2. INTRODUCTION
2
Hero MotoCorp Ltd. (Formally Hero Honda Motor Ltd.) is
the world’s largest manufacturer of two-wheeler,based in
India
In 2001,the company achieved the coveted position of
being the largest two-wheeler manufacturer in India and
also,the “World’s No.1” two-wheeler company in terms of
unit volume sales in a calendar year.Hero MotoCorp Ltd.
continues to maintain this position till date
Company continues to lead the domestic motor cycle
market with 54.6% market share
6. MISSION
6
Hero Moto Corp’s mission is to become a global enterprise fulfilling its
customer’s needs and aspirations for mobility
Setting benchmarks in technology, styling and quality so that it converts
customers into brand advocate
7. VISION
7
The story of company began with a simple vision – the vision of a mobile and
an empowered India. Hero MotoCorp Ltd.,Company’s new identity, reflects
commitment towards providing world class mobility solutions with renewed
focus on expanding Company’s footprint in the global arena
8. ORGANISATION CULTURE
8
Provide friendly environment to employees
Encourage its employees to put in their best
Embedded with humanity and honesty to achieve mutual
respect
9. FINANCIAL REPORT IN BRIEF (FY:2010-11)
9
Particulars 31march2011
(in crore)
31 march 2010
(in crore)
Gross sales 20,662.39 16,780.62
Net sales & other income 19,669.90 16,098.79
Profit before tax (PBT) 2,404.76 2,831.73
Profit after tax (PAT) 1,927.90 2,231.83
Earning per share (EPS)
in (Rs.)
96.5(Rs.) 111.77 (Rs.)
16. KEY STRATEGIES
1. To build a strong product portfolio
2. Explore growth opportunities globally
3.Improve its operational efficiency
continuously
4. Aggressively expand its reach to customers
5. Continue to invest in brand building
activities
6. Ensure customer and shareholder delight.
17. The company has announced
its intention to expand
globally, with plans to sell
vehicles on three continents
i.e. Africa, Latin America
and South-East Asia and
nearly double its unit sales
within five years
18. To strengthen their network
in rural areas , the company
started sales, servicing and
spare part outlets in small
towns and villages across
India.
19. In order to retain its 1st
position in the market , it is
expanding its R&D. They have
hired engineers from its
competitors like BAJAJ AUTO,
YAMAHA and MAHINDRA two
wheelers.
21. References
21
Compiled from a Few Internet source, (mostly from MBA students
PPTs uploaded at www.slideshare.net (Thanks to Those MBA
students)
Disclaimer
I have compiled this ppt from a handful of ready to eat PPTs of
MBA students. I do not hold any copyright of this presentation.