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Marketing Research and Customer Engagement and Why it Matters to Your Business Wednesday January 13, 2010
Presenters:  Mary Olushoga,  Manager, Programs & Education, Count Me In Bianca Cloutier,  Coordinator, Programs & Education, Count Me In Lynnette Leathers,  President and Founder of Mindspot, Inc.   [email_address]   Welcome!
M3 Competition @ The Women’s Summit February 17-18  Houston, Texas Apply to the M3 Competition and start your journey to $1 Million! The M3 Competition is designed to help you strengthen your vision, build your strategy and take your business to a million dollars in revenue in the next 12-18 months. You could be selected to pitch your business and win a package of coaching, financing and marketing! Interested in applying? Join the Community and Complete the M3 Application!  http://www.makemineamillion.org/grow/content/type/tools/article/930 The M3 Competition is Back!
You are muted. Did you enter your Audio Pin?  Questions??  Type into Question Box OR Raise Your Hand 15 minute Q &A – Did you enter your Audio Pin? A few Webinar tips…
Lynnette Leathers [email_address] www.mindspotinc.com 321.278.4541
Presentation Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
A Little About Us ,[object Object],[object Object]
Research, Business Solutions & Consumer Engagement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Research, Business Solutions & Consumer Engagement
Important Notes ,[object Object],[object Object]
Important Notes ,[object Object],[object Object]
Why Market Research? ,[object Object],[object Object],[object Object],[object Object]
Market vs. Marketing Research ,[object Object],[object Object],[object Object],[object Object]
What does the Internet have to do with it? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Groundswell: Winning in a World Transformed by Social Technologies
Facebook Rules ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Use It ,[object Object],[object Object],[object Object]
People Like To Be Heard
Does Your Opinion Matter? ,[object Object],[object Object],[object Object],[object Object]
Typical Questions That Research Can Answer ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Marketing  Research Process ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Research Made Easy: Can You Do It Yourself? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Research Made Easy: Can You Do It Yourself? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Research In Action - Do ,[object Object],[object Object],[object Object],[object Object]
Research In Action - Do ,[object Object],[object Object]
Research In Action – Don’t ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Advantages of  Hiring an Expert ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Outliers ,[object Object]
Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Research Made Easy:  Primary (what you hear about) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Connect ,[object Object],[object Object]
[object Object]
Thank you!  Have any Questions? Raise Your Hand  Or Type in Question
M3 Competition @ The Women’s Summit February 17-18  Houston, Texas Apply to the M3 Competition and start your journey to $1 Million! The M3 Competition is designed to help you strengthen your vision, build your strategy and take your business to a million dollars in revenue in the next 12-18 months. You could be selected to pitch your business and win a package of coaching, financing and marketing! Interested in applying? Join the Community and Complete the M3 Application!  http://www.makemineamillion.org/grow/content/type/tools/article/930 The M3 Competition is Back!

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C M I Research Webinar 1 2

  • 1. Marketing Research and Customer Engagement and Why it Matters to Your Business Wednesday January 13, 2010
  • 2. Presenters: Mary Olushoga, Manager, Programs & Education, Count Me In Bianca Cloutier, Coordinator, Programs & Education, Count Me In Lynnette Leathers, President and Founder of Mindspot, Inc. [email_address] Welcome!
  • 3. M3 Competition @ The Women’s Summit February 17-18 Houston, Texas Apply to the M3 Competition and start your journey to $1 Million! The M3 Competition is designed to help you strengthen your vision, build your strategy and take your business to a million dollars in revenue in the next 12-18 months. You could be selected to pitch your business and win a package of coaching, financing and marketing! Interested in applying? Join the Community and Complete the M3 Application! http://www.makemineamillion.org/grow/content/type/tools/article/930 The M3 Competition is Back!
  • 4. You are muted. Did you enter your Audio Pin? Questions?? Type into Question Box OR Raise Your Hand 15 minute Q &A – Did you enter your Audio Pin? A few Webinar tips…
  • 5. Lynnette Leathers [email_address] www.mindspotinc.com 321.278.4541
  • 6.
  • 7.
  • 8.
  • 9. Research, Business Solutions & Consumer Engagement
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15. Groundswell: Winning in a World Transformed by Social Technologies
  • 16.
  • 17.
  • 18. People Like To Be Heard
  • 19.
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33. Thank you! Have any Questions? Raise Your Hand Or Type in Question
  • 34. M3 Competition @ The Women’s Summit February 17-18 Houston, Texas Apply to the M3 Competition and start your journey to $1 Million! The M3 Competition is designed to help you strengthen your vision, build your strategy and take your business to a million dollars in revenue in the next 12-18 months. You could be selected to pitch your business and win a package of coaching, financing and marketing! Interested in applying? Join the Community and Complete the M3 Application! http://www.makemineamillion.org/grow/content/type/tools/article/930 The M3 Competition is Back!