Journey to the AWS Cloud: faster way to practical results - Todd Weatherby - Global Director, AWS Professional Services

1. Journey to the AWS Cloud
Accelerating the Enterprise IT Transformation
Todd Weatherby
Global Director, AWS Professional Services

2. Agenda
• AWS Enterprise Engagement Model
• Patterns In the Enterprise Journey
• Leading the Change
• The Hybrid IT Operating Model
• Recommended Resources

3. AWS Enterprise Engagement Model
YOU
(Customer)
UK Account
Manager
Solution
Architect
Support
Partner(s)
(Sis, ISVs)
Prof.
services
Training and
Certification
PS Unique Value
• Best Practices
• Specialty
Expertise
• Internal Access
• Accountability
Example Partners
• Accenture
• SAP
• CloudReach
• Smart421
AWS Enterprise
Engagement
Model
+

4. AWS Professional Services
• Global 2000 Enterprises & Public Sector Organizations
• Industry Leaders, by Market, and/or Vertical Industry
• Media & Entertainment, Life Sciences, Financial Services, Manufacturing
• 80+ Customer Engagements Over Last 2 Years – US, UK, Australia,
Korea, Japan
• Working With Top IT Providers – Integrators, ISVs, Managed Services
• Example Enterprise:

5. The Journey to Big Business Results
Current State Future State
High up front costs – high risk
Low up front costs – easy
experimentation
Expensive to get, keep secure Security and certification built-in
Long time to value Agility enabling quick wins
Local first then add regional Going global instantly
Focus on maintenance Focusing on core business

6. The Journey Raises Important Questions
Typical enterprise scope – 1K-5K apps,
10K-50K servers, 5 to 50 data centers,
80% virtualized
Goals - cut costs by x%, reduce DCs by y,
improve agility by z,… in 1 or 2 years not 4 or 5
WHEN can we get quick
wins, proof points??
HOW will we run all this
in the new model??
HOW should we structure
the work??
WHAT are the key risks
and mitigations??
WHO else should be
involved??
WHO on our team is
impacted??
WHY change??
WHAT are the
Priorities??

7. The Journey Brings Fast Learning & Early Wins
TransformExpandExplore Adopt
Non-
Production
Existing Web
Workloads
New Capability
Workloads
Legacy
Migration

8. The Journey Has Parallel Paths
Explore TransformAdopt Expand
Enterprise Apps
(e.g. SAP)
Demos and Training
Multiple Environments
of Dev & Test
Sandboxes and
Departmental
Core Enterprise Production
Departmental
LOB Apps
New Business
Capabilities
Existing Business
Capabilities
Variable Load
Transactional Apps
Steady Load Integrated
Workflow Apps
Business Intelligence
and Analytics
New Data and Compute
Intensive Projects
Analytics Extensions
(warehousing,
big data, etc.)
Multi-source Data
Lake for Collaboration
Service Enabled Master
Data Management
Web and Mobile
Applications
New Variable
Load Web Apps
Existing Variable
Load Web Apps
Customer-facing Web
and Mobile at Scale
Web and Mobile Integrated
Across the Business
Operations and
Service Delivery
Dev & Test
(Dynamic Utilization)
Backup and Archive
Storage Life Cycle
Disaster Recovery and
Business Continuity
Full Cloud ITSM for
Entire Service Catalog

9. Leading the Change – Getting Started with Technology
Current
State
Explore TransformAdopt Expand
RunTransitionDesign
Implementa)on
How
to
deliver?
Applica)ons
Infrastructure
Workloads
Pla5orm
SOA DevOps CI / CD
Modern IT
Operating
Model

10. RunDesign
Modern IT
Operating
Model
Current
State
Leading the Change – Automating the Migration
Explore TransformAdopt Expand
Transition

11. Goals Results
Value
Why to invest?
Solution
Description
Technical
Design
Architecture
What solutions?
Implementa)on
How
to
deliver?
Applica9ons
Infrastructure
Workloads
Pla5orm
SOA DevOps CI / CD
Skills Team
People
Who to engage?
Readiness Governance
Maturity
When to deliver?
Modern IT
Operating
Model
Current
State
Explore TransformAdopt Expand
Leading the Change – Process and People
RunTransitionDesign

12. Environments
Existing IT
Environment
Assets
Monitoring
Metering
Events & Alerts
Identity
Presentation
Service Desk Service Portal APIs
Service Integration
Service
Management
Operations
Management
Governance
Service
Catalog
Runbook
Repository
IT
Standards
Policies
Principles
Templates
Definitions
Patterns
Constraints
How?
Operations
Data
Warehouse
Known
States
CMDB
Metrics
Financials
Reports
Analysis
What?
AWS Environment
AWS APIs
CloudWatch
Detailed Billing
CloudTrail
IAM
Assets
Monitoring
Metering & Billing
Events & Alerts
Identity
Modern IT
Operating
Model
Understanding Modern IT Operating Model

13. Summary
• Cloud transition is a journey and AWS can help you
• Lead the Change – Business Opportunity, Not Just
Technology
• Destination includes a New Operating Model for the
Enterprise
• AWS and Partners Can Help Deliver Results Faster
• Talk to your AWS Account team about the Cloud
Discovery workshop

14. http://aws.amazon.com/enterprise-it/
Todd Weatherby – weatherb@amazon.com
Thank
You

15. AWS
Enterprise Summit 2014
#AWSSummit