Why Not Having a Mobile Website is Costing You Customers
With millions of consumers now turning to their smartphones and portable tablets for product purchases, directions to businesses, and more, there has never been a better time for auto repair shops to have their own mobile website. In fact, not having a mobile website at this point in time runs the risk of losing both current and potential customers.
Local Searches
According to the Local Search Association, one of the world’s largest print, digital, and social media trade associations, the amount of local searches via cellphones and mobile tablets quadrupled in 2012 alone. By the end of 2013, this number is expected to be even higher.
When people utilize their mobile devices to perform local searches, they are typically looking for quick results for their intent, whether it be finding directions to a local business or researching a new product or service before purchasing. If you don’t have a mobile site that’s optimized to be viewer-friendly for consumers, there is a great likelihood that they will continue their local search to a company that does.
Problem Websites
Although mobile users may find your traditional website when performing a search, they’ll more than likely experience slow load times and heavy graphics that aren’t designed for mobile viewing. In addition, if you have Flash on your business website, they may not be able to view your site at all from a mobile device.
Again, consumers will probably seek out another local business that has a mobile website that’s easier to load and view. In fact, at least 72% of all mobile users have stated that they place a lot of importance in their purchasing decisions on mobile-friendly websites that allows them to quickly seek what they are looking for. Furthermore, most consumers don’t return to websites that are problematic.
Ed Burckhardt
Visit http://autoshopmobileweb.com/ for more information. Or, call us at: (800) 299-8623
1. Presented by: Ed Burckhardt
(800) 299-8623
www.autoshopmobileweb.com
How a Mobile Website Can Help You
Connect With Local Consumers
2. What is a Mobile-Friendly Website?
A mobile-friendly website is one
that loads quickly and is easy to
navigate on mobile devices.
Tapping on “Call Us” dials directly,
on “Find Us” opens a Google Map
with your location.
3. Mobile Website Facts & Trends
Every Business Should Know About
More than 6 Billion Mobile Users Worldwide
By 2014, Mobile Internet Usage is
Expected to Exceed Desktop Internet
Usage
More than 50% of all “Local” Searches are
Done from a Mobile Device
9 out of 10 Mobile Searches Lead to Action;
Over Half Lead to a Purchase
4. Approximately ½ of All Mobile Users
Access the Internet from Their Mobile
Devices
Smartphones are Now OUTSELLING
Personal Computers
Websites That Take More Than 4
Seconds to Load on Mobile Devices
Lose Approximately 25% of Their
Visitors
70% of All Mobile Searches Result in
Action Within ONE HOUR
Mobile Website Facts & Trends
Every Business Should Know About
5. Popular Mobile Activities
Social Networking
42% Call to Get directions
location information
51% Call to schedule
an appointment Click to call is one of
the most used
features on the
mobile search engine
results page
Searching for Local Services
52% Check for
business hours
70% of mobile searchers
have used click to call
Sending and Reading Text Messages
What Are People Doing on Their Mobile Devices?
6. Mobile Technology is
GREAT, But It Has
Caused Problems for
Some Local Businesses…
Mobile has changed the way consumers spend their money…
It has also changed the way your business can truly
CONNECT with your local target market…
7. TRADITIONAL METHODS MOBILE METHODS
• Mobile Websites
• Text Message Marketing
• Mobile Apps & More!
• Yellow Page Books
• Newspaper Ads
• TV Commercials
Traditional Advertising Methods Are No
Longer as Effective as They Once Were
8. You Must :
1. Put your Auto Repair Shop in front
of your mobile target audience
2. Spend your marketing dollars where
they can yield the best returns
3. Utilize the power of mobile
marketing to stay connected to your
local market
What Does This Mean for Your Business?
9. Could a Mobile Website Be The Missing
Piece of the Puzzle for YOUR SHOP?
Mobile Marketing is No
Longer a Trend…
It’s the NEW Way to Do
Business!
10. Is This YOUR Mobile Audience?
Recent studies show that current
mobile web-user experiences are
overall HORRIBLE when it comes
to viewing and navigating
websites…
11. Web Designers Understand How to
Build Websites Made for
COMPUTERS
But a MOBILE PHONE is
Not a Computer…
Mobile-Friendly Site vs. Traditional Site
12. Build Your Brand
Gain the Edge on Your Competitors
Connect with Local Consumers
Generate New Leads & Repeat Loyal
Customers
Why a Mobile Website?
It’s POWERFUL For Helping You…
13. Improved Overall Mobile User Experience
Faster Website Loading Speed on Mobile
Devices
Location-Based for Geo-Targeting
More Exposures to “On-the-Go” Consumers
Benefits of a Mobile Website
14. More Traffic to Your Website
Boost Sales and Revenue
Build Your Brand
Stand Out From Your Competitors
Benefits of a Mobile Website
15. Halloween Special!
If your Auto Repair Shop doesn’t have a Mobile
Website, you are missing out!
Our fee for designing a mobile website is $399
Only until October 31st you don’t have to pay $399
Save Yourself $150! It’s only $249
(800) 299-8623
www.autoshopmobileweb.com
16. Thank You For Viewing
Our Mobile Websites
Presentation!
For More Information About How You Can Lower
Advertising Costs and Boost Profits at the Same
Time, Contact Me Today!
Presented by: Ed Burckhardt
(800) 299-8623
www.autoshopmobileweb.com