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Siemens IT Solutions and Services


IT Industrialization and beyond
Answers for our Customers
- Part V -




                                    Copyright © Siemens AG 2010. All rights reserved.
Page 1    June-10                                         Siemens IT Solutions and Services
Answers for our Customers - Index


1        How we help Customers master their Challenges

2        Our Promise

3        Our Answers

4        The Best of two Worlds

5        Contact




                                    Copyright © Siemens AG 2010. All rights reserved.
Page 2        June-10                                     Siemens IT Solutions and Services
How we help our Customers master their Challenges


“On the basis of experience gathered from our partnership spanning several
years, a modern, standardized service concept was developed that fully satisfies
our demanding requirements in terms of flexibility, response time and service
quality – but costs less.“                                          Supplier Manager,
                                                                     IT Infrastructure & Support




                                               Copyright © Siemens AG 2010. All rights reserved.
Page 3       June-10                                                 Siemens IT Solutions and Services
Our Promise
A concrete Example


Cost reduction for a contract duration of three years

 100%         100%                                                                                     Baseline   year I     year II    year III
  90%
                          84%
  80%
                       79%           73%            70%
  70%                                                          2nd Level Support
  60%
                                     69%           67%
                                                               1st Level Support (AHD)
                                                                                         1st Level        -       21%         31%         33%
  50%
  40%
  30%
         Baseline    year I     year II       year III
                                                                                         2nd Level        -       16 %        27%         30%


Increase of Global Sourcing Delivery for SAP Applications

             Service                                      Year I                             Year II                         Year III
                                          Global Sourcing Status of 80% is already achieved (1 Employee Germany / 4 Employees
                                          Voronezh). Savings will be realized with cost reduction through global sourcing, process
1st Level Support
                                          optimization, productivity increase and consolidation of 5 separate Application Helpdesk to
                                          1 Application Helpdesk.
2nd Level Support                                        30 - 40%                             50%                              50%

Basic Load                                               70 - 80%                             90%                              90%

Change Requests                                          15 - 17%                             20%                              22%

                                                                                         Copyright © Siemens AG 2010. All rights reserved.
Page 4                  June-10                                                                                   Siemens IT Solutions and Services
Our Answers



  Single point of contact for all customer’s
  SAP applications with uniform process flows

  Increased flexibility with regard to the
  scope and term of the application
  landscape support

  Ongoing high-quality service provision,
  continuous improvement

  High degree of service transparency

  Provision of comparable transparent services that
  enable benchmarking of price and content

  Simple, transparent and flexible billing model



                                                   Copyright © Siemens AG 2010. All rights reserved.
Page 5         June-10                                                   Siemens IT Solutions and Services
Our Answers



The fundamental idea of the global Application
Management concept contains the following aspects

  A specific organization model with clear
  interfaces in “Global Application Management”
  (customer and supplier)

  Uniform tools from the customer to back up
  these processes (e.g. e-Service)

  Service descriptions that apply to all SAP-systems

  Proactive support and consulting by customer service
  managers with an on-site core team




                                                  Copyright © Siemens AG 2010. All rights reserved.
Page 6        June-10                                                   Siemens IT Solutions and Services
Customer Focus:
The Best of two Worlds
 Customer proximity -




                                  Customer Service
                                  Organization (CSO)
      anywhere




                                    Highly efficient local customer
                                    interfaces
                                    Serving customer specific demands
                                    Consultative selling
                                    Driving standardized services offshore




                                  Global Production
 Standardization &




                                  Centers (GPC)
    Scalability




                                    Several locations around the world
                                    Standardized & scalable operations
                                    Global integration & follow the sun




                                  Copyright © Siemens AG 2010. All rights reserved.
Page 7                  June-10                           Siemens IT Solutions and Services
Customer Focus:
Global Reach

                                                                                                               Bangalore
                                                                                                                 Bangkok
                                                                                                                  Beijing
                                                                                                             Buenos Aires
                                                     Finland
                                   UK                                                                         Cape Town
                                    Netherlands                                                                  Chennai
                                                                     Russia
                                                          Poland
                                                                                                                 Chicago
                                                Germany
                                                                                                                Den Haag
                                              Switzerland                                                        Helsinki
           USA                          Spain           Austria
                                                                                                            Johannesburg
                                                                              China
                                                                                                                  Kolkata
         Mexico                                                                                                   London
                                                                   India         Thailand
                                                                                                                  Madrid
                                                                                                              Mexico City
                                                                                                                 Mumbai
                          Brazil                                                                                  Munich
                                                                                                                New York
                     Argentina                South Africa                                                     Sao Paulo
                                                                                                               The Hague
                                                                                                                  Vienna
                                                                                                                Voronezh
                                                                                                                 Wroclaw
                                                                                                                   Zurich

                                                               Copyright © Siemens AG 2010. All rights reserved.
Page 8     June-10                                                                      Siemens IT Solutions and Services
You want to know more? Just contact:




                    Andreas Degenhardt
                    Head of Global Application Management
                    Siemens AG
                    Siemens IT Solutions and Services

                    Otto-Hahn-Ring 6
                    81739 Munich
                    Germany

                    Phone: +49 (89) 636-46500
                    andreas.degenhardt@siemens.com
                    www.twitter.com/applicationmngt




                                       Copyright © Siemens AG 2010. All rights reserved.
Page 9    June-10                                            Siemens IT Solutions and Services

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IT Industrialization Part 5

  • 1. Siemens IT Solutions and Services IT Industrialization and beyond Answers for our Customers - Part V - Copyright © Siemens AG 2010. All rights reserved. Page 1 June-10 Siemens IT Solutions and Services
  • 2. Answers for our Customers - Index 1 How we help Customers master their Challenges 2 Our Promise 3 Our Answers 4 The Best of two Worlds 5 Contact Copyright © Siemens AG 2010. All rights reserved. Page 2 June-10 Siemens IT Solutions and Services
  • 3. How we help our Customers master their Challenges “On the basis of experience gathered from our partnership spanning several years, a modern, standardized service concept was developed that fully satisfies our demanding requirements in terms of flexibility, response time and service quality – but costs less.“ Supplier Manager, IT Infrastructure & Support Copyright © Siemens AG 2010. All rights reserved. Page 3 June-10 Siemens IT Solutions and Services
  • 4. Our Promise A concrete Example Cost reduction for a contract duration of three years 100% 100% Baseline year I year II year III 90% 84% 80% 79% 73% 70% 70% 2nd Level Support 60% 69% 67% 1st Level Support (AHD) 1st Level - 21% 31% 33% 50% 40% 30% Baseline year I year II year III 2nd Level - 16 % 27% 30% Increase of Global Sourcing Delivery for SAP Applications Service Year I Year II Year III Global Sourcing Status of 80% is already achieved (1 Employee Germany / 4 Employees Voronezh). Savings will be realized with cost reduction through global sourcing, process 1st Level Support optimization, productivity increase and consolidation of 5 separate Application Helpdesk to 1 Application Helpdesk. 2nd Level Support 30 - 40% 50% 50% Basic Load 70 - 80% 90% 90% Change Requests 15 - 17% 20% 22% Copyright © Siemens AG 2010. All rights reserved. Page 4 June-10 Siemens IT Solutions and Services
  • 5. Our Answers Single point of contact for all customer’s SAP applications with uniform process flows Increased flexibility with regard to the scope and term of the application landscape support Ongoing high-quality service provision, continuous improvement High degree of service transparency Provision of comparable transparent services that enable benchmarking of price and content Simple, transparent and flexible billing model Copyright © Siemens AG 2010. All rights reserved. Page 5 June-10 Siemens IT Solutions and Services
  • 6. Our Answers The fundamental idea of the global Application Management concept contains the following aspects A specific organization model with clear interfaces in “Global Application Management” (customer and supplier) Uniform tools from the customer to back up these processes (e.g. e-Service) Service descriptions that apply to all SAP-systems Proactive support and consulting by customer service managers with an on-site core team Copyright © Siemens AG 2010. All rights reserved. Page 6 June-10 Siemens IT Solutions and Services
  • 7. Customer Focus: The Best of two Worlds Customer proximity - Customer Service Organization (CSO) anywhere Highly efficient local customer interfaces Serving customer specific demands Consultative selling Driving standardized services offshore Global Production Standardization & Centers (GPC) Scalability Several locations around the world Standardized & scalable operations Global integration & follow the sun Copyright © Siemens AG 2010. All rights reserved. Page 7 June-10 Siemens IT Solutions and Services
  • 8. Customer Focus: Global Reach Bangalore Bangkok Beijing Buenos Aires Finland UK Cape Town Netherlands Chennai Russia Poland Chicago Germany Den Haag Switzerland Helsinki USA Spain Austria Johannesburg China Kolkata Mexico London India Thailand Madrid Mexico City Mumbai Brazil Munich New York Argentina South Africa Sao Paulo The Hague Vienna Voronezh Wroclaw Zurich Copyright © Siemens AG 2010. All rights reserved. Page 8 June-10 Siemens IT Solutions and Services
  • 9. You want to know more? Just contact: Andreas Degenhardt Head of Global Application Management Siemens AG Siemens IT Solutions and Services Otto-Hahn-Ring 6 81739 Munich Germany Phone: +49 (89) 636-46500 andreas.degenhardt@siemens.com www.twitter.com/applicationmngt Copyright © Siemens AG 2010. All rights reserved. Page 9 June-10 Siemens IT Solutions and Services