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Scotch-Brite teamed       Toss out the travel    A terrace house in    McVittie's Jaffa Cake   We’ve known about
    up with several      guide and grab your    Sydney turned into a    team from the U.K.         Leap Year, but
 restaurants around        Smartphone — an        voyeur’s delight.    recently took a page         here’s a Leap
    the city of São       online project has    Read here about The    out of Willy Wonka's     Second that we’re
Paulo. When people       transformed a 1,000        World’s First        story with its new     about to witness.
 got their bills, they     year old town in         Invisible Ad.        lickable wallpaper     The last minute of
   also received an          Wales into the                                    elevator        June 30, 2012 is set
  invitation to wash          world’s first                               installation. Read     to be 61 seconds
 their dishes. Diners       Wikipedia town                                  about this new        long. Read here
 happily accepted…          using QR codes.                                stress combating    about timekeepers
   Watch the video         Read here about                              campaign here and      adding a second to
   here to find out       Mounmouthpedia.                                   see the original     compensate the
         why.                                                              video on lickable   wobbly movements
                                                                            wallpaper here.         of our world.
Disclaimer: The LineUP is a collection of ideas, campaigns, thoughts, pop culture updates, stories etc.
freely available online. All Intellectual Property Rights exist with the original authors/source of the ideas,
campaigns, thoughts, pop culture updates, stories etc. The contents of The LineUP are subject to change
without prior notice. Genesis Burson-Marsteller Public Relations Pvt. Ltd. (GBM) does not warrant the
accuracy, adequacy or completeness of the information, material, contents contained and/or forming part
of The LineUP and expressly declaims liability for any errors or omissions in the said information, material,
contents. The information, material, contents of The LineUP are freely available online and has been used
in good faith. GBM is not in any manner supporting/vouching for its accuracy or completeness. In no event
GBM would be liable for any damages including without limitation direct or indirect, special, incidental,
consequential damages, losses/expenses arising in connection with and/or related to the information,
material, contents contained in and/or forming part of The LineUP or access/use thereof or inability to
access/use by any party, or in connection with any failure in performance, error, omission, interruption,
defect, delay in operation or transmission, computer virus or line or system failure.

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The LineUP (vol 5, June 2012)

  • 1.
  • 2. Scotch-Brite teamed Toss out the travel A terrace house in McVittie's Jaffa Cake We’ve known about up with several guide and grab your Sydney turned into a team from the U.K. Leap Year, but restaurants around Smartphone — an voyeur’s delight. recently took a page here’s a Leap the city of São online project has Read here about The out of Willy Wonka's Second that we’re Paulo. When people transformed a 1,000 World’s First story with its new about to witness. got their bills, they year old town in Invisible Ad. lickable wallpaper The last minute of also received an Wales into the elevator June 30, 2012 is set invitation to wash world’s first installation. Read to be 61 seconds their dishes. Diners Wikipedia town about this new long. Read here happily accepted… using QR codes. stress combating about timekeepers Watch the video Read here about campaign here and adding a second to here to find out Mounmouthpedia. see the original compensate the why. video on lickable wobbly movements wallpaper here. of our world.
  • 3. Disclaimer: The LineUP is a collection of ideas, campaigns, thoughts, pop culture updates, stories etc. freely available online. All Intellectual Property Rights exist with the original authors/source of the ideas, campaigns, thoughts, pop culture updates, stories etc. The contents of The LineUP are subject to change without prior notice. Genesis Burson-Marsteller Public Relations Pvt. Ltd. (GBM) does not warrant the accuracy, adequacy or completeness of the information, material, contents contained and/or forming part of The LineUP and expressly declaims liability for any errors or omissions in the said information, material, contents. The information, material, contents of The LineUP are freely available online and has been used in good faith. GBM is not in any manner supporting/vouching for its accuracy or completeness. In no event GBM would be liable for any damages including without limitation direct or indirect, special, incidental, consequential damages, losses/expenses arising in connection with and/or related to the information, material, contents contained in and/or forming part of The LineUP or access/use thereof or inability to access/use by any party, or in connection with any failure in performance, error, omission, interruption, defect, delay in operation or transmission, computer virus or line or system failure.