Top 10 Keyword Research Tips for Beginners by Internet Marketing Virtual Assistant, Andrea Kalli.
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2. #1: Use Keyword Tools Wisely
Recognize that keyword
tools are just another
resource and concentrate
on your target reader and
her needs.
Find keywords she is
actually using to search
with -- keywords that will
bring you the greatest
return on investment.
3. #2: Listen to the Conversation
Your target audience gives
you plenty of clues about
keywords including blog
comments, forums, social
networks, emails, support
requests and complaints.
Look for patterns.
4. #3: Read Amazon Reviews
Getting into the habit of studying marketplaces like
Amazon will give you a feel for categories and trends
that are hot, improving your keyword intuition.
5. #4: Keywords that Inspire Purchase
People have a million reasons for browsing
online, but you need keywords that ignite your
target customer into rushing to open her wallet.
6. #5: “Related to” Searches
Particularly when you are just starting
keyword research for hot campaign,
post or product ideas, checking
Google’s “related search” suggestions
can fast-track the process.
7. #6: Optimize for Mobile
Searchers on mobile use
additional words PC users
often don’t, so make sure
you factor these into your
keyword searches, if yours
is a mobile market.
Words like “near”,
“coupons”, “compare” etc.
are common in mobile
searches.
8. #7: Search Suggestions
As you enter keywords into Google, it
provides a list of suggested keywords that
use the words you’ve entered.
9. #8: Interact Daily
Social media posts provide
clues to:
• Topics your niche
members are passionate
about right now
• Words and phrases that
appear multiple times
• Keyword and Title ideas
for problems not addressed
10. #9: What are Their Questions?
Try WordTracker’s Keyword Questions Tool to
find the answers you’re looking for.
11. #10: Join a Facebook Group
Focused Facebook Groups
frequently yield better
quality keywords and ideas,
being niche-related. Plus
you are building a
relationship with your
community while you
engage and explore.
12. Do Any of These Resonate with You?
•Do you struggle with building your platform, getting noticed, and becoming
known as the expert in your topic?
•Do you sometimes feel that you need a better plan to grow your list, or nurture
and engage your audience?
•Do you wish you could stop trading time for dollars, and turn your content into
profitable products?
•Are you feeling paralyzed by technology and implementation overwhelm?
Whatever you want to call us, what we do is IMPLEMENT. We help you
brainstorm, plan, organize, build, market, and maintain your online business.
Let my team help you with the overwhelm, technology, & implementation.
Andrea Kalli – Online Internet Marketing Services www.virtualassist.net
13. Internet Marketing Services
Business Website and
Blogging
Social Media Marketing –
Relationship Marketing
Email Marketing – Nurture
Marketing
Lead Generation – Irresistible,
Compelling Incentive Offer
Video Marketing –
Video/Audio Products
Content Marketing – Article
Marketing
Product Creation – Content
Re-purposing
Search Engine Optimization –
Keyword Research – Links
Webinar/Teleseminar
Management and Support
Speaker Specific Support and
Marketing
Author Specific Support and
Marketing
Membership Site
Implementation and
Management
Affiliate Program
Mobile Marketing
Reputation Management
Pay-per-Click Advertising
Check out the details for each of the Internet Marketing Services listed above
14. Let’s Get Strategic About Marketing!
Andrea Kalli – Online Internet Marketing Services www.virtualassist.net