Liverpool Sound City HootUp "How to Make Money in 'Social' With Bands"

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The document discusses strategies for bands to make money using social media. It recommends having a clear strategy and infrastructure, listening to fans and influencers, engaging with fans, venues and sponsors, identifying key local influencers, regularly publishing and scheduling relevant content, and measuring impact and reach. The goal is to help bands succeed at the upcoming Liverpool Sound City music festival.

Entertainment & Humor Business

“how to make money in ‘social with bands”
liverpool sound city, may 3, 2013
@hootsuite_uk #LSCHootup
Thursday, 9 May 13

what every band should be doing
Thursday, 9 May 13

what every band should be doing
have a clear strategy & infrastructure
listening,listening, listening
engaging with fans, venues, and sponsors
identifying key inﬂuencers locally
publishing (scheduling) relevant content
measuring your impact & reach
Thursday, 9 May 13

publishing & scheduling
Thursday, 9 May 13

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Liverpool Sound City HootUp "How to Make Money in 'Social' With Bands"

1. “how to make money in ‘social with bands” liverpool sound city, may 3, 2013 @hootsuite_uk #LSCHootup Thursday, 9 May 13

2. what every band should be doing Thursday, 9 May 13

3. what every band should be doing have a clear strategy & infrastructure listening,listening, listening engaging with fans, venues, and sponsors identifying key inﬂuencers locally publishing (scheduling) relevant content measuring your impact & reach Thursday, 9 May 13

4. strategy Thursday, 9 May 13

5. strategy Thursday, 9 May 13

6. strategy Thursday, 9 May 13

7. strategy Thursday, 9 May 13

8. strategy Thursday, 9 May 13

9. infrastructure Thursday, 9 May 13

10. infrastructure Thursday, 9 May 13

11. infrastructure Thursday, 9 May 13

12. listening Thursday, 9 May 13

13. engagement Thursday, 9 May 13

14. engagement Thursday, 9 May 13

15. engagement Thursday, 9 May 13