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Alberto Rey
Author : 40131323
[Seleccionar fecha]
INDEX
1 Introduction ..................................................¡Error! Marcador no definido.
2 Organization- Michelin..................................¡Error! Marcador no definido.
2.1 Description of Michelin and its innovative end result.¡Error! Marcador
no definido.
2.2 Indentify, describe and explain the useful of the tools in Michelin.¡Error!
Marcador no definido.
2.2.1 Identify and described –TRIZ...........¡Error! Marcador no definido.
2.2.2 Usefulness of TRIZ in Michelin ........¡Error! Marcador no definido.
2.2.3 Identify and describe - Brainstorming¡Error! Marcador no
definido.
2.2.4 Usefulness of Brainstorming in Michelin¡Error! Marcador no
definido.
3 Organization- GOODYEAR..........................¡Error! Marcador no definido.
3.1 Indentify, describe and explain the useful of the tools in Michelin.¡Error!
Marcador no definido.
3.1.1 Identify and describe - Open innovation.¡Error! Marcador no
definido.
3.1.2 Usefulness of Open innovation in Goodyear.¡Error! Marcador no
definido.
3.1.3 Identify and describe – Rewards......¡Error! Marcador no definido.
3.1.4 Usefulness of Rewards in Goodyear.¡Error! Marcador no
definido.
4 Recommendation of additional creativity tools.¡Error! Marcador no
definido.
4.1 SCAMPER. ............................................¡Error! Marcador no definido.
4.2 DESIGN THINKING. ..............................¡Error! Marcador no definido.
4.3 CROSS-TRAINING. ...............................¡Error! Marcador no definido.
5 Report Conclusion........................................¡Error! Marcador no definido.
6 References.................................................................................................. 1
7 Figure List ................................................................................................... 5
References
Agunis, H. Kraiger, K. (2009) Benefits of Training and Development for
Individuals and Teams, Organizations, and Society. The Annual
Review of Psychology [Online]. Available
at:http://www.owlnet.rice.edu/~antonvillado/courses/12a_psyc630001/
Aguinis%20%26%20Kraiger%20(2009)%20ARP.pdf(Accessed: 7
November 2013).
Bangor,S.B. (2013) 'The Benefits of Cross-Training', Bangor Saving Bank, (),
pp. [Online]. Available at: http://www.bangor.com/Business-
Banking/Business-Insight-Center/The-Benefits-of-Cross-
Training.aspx (Accessed: 7 Novemeber 2013).
Beckman,S. Barry,M. (2007) Innovation as a Learning Process: Embedding
Design Thinking, California: Berkeley.
Carpenter, H. (2010) Beyond Social CRM: The Open Innovation
Revolution,Available at: http://bhc3.com/2010/08/25/beyond-social-
crm-the-open-innovation-revolution/ (Accessed: 6 November 2013).
Davis, B. (2013) 'Bridgestone remains No.1 in global rankings', RubberNews, (),
pp. [Online]. Available
at:http://www.rubbernews.com/article/20130909/ISSUE/309099985 (A
ccessed: 5 Novemeber 2013).
deGrandpre, S. (2007) Collaboration Consulting, Available
at:http://www.collaborationconsulting.biz/index.html (Accessed: 8
November 2013).
El correo (2013) 'Michelin,más de un siglo de historia', El correo, (), pp. [Online].
Available
at: http://www.elcorreo.com/motor/profesionales/neumaticos/michelin-
historia-201303181757-rc.html (Accessed: 5 Novemeber 2013).
Faure,C. (2004) 'Brainstorming: Effects of different group procedures on
selection and implementation', Journal of Creative Behavior, (), pp. 13-
34.
Filmore, R. Thomond, P. (2005) 'WHY REINVENT THE WHEEL? THE
EFFICACY OF SYSTEMATIC PROBLEM SOLVING METHOD TRIZ
AND ITS VALUE FOR INNOVATION IN ENGINEERING AND ITS
IMPLICATIONS FOR ENGINEERING MANAGEMENT', 7th
International Conference, Hong Kong, (), pp. [Online]. Available
at: http://www.triz-journal.com/archives/2006/08/04.pdf(Accessed: 5
Novemeber 2013).
Freisinger. J. (2011) 'Brainstorming with SCAMPER
Entrepreneuring',Innovation,America´s Journal of Technology
commercialization, (), pp. [Online]. Available at: http://www.innovation-
america.org/brainstorming-scamper(Accessed: 7 Novemeber 2013).
Goodyear (2012) Annual Report, Ohio: The Goodyear Tire & Rubber Company.
Goodyear (2013) Conveyor Belt-Heavyweight, Available
at:http://www.goodyearep.com/bulandingpage.aspx?id=44 (Accessed:
5 November 2013).
Imaginatik (2007) 'Goodyear Strengthens Bonds with Suppliers', , (), pp.
[Online]. Available at: http://www.imaginatik.com/innovation/wp-
content/uploads/2012/10/Imaginatik_Goodyear_Case-
Study.pdf (Accessed: 5 Novemeber 2013).
Keating,M. (2011) Open Innovation: Manufacturer´s Idea Factories, Available
at:http://news.thomasnet.com/IMT/2011/09/27/open-innovation-
manufacturers-idea-factories/ (Accessed: 5 November 2013).
Leavitt, P. (2002) Rewarding Innovation, : American Productivity & Quality
Center, APQC.
Lindegaard,S. (2010) The Open Innovation Revolution, 1st edn., United
Kingdom: GuyKawasaki.
Mann, D. (2001) 'An introduction to TRIZ: The theory', in (ed.) Creativity and
innovation management. : Blackwell Publishers Ltd, pp. 123-126.
Michelin (2012) Annual and Sustainable development report, Clermont-Ferrand:
Michelin.
MichelinEnergy (2011) Michelin Energy Saver, Available
at:http://www.michelin.co.uk/tyres/michelin-energy-saver (Accessed: 5
November 2013).
MindstoolB (2013) Brainstorming, Available
at:http://www.mindtools.com/brainstm.html (Accessed: 5 November
2013).
MindtoolS (2013) SCAMPER Improving Products and Services, Available
at:http://www.mindtools.com/pages/article/newCT_02.htm (Accessed:
6 November 2013).
MindtoolsC (2013) Cross-Training, Available
at:http://www.mindtools.com/pages/article/cross-
training.htm (Accessed: 6 November 2013).
Pannozo,D. (2013) Open Innovation, discover open innovation, Available
at:http://www.edengene.co.uk/article/discover-open-
innovation/ (Accessed: 6 November 2013).
Rustler, F. (2012) GETTING TO INNOVATION TRAINING AT ECC, Available
at:http://www.creaffective.de/en/2012/09/getting-to-innovation-training-
at-ecct/(Accessed: 6 November 2013).
Sloane,P. (2010) 'SCAMPER - a Powerful Innovation Method for Products or
Services', Yahoo Contributor Network, (), pp. [Online]. Available
at:http://voices.yahoo.com/scamper-powerful-innovation-method-
products-5547331.html (Accessed: 7 Novemeber 2013).
The Incentive Research Foundation (2013) 'THEBENEFITS Of Tangible Non-
Monetary Incentives', Executive White Paper, (), pp. [Online]. Available
at:http://www.qualityincentivecompany.com/wp-
content/themes/quality/downloads/the-benefits-of-tangible-non-
monetary-incentives.pdf (Accessed: 7 Novemeber 2013).
Thomke, S. Feinberg, B. (2010) Design Thinking and Innovation at Apple,
Harvard: Harvard Business School.
Weaver,L, (2010) Cash vs. Tangible Incentive Program Rewards - What Works
Best?, Memphis: Quality Incentive Company .
Figure List
Figure 1 Tweel tyre (Filmore et al, 2005).............¡Error! Marcador no definido.
Figure 2 TRIZ process (Mann, 2001) ..................¡Error! Marcador no definido.
Figure 3. The perceived influence of TRIZ in Michelin (Filmore et al, 2005)
............................................................................¡Error! Marcador no definido.
Figure 4 Open innovation in the supply chain (Carpenter, 2010) .............. ¡Error!
Marcador no definido.
Figure 5 Design Thinking process (Rustler, 2012).¡Error! Marcador no
definido.

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Index and bibliography, goodeyear & michelin creativity tools

  • 1. Alberto Rey Author : 40131323 [Seleccionar fecha]
  • 2. INDEX 1 Introduction ..................................................¡Error! Marcador no definido. 2 Organization- Michelin..................................¡Error! Marcador no definido. 2.1 Description of Michelin and its innovative end result.¡Error! Marcador no definido. 2.2 Indentify, describe and explain the useful of the tools in Michelin.¡Error! Marcador no definido. 2.2.1 Identify and described –TRIZ...........¡Error! Marcador no definido. 2.2.2 Usefulness of TRIZ in Michelin ........¡Error! Marcador no definido. 2.2.3 Identify and describe - Brainstorming¡Error! Marcador no definido. 2.2.4 Usefulness of Brainstorming in Michelin¡Error! Marcador no definido. 3 Organization- GOODYEAR..........................¡Error! Marcador no definido. 3.1 Indentify, describe and explain the useful of the tools in Michelin.¡Error! Marcador no definido. 3.1.1 Identify and describe - Open innovation.¡Error! Marcador no definido. 3.1.2 Usefulness of Open innovation in Goodyear.¡Error! Marcador no definido. 3.1.3 Identify and describe – Rewards......¡Error! Marcador no definido. 3.1.4 Usefulness of Rewards in Goodyear.¡Error! Marcador no definido. 4 Recommendation of additional creativity tools.¡Error! Marcador no definido. 4.1 SCAMPER. ............................................¡Error! Marcador no definido. 4.2 DESIGN THINKING. ..............................¡Error! Marcador no definido. 4.3 CROSS-TRAINING. ...............................¡Error! Marcador no definido. 5 Report Conclusion........................................¡Error! Marcador no definido. 6 References.................................................................................................. 1 7 Figure List ................................................................................................... 5
  • 3. References Agunis, H. Kraiger, K. (2009) Benefits of Training and Development for Individuals and Teams, Organizations, and Society. The Annual Review of Psychology [Online]. Available at:http://www.owlnet.rice.edu/~antonvillado/courses/12a_psyc630001/ Aguinis%20%26%20Kraiger%20(2009)%20ARP.pdf(Accessed: 7 November 2013). Bangor,S.B. (2013) 'The Benefits of Cross-Training', Bangor Saving Bank, (), pp. [Online]. Available at: http://www.bangor.com/Business- Banking/Business-Insight-Center/The-Benefits-of-Cross- Training.aspx (Accessed: 7 Novemeber 2013). Beckman,S. Barry,M. (2007) Innovation as a Learning Process: Embedding Design Thinking, California: Berkeley. Carpenter, H. (2010) Beyond Social CRM: The Open Innovation Revolution,Available at: http://bhc3.com/2010/08/25/beyond-social- crm-the-open-innovation-revolution/ (Accessed: 6 November 2013). Davis, B. (2013) 'Bridgestone remains No.1 in global rankings', RubberNews, (), pp. [Online]. Available at:http://www.rubbernews.com/article/20130909/ISSUE/309099985 (A ccessed: 5 Novemeber 2013). deGrandpre, S. (2007) Collaboration Consulting, Available at:http://www.collaborationconsulting.biz/index.html (Accessed: 8 November 2013). El correo (2013) 'Michelin,más de un siglo de historia', El correo, (), pp. [Online]. Available at: http://www.elcorreo.com/motor/profesionales/neumaticos/michelin- historia-201303181757-rc.html (Accessed: 5 Novemeber 2013). Faure,C. (2004) 'Brainstorming: Effects of different group procedures on selection and implementation', Journal of Creative Behavior, (), pp. 13- 34. Filmore, R. Thomond, P. (2005) 'WHY REINVENT THE WHEEL? THE EFFICACY OF SYSTEMATIC PROBLEM SOLVING METHOD TRIZ AND ITS VALUE FOR INNOVATION IN ENGINEERING AND ITS IMPLICATIONS FOR ENGINEERING MANAGEMENT', 7th
  • 4. International Conference, Hong Kong, (), pp. [Online]. Available at: http://www.triz-journal.com/archives/2006/08/04.pdf(Accessed: 5 Novemeber 2013). Freisinger. J. (2011) 'Brainstorming with SCAMPER Entrepreneuring',Innovation,America´s Journal of Technology commercialization, (), pp. [Online]. Available at: http://www.innovation- america.org/brainstorming-scamper(Accessed: 7 Novemeber 2013). Goodyear (2012) Annual Report, Ohio: The Goodyear Tire & Rubber Company. Goodyear (2013) Conveyor Belt-Heavyweight, Available at:http://www.goodyearep.com/bulandingpage.aspx?id=44 (Accessed: 5 November 2013). Imaginatik (2007) 'Goodyear Strengthens Bonds with Suppliers', , (), pp. [Online]. Available at: http://www.imaginatik.com/innovation/wp- content/uploads/2012/10/Imaginatik_Goodyear_Case- Study.pdf (Accessed: 5 Novemeber 2013). Keating,M. (2011) Open Innovation: Manufacturer´s Idea Factories, Available at:http://news.thomasnet.com/IMT/2011/09/27/open-innovation- manufacturers-idea-factories/ (Accessed: 5 November 2013). Leavitt, P. (2002) Rewarding Innovation, : American Productivity & Quality Center, APQC. Lindegaard,S. (2010) The Open Innovation Revolution, 1st edn., United Kingdom: GuyKawasaki. Mann, D. (2001) 'An introduction to TRIZ: The theory', in (ed.) Creativity and innovation management. : Blackwell Publishers Ltd, pp. 123-126. Michelin (2012) Annual and Sustainable development report, Clermont-Ferrand: Michelin. MichelinEnergy (2011) Michelin Energy Saver, Available at:http://www.michelin.co.uk/tyres/michelin-energy-saver (Accessed: 5 November 2013). MindstoolB (2013) Brainstorming, Available at:http://www.mindtools.com/brainstm.html (Accessed: 5 November 2013). MindtoolS (2013) SCAMPER Improving Products and Services, Available at:http://www.mindtools.com/pages/article/newCT_02.htm (Accessed: 6 November 2013).
  • 5. MindtoolsC (2013) Cross-Training, Available at:http://www.mindtools.com/pages/article/cross- training.htm (Accessed: 6 November 2013). Pannozo,D. (2013) Open Innovation, discover open innovation, Available at:http://www.edengene.co.uk/article/discover-open- innovation/ (Accessed: 6 November 2013). Rustler, F. (2012) GETTING TO INNOVATION TRAINING AT ECC, Available at:http://www.creaffective.de/en/2012/09/getting-to-innovation-training- at-ecct/(Accessed: 6 November 2013). Sloane,P. (2010) 'SCAMPER - a Powerful Innovation Method for Products or Services', Yahoo Contributor Network, (), pp. [Online]. Available at:http://voices.yahoo.com/scamper-powerful-innovation-method- products-5547331.html (Accessed: 7 Novemeber 2013). The Incentive Research Foundation (2013) 'THEBENEFITS Of Tangible Non- Monetary Incentives', Executive White Paper, (), pp. [Online]. Available at:http://www.qualityincentivecompany.com/wp- content/themes/quality/downloads/the-benefits-of-tangible-non- monetary-incentives.pdf (Accessed: 7 Novemeber 2013). Thomke, S. Feinberg, B. (2010) Design Thinking and Innovation at Apple, Harvard: Harvard Business School. Weaver,L, (2010) Cash vs. Tangible Incentive Program Rewards - What Works Best?, Memphis: Quality Incentive Company . Figure List Figure 1 Tweel tyre (Filmore et al, 2005).............¡Error! Marcador no definido. Figure 2 TRIZ process (Mann, 2001) ..................¡Error! Marcador no definido. Figure 3. The perceived influence of TRIZ in Michelin (Filmore et al, 2005) ............................................................................¡Error! Marcador no definido. Figure 4 Open innovation in the supply chain (Carpenter, 2010) .............. ¡Error! Marcador no definido. Figure 5 Design Thinking process (Rustler, 2012).¡Error! Marcador no definido.