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DeMystifying Webinars Series:
    Session 2 - How to conduct an effective webinar

                                18 February, 2010
                                         Anne Bartlett-Bragg




                              Shelley Gibb

Wednesday, 17 February 2010
Todayʼs session:

• Review last session
• How many people does it take to run a webinar?
• Overview of roles
• The presenter and the moderator
• Participant orientation
• Designing for engagement and interaction




Wednesday, 17 February 2010
When did we meet you last time?


         11am                 3pm       I’m a
         session              session   newbie




Wednesday, 17 February 2010
The business case: Summary

           +ve’s                     challenges
     1. Speed of distribution      1. Same time co-ordination

     2. Reduced time off the job   2. IT infrastructure

     3. Engaging format            3. Bandwith

     4. Increased coverage         4. Participants’ computer
                                   literacy




Wednesday, 17 February 2010
The benefits: a summary

         •
Cost effective

         • Time         efficient
         • Communication           on demand
         • Geographic         equality




Wednesday, 17 February 2010
How many people does it take to run a


             1

             2

             3

             8

                              h#p://www.flickr.com/photos/joeshlabotnik/551772802/


Wednesday, 17 February 2010
Presenter and moderator tasks
             Answers topic questions
                                                 Highlights sentiment/
     Concentrates on interaction                 salient points

                                Knows topic

        Assists with technology
                                             Answers technology questions

         Timekeeper
                                  Concentrates on presenting

                      Designs interactions

Wednesday, 17 February 2010
Presenter considerations

         • Subject matter expert or trainer?
         • Preparing your presenters
         • Alternate formats




Wednesday, 17 February 2010
Moderator Responsibilities

       • Focuses on the technology
       • Creates a safe, positive learning environment

       • Engage learners with content and each other




Wednesday, 17 February 2010
Par?cipant
Orienta?on
                                                        What is the purpose of orientation?




                 h#p://www.flickr.com/photos/foxtongue/2657434642/


Wednesday, 17 February 2010
Designing
for
engagement

         Learning through engagement
         Engagement through activity
         Activity through interaction




                              “but I have a big stick…”


Wednesday, 17 February 2010
Tips:
   • How much content are you trying to cover?
   • Allow time for people to get used to the technology

   • Review key points regularly

   • Refocus - use interaction to engage attention
   • Add some energisers - how frequently?
   • Create a run sheet - like a lesson plan
   • Double check your timings
   • Follow-up actions
   • PS. Don’t expect people to read directions ;-)

Wednesday, 17 February 2010
Is there another way?
    Offline way                  Webinar way

    Wine tasting


    Software demonstration


    Brainstorming session




Wednesday, 17 February 2010
To webinar or not?
       In what context would you use a webinar - or not?

       To webinar                         Or NOT!




Wednesday, 17 February 2010
Summary:
        • Cost effective, time efficient
        • Geographic equality
        • You need 2 people to run a webinar
        • Design for participation
        • Webinars should be part of overall strategy




Wednesday, 17 February 2010
Thank
you!




                                           http://www.flickr.com/photos/epioles/2339106622/




Wednesday, 17 February 2010

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DeMystifying Webinars Part 2

  • 1. DeMystifying Webinars Series: Session 2 - How to conduct an effective webinar 18 February, 2010 Anne Bartlett-Bragg Shelley Gibb Wednesday, 17 February 2010
  • 2. Todayʼs session: • Review last session • How many people does it take to run a webinar? • Overview of roles • The presenter and the moderator • Participant orientation • Designing for engagement and interaction Wednesday, 17 February 2010
  • 3. When did we meet you last time? 11am 3pm I’m a session session newbie Wednesday, 17 February 2010
  • 4. The business case: Summary +ve’s challenges 1. Speed of distribution 1. Same time co-ordination 2. Reduced time off the job 2. IT infrastructure 3. Engaging format 3. Bandwith 4. Increased coverage 4. Participants’ computer literacy Wednesday, 17 February 2010
  • 5. The benefits: a summary •
Cost effective • Time efficient • Communication on demand • Geographic equality Wednesday, 17 February 2010
  • 6. How many people does it take to run a 1 2 3 8 h#p://www.flickr.com/photos/joeshlabotnik/551772802/ Wednesday, 17 February 2010
  • 7. Presenter and moderator tasks Answers topic questions Highlights sentiment/ Concentrates on interaction salient points Knows topic Assists with technology Answers technology questions Timekeeper Concentrates on presenting Designs interactions Wednesday, 17 February 2010
  • 8. Presenter considerations • Subject matter expert or trainer? • Preparing your presenters • Alternate formats Wednesday, 17 February 2010
  • 9. Moderator Responsibilities • Focuses on the technology • Creates a safe, positive learning environment • Engage learners with content and each other Wednesday, 17 February 2010
  • 10. Par?cipant
Orienta?on What is the purpose of orientation? h#p://www.flickr.com/photos/foxtongue/2657434642/ Wednesday, 17 February 2010
  • 11. Designing
for
engagement Learning through engagement Engagement through activity Activity through interaction “but I have a big stick…” Wednesday, 17 February 2010
  • 12. Tips: • How much content are you trying to cover? • Allow time for people to get used to the technology • Review key points regularly • Refocus - use interaction to engage attention • Add some energisers - how frequently? • Create a run sheet - like a lesson plan • Double check your timings • Follow-up actions • PS. Don’t expect people to read directions ;-) Wednesday, 17 February 2010
  • 13. Is there another way? Offline way Webinar way Wine tasting Software demonstration Brainstorming session Wednesday, 17 February 2010
  • 14. To webinar or not? In what context would you use a webinar - or not? To webinar Or NOT! Wednesday, 17 February 2010
  • 15. Summary: • Cost effective, time efficient • Geographic equality • You need 2 people to run a webinar • Design for participation • Webinars should be part of overall strategy Wednesday, 17 February 2010
  • 16. Thank
you! http://www.flickr.com/photos/epioles/2339106622/ Wednesday, 17 February 2010