Some interesting statistics about big data and how it affects your business and your people.

1. BIG DATA
How will it affect your business
and your people?
Sources: IBM – Information on Demand Conference 2011, IBM Bringing Smarter Computing to Big Data, IDC Predicts 2013, IDC The Diverse
and Exploding Digital Universe, Forbes – The High Cost of Managing Data, Pewinternet.org, IDC – Extracting Value from Chaos, ClearCi – Be
More Competitive By Nurturing Big Data, The Economist Intelligence Unit – Big Data and the Democratization of Decision

2. We create
2.5 Quintillion(Billion Billion)
bytes of data every day

3. …of the digital data that exists today has
been created in the last two years
90%
2years

4. The amount of new technical information
more than doubles in size every two years
Year 2Year 1

5. … of a company’s data is unstructured,
making it difficult to manage and interpret
90%
(estimated)

6. The number of hours employees spend
searching for the right information
2hrs
per day

7. … of executives believe they’re losing revenue
opportunities by not leveraging available data
93%

8. The amount lost every year due to
data-related problems
$5
million

9. BIG DATA
types most beneficial
for strategic decisions
Internal databases61%
External website content50%
Social media content39%
Internet-connected device data34%
Location-based data34%

10. The average revenue spent on data
management – this is growing
3.5%
average revenue
$pend

11. Outcome for organisations that have
successfully implemented advanced analytics
33%
more
revenue
growth

12. … of executives say their organisations must change
to optimise information over the next two years
Where is Big Data going
97%

13. … of companies anticipate increased investment in
giving Big Data decision capabilities to more
employees over the next three years
Where is Big Data going
53%

14. Mobile, social, cloud and Big Data to drive around
90% of all growth in the IT market (2013-2020)
Where is Big Data going
90%

15. Roles with the greatest potential benefit
from Big Data capabilities
Where is Big Data going
Customer
service
41%
Marketing
41%
Strategy and
business
development
33%
General
management
27%

16. Get you and your
business ready
for Big Data
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