to September 2012
Designation: Public Relations and Marketing Trainee
Organization: UMATI
Work Station: Upanga, Dar es Salaam
Duties and Responsibilities Executed
 Dealing with Internal Communication
 Employee Relations
 Project Planning and Implementation
 Participating in preparing Human Resources Manual
 Administration Task
 Records Management
March 2011 to August 2011
Designation: Sales Assistant
Organization: Bata (T) Company Limited
Work Station: Posta, Dar es Salaam
Duties and Responsibilities Executed
 Expediting the resolution of Customer complaints
 Participating in trade shows and conventions
 Dealing with customer relations
 Dealing with brand Advertising

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 Receiving of Orders and ensuring timely delivery
 Making Customer focused decisions and develop new Market segments
G.ACCOMPLISHMENTS
I acknowledge that as a chairperson of Planning, Persuasion, and Community Involvement
committee of Saint Augustine University Public Relations Association (SSPRA) I managed
to satisfactorily execute the following in collaboration with the executive committee:
 Ensure sustainability of the association and settle all challenges so as to maintain and
shape position and Image of the association
 Planning and financing various activities mainly seminars and workshops of the
association
 Mobilize members to participate in all activities prepared by the Association
 Managing Various University Events and Congregations like SAUT Community Day,
Graduation Ceremonies, Student Orientation, etc hosted by Saint Augustine
University of Tanzania.
 Successfully conducted various fund raising events with an objective of collecting
funds so as to give the association a financial stability
H.AREAS OF COMPETENCE
Public Relations Management 1. Crisis Management
2. Issues Management
3. Corporate Communication
4. Community Involvement Program
5. Events Management
6. Media Relations
7. Employees Relations
8. Investors Relations
9. Public Affairs
10. Public Sector Communication
11. Fundraising
12. Strategic Planning
13. Public Relations Research

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Marketing management 1. Service delivery management
2. Strategic Marketing Planning
3. Relationship management
4. Product Development, Pricing, and
Distribution
5. Advertising
6. Sales
7. Branding
8. Integrated Marketing Communication
9. Buyers behaviour and Consumerism
10. Marketing Research
Inventory management 1. Inventory control through various
techniques like ABC model, EOQ
2. Demand forecasting through techniques
like market survey, Delphi techniques,
weighted averages, exponential
smoothing, regression and correlation
analysis
3. Inventory positioning
4. Storehouse location and layout
Strategic management 1. Environmental analysis
2. Strategy formulation and
implementation
3. Strategy evaluation and control
4. Management of change
Research Skills 1. Research proposal writing
2. Data analysis (statistical package for
social sciences- SPSS, content
analysis)
3. Report writing and data presentation
I.HOBBIES AND INTERESTS
LANGUAGE READING WRITING SPEAKING UNDERSTANDING
ENGLISH EXCELLENT EXCELLENT FLUENT EXCELLENT
KISWAHILI EXCELLENT EXCELLENT FLUENT EXCELLENT
J.HOBBIES AND INTERESTS
During my free time I prefer to engage in either of the following;
 Watching movies, football matches and news
 Listening to music, and Watching football Match
 Physical exercise

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 Reading and studying
K.REFEREES
1. Mr. Paul Magola
Managing Director
Live Your Dream Company (LYDC)
P.O.Box 1064
Mwanza, Tanzania
Phone Number: 0752 821035/ 0767 271417
Email: paulmagola@gmail.com
2. Mr. Stanslaus Mtema
Project Accountant
UMATI
P.O.Box 1372
Dar Es Salaam, Tanzania
Phone Number: 0756 887500/ 090075
Email: stanslausmtema@gmail.com
3. Mr. Frank Katabi
Lecturer Assistant
Saint Augustine university of Tanzania
P.O.Box 307
Mwanza, Tanzania
Phone Number: 0762 968869
Email:katabifrank@gmail.com
K.PERSONAL COVENANT
I, Kate Bundala, declare that all the information contained in this CV is true, accurate and
complete to the best of my knowledge as reflects my academic qualification and experience
without any material misstatement.
X
Bundala Kate
Applicant
Date: 04/01/2017