Eventos Virtuais Arkadin - Webinar e Webcast profissionais

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  • How do we deliver a professional event?
    How do we create events that evoke emotion?
    Our people bring it to life.
    End to end – drive, moderate, follow up – all the best practise that you’re looking for.

    You focus on your message, we focus on your event
  • Removed – ‘Use Cases’ & ‘Sales enablement’
  • 3 – keeps you up at night - humorous
    What concerns you about an event?
    • A high profile failure / technology issue
    • Speaker nerves – perhaps try simu-live – recorded presentations, live Q&A
    • Lack of confidence / training on the event technology
    • Cost
    • Logistics & rehearsals
    • Event not delivering on objectives
    • Access issues – passwords / bad links etc
  • Small Meetings:

    Collaborative tool for ad-hoc interactive meetings
    Fully user-managed
    No participant registration required
    Limited branding and customisation options
    Average participants: 5-15

    Audio / Web / video seminar:

    Planned meetings
    Either self-service or operator manager event
    Branding & registration may be required
    Extensive reporting / analytics
    Average participants: 5-15

    Large scale events

    Single broadcast (one-to-many) announcement for VIP or large audiences
    Comprehensive participant registration and reporting tools capturing data on your attendees
    Extensive branding options
    End-to -end management support and consulting
    Average participants: 50 and up


  • Marketing & Sales
    64% of marketing professionals view webcast as an innovative marketing and communication vehicle
    46% of senior marketers predict that half of all corporate events will be hybrid this year
    80% of virtual events help build stronger market presence, generate leads & drive awareness and education
    Webcast is the #2 most effective marketing tool for nurturing & engaging prospects

    Investor Relations (IR)


    Corp Comms


    Training & Cont. Education


    -----

    What are the most popular / effective vehicles for marketing activities today & what are the emerging trends?

    - How rapidly are webcasts / webinars being adopted by marketing professionals?
    - When is a virtual event a webcast vs a web conference?
    - Case study: How webcasting is used at Arkadin to reduce budget and extend reach
    Sources:
    Business to Business B2B - 2012
    4 Reasons Your Next Event Should Be a Virtual One – HubSpot, June 2011
    Forresters – 2012
    The Practicalities of Virtual Events – ON24, June 2011
    Navigating the Emerging Gap in Large Conference Calls & Webcast Event Solutions – Wainhouse Research, 2013
    4 Reasons Your Next Event Should Be a Virtual One – HubSpot, June 2011
    Cost effectiveness
    Global Reach
    Increase sales
    Reinforce brand awareness
    Enhance engagement
    Continue the conversation
    Elongate the life of your event
    Reduce carbon footprint
    Reduce travel cost

  • Marketing & Sales
    64% of marketing professionals view webcast as an innovative marketing and communication vehicle
    46% of senior marketers predict that half of all corporate events will be hybrid this year
    80% of virtual events help build stronger market presence, generate leads & drive awareness and education
    Webcast is the #2 most effective marketing tool for nurturing & engaging prospects

    Investor Relations (IR)


    Corp Comms


    Training & Cont. Education


    -----

    What are the most popular / effective vehicles for marketing activities today & what are the emerging trends?

    - How rapidly are webcasts / webinars being adopted by marketing professionals?
    - When is a virtual event a webcast vs a web conference?
    - Case study: How webcasting is used at Arkadin to reduce budget and extend reach
    Sources:
    Business to Business B2B - 2012
    4 Reasons Your Next Event Should Be a Virtual One – HubSpot, June 2011
    Forresters – 2012
    The Practicalities of Virtual Events – ON24, June 2011
    Navigating the Emerging Gap in Large Conference Calls & Webcast Event Solutions – Wainhouse Research, 2013
    4 Reasons Your Next Event Should Be a Virtual One – HubSpot, June 2011
    Cost effectiveness
    Global Reach
    Increase sales
    Reinforce brand awareness
    Enhance engagement
    Continue the conversation
    Elongate the life of your event
    Reduce carbon footprint
    Reduce travel cost

  • Marketing & Sales
    64% of marketing professionals view webcast as an innovative marketing and communication vehicle
    46% of senior marketers predict that half of all corporate events will be hybrid this year
    80% of virtual events help build stronger market presence, generate leads & drive awareness and education
    Webcast is the #2 most effective marketing tool for nurturing & engaging prospects

    Investor Relations (IR)


    Corp Comms


    Training & Cont. Education


    -----

    What are the most popular / effective vehicles for marketing activities today & what are the emerging trends?

    - How rapidly are webcasts / webinars being adopted by marketing professionals?
    - When is a virtual event a webcast vs a web conference?
    - Case study: How webcasting is used at Arkadin to reduce budget and extend reach
    Sources:
    Business to Business B2B - 2012
    4 Reasons Your Next Event Should Be a Virtual One – HubSpot, June 2011
    Forresters – 2012
    The Practicalities of Virtual Events – ON24, June 2011
    Navigating the Emerging Gap in Large Conference Calls & Webcast Event Solutions – Wainhouse Research, 2013
    4 Reasons Your Next Event Should Be a Virtual One – HubSpot, June 2011
    Cost effectiveness
    Global Reach
    Increase sales
    Reinforce brand awareness
    Enhance engagement
    Continue the conversation
    Elongate the life of your event
    Reduce carbon footprint
    Reduce travel cost

  • A number of components are required to be able to deliver professional events. We believes these are the four core strengths that enable us to deliver great events.



  • An overview of each of the 4 different services we offer.


    .
  • Reviewing - Account management, satisfaction survey, event analysis and engagement improvement recommendations
    Consultancy - Recommending the right event for you
    Planning - Meeting structure, flow, registration, branding & customisation & booking of additional services
    Delivery - Event manager / operator managed meetings – welcome, moderated Q&A, onsite AV crews, play-in of multimedia content
    Reporting - Transcripts & translations, reporting and analytics, archiving and on demand
  • We have a unique virtual event management proposition; we are able to provide a consistent service across the globe while simultaneously being geographically close to users, to understand their needs and deliver a high quality of service, mostly in their native language.

    ArkadinEvent delivers approximately 41,000 events per year which equates to approximately 150 events every working day.

    138 people within the Arkadin group exclusively work on events; this does not include the hundreds of other people within Arkadin who contribute to the Event business as part of their role.

    In addition, we have all the partners and the subcontractors that help on a per event basis, such as audiovisual technicians, interpreters, and translators ... This represents several hundred people involved on an ad hoc basis, helping to ensure all ArkadinEvents are a success.

    We track the quality of Event production every week in all countries and regions, and are proud to be hitting 98% satisfaction level or above. Quality of Service is the key criteria for us – it’s the reason why our existing customers return to us for their next event.

  • “Arkadin had the full array of audio, video and multi-media solutions, plus experienced engineers and support technicians in South Africa as well as Ontario, Canada for pulling off our large general meeting,” says Goodger. “It was the complete package. For the first time we had every aspect of the event covered by one provider.”

    Stephen Goodger, ICT Lead – Operational Management, Hatch
  • Eventos Virtuais Arkadin - Webinar e Webcast profissionais

    1. 1. Um Evento, Muitas Oportunidades
    2. 2. - Unindo pessoas a qualquer hora e lugar Foque-se na mensagem, Nós nos focamos no evento Suas metas, seus objetivos, seu negócios, seu evento Nossas pessoas: Acompanhamos seu evento do início ao fim Alcance global, Suporte local para você e sua audiência Lucro, Percepção, Ganhos de atenção
    3. 3. • Motivar/engajar colaboradores • Realizar treinamentos mais efetivos • Geração de leads/vendas • Melhorar a Comunicação Interna • Tornar sua empresa mais sustentável • Fazer anúncio de resultado financeiro • Reduzir custos com viagens • Entregar qualidade • Lançamento de produtos Te ajudamos a focar no que você realmente quer alcançar
    4. 4. – Como um evento virtual pode te ajudar? Reuniões Town Hall Anúncios Treinamentos Lack of confidence / training with platform Custo Geração de leads Suporte Comunicação com investidores Anúncios coporativos Vendas Lançamentos de produtosIntrodução de novos empregados Engajamento Sales Kick Offs
    5. 5. – O que é um evento virtual? Não requer assistência Requer assistência dos Eventos Arkadin • Ferramenta de colaboração para as reuniões interativas ad-hoc • Controlada pelo próprio usuário • Sem necessidade de registro dos participantes • Opções de customização e uso de marca limitadas • Média de participantes : 5 a 15 Automatizado e fácil de usar Ideal para necessidades do dia-a-dia Pequenas Reuniões • Ferramentas de integração de registro dos participantes e captura de dados dos assistentes • Opções de customização e uso de marca • Consultoria, administração e suporte durante todo o evento • Média de participantes: A partir de 50 VIP speakers, Tudo deve ficar perfeito Eventos de Grande Escala • Reuniões planejadas • Pode ser auto-serviço ou ter um administrador de eventos • Personalização e registro podem ser requeridos • Extensos reports e análises • Média de participantes: 5 a 50 Ideal para reuniões com audiência pequena ou média Seminários de Audio/web/video
    6. 6. – Te ajudando de diferentes formas Relação com investidores Comunicação Corporativa & Interna Marketing & Vendas Treinamento & Educação 20%das empresas da Fortune 500 escolhem a Arkadin para seus anúncios a investidores + de 5000 anúncios a investidores por ano 2500companias confiam na Arkadin para fazer seus anúncios a investidores
    7. 7. – Te ajudando de diferentes formas 48%dos eventos realizados pela Arkadin são para comunicação corporativa & interna 1000%de crescimento deste tipo de evento no último ano 35%de crescimento no uso de webcast realizados pela Arkadin para este tipo de comunicação Relação com investidores Comunicação Corporativa & Interna Marketing & Vendas Treinamento & Educação
    8. 8. – Te ajudando de diferentes formas 64%dos profissionais de marketing veem webcast como um forma de comunicação inovadora 46%dos profissionais seniores de marketing prevêm que metade dos eventos corporativos serão híbridos este ano 80%dos eventos virtuais ajudam a fortalecer a presença de mercado, gerando leads, atenção e educando #2 Webcast é a sua ferramenta mais efetiva para engajamento de prospects. Relação com investidores Comunicação Corporativa & Interna Marketing & Vendas Treinamento & Educação
    9. 9. Serviço de qualidade excepcional Melhor leque de tecnologias FlexibilidadeRede global de especialistas de eventos - Quatro fatores que nos permitem entregar os melhores eventos
    10. 10. – Sua escolha, sua liberdade, seu evento AudioEvent WebEvent VideoEvent ArkadinWebcast High level, fully branded and scalable conference calls Interactive, web presentations Interoperable multi-site video calls Web & video presentations, fully branded and to reach thousands of attendees EVENTOS ENTREGUES POR ESPECIALISTAS NO USO DE CADA PLATAFORMA Melhor gama de soluções de modo a atender suas necessidades
    11. 11. – Continuamente engajados em seu evento CONSULTORIA PLANEJAMENTO ENTREGA REPORTING PÓS-EVENTO [ ] Recomendamos o evento certo para você! PLANEJAMENTO Estruturação do evento, Registro, Customização de marca e estruração/agendamento de ações adicionais CONSULTORIA PÓS-EVENTO Gerenciamento e operação da veiculação em todas as fases – Setup de áudio e video, recepção de convidados, apresentação, entrega de conteúdo multimedia, moderação de Q&A. ENTREGA RELATÓRIOS Transcrição & tradução, relatórios e análises, back up de conteúdo Gerenciamento de conta, pesquisa de satisfação, consultoria de desempenho e recomendações para maximização de resultaxos Gerentes & especialistas dedicados Entregando a melhor experiência em todas as fases de produção de seu evento. SEU TIME DE EVENTOS VIRTUAIS
    12. 12. – Presença global 50+ escritórios 30+ países 19 idiomas 41,000 eventos em 2015 98.45% Eventos bem- sucedidos 1,200+ colaboradores• France • Belgium • Czech Republic • Germany • Ireland • Italy • The Netherlands • Norway • Poland • US • Canada • Brazil • Colombia • Mexico • Portugal • Russia • Spain • Sweden • Switzerland • South Africa • Turkey • UAE • UK • China • Singapore • Hong Kong • India • Japan • Korea • Malaysia • New Zealand
    13. 13. Enjoy work, enjoy life. Enjoy sharing.
    14. 14. - O que os clientes falam sobre a Arkadin “Arkadin had the full array of audio, video and multi-media solutions, plus experienced engineers and support technicians in South Africa as well as Ontario, Canada for pulling off our large general meeting. It was the complete package. For the first time we had every aspect of the event covered by one provider.” Stephen Goodger, ICT Lead – Operational Management, Hatch Arkadin has consistently provided us with a great service. They have supported us with many events over the years. The team is quick to respond to emails, always on-hand to help and they make the whole webcast process simple and easy to use. Helen McIntyre Internal Engagement Executive Corporate Affairs, Pearson There were some changes at our previous vendor that caused us to look elsewhere. Arkadin offered a better platform, but it was their service that made the difference. After the first event, I was blown away. Their service was outstanding and far beyond what I expected! Tim Purpura, Group Publisher Security Systems News (United Publications) The Society Talk viewer experience has been significantly enhanced since moving to ArkadinWebcast. The platform is extremely reliable and it allows us to create a much more engaging and dynamic program that our staff responds well to. Amy Hadsock, Director, Org. Communications, American Cancer Society The support provided by Arkadin was really diligent and much appreciated. They were able to understand our needs and propose a well-judged solution. Wataru Mitsumori, IT Support, Nestlé Japan Ltd We wanted someone we could trust, someone who made it simple and someone who made it happen…. it was a really good option to come to Arkadin. To make something like this as simple as possible for a customer is absolutely what I’m looking for. Nick West Learning and Development Specialist Old Mutual Wealth

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