1. Azotel SIMPLer, la singola piattaforma software per
gestire in modo semplice e completo il business
del service provider, dall'erogazione del servizio
alla fatturazione
Azotel SIMPLer, the global single software platform to manage fully and
easily your service provide business - from service provisioning to billing
John O’Hare
oharej@azotel.com www.azotel.com
2. Azotel Technologies
- Started as a WISP in 2002.
• Initially saw exponential growth and then hit a barrier
• To deal with the growth Azotel had to apply multiple separate
applications to accommodate
• The Founder saw this as the Single largest barrier to Success
and Started the process to Develop SIMPLer
- SIMPLer is designed by people who know what's involved in running a
successful WISP
- Now deployed in excess of 90 Networks worldwide:
• 90 Operators in 22 countries across 4 continents
• 50 Subscribers to Operators servicing 10’s of Thousands
We are about Enabling Profit Delivery to Shareholders
3. S I M PL
Subscriber Information Management PLatform
Single Platform used for all business functions:
Data not entered twice anywhere in your business.
No issues caused by conflicting or incomplete data.
Enforces Proven Repeatable Process
Encompasses Best Practices from around the world.
Access Technology Agnostic
Any radio equipment, DSL, cable etc.
4. Typical Service Operator Focus
End-User
Portal Helpdesk
CRM
Hotspot
Support
Coverage Network
Checking Monitoring
Provisioning
Billing
Inventory
Management
Bandwidth Auto
Management Reports
Disconnect
5. CRM
Helpdesk Billing and Payments
Map & Coverage Chk. Install, Provisioning
Reporting Bandwidth Mgmt.
Network Monitoring
Hotspot Support
End-User Portal Inventory Mgmt.
Auto Disconnect
sales@azotel.com
www.azotel.com
6. Bandwidth Management
Customer 1
Customer 2
Customer 3
Customer 4
Traffic Shaping
Buckets allow you to Customer 5
Internet Feed sub-divide available
bandwidth into Customer 6
smaller increments.
Customer 7
Customer 8
Customer 9
Total available
bandwidth for
WIB.
Assignment of customers
to buckets allows control
over uplink & downlink
rates, PIR/CIR and
contention ratio.
7. Dispatch, Installation and Provisioning
Automated CPE provisioning for:
Minimises configuration by installer, simplifying process, reduces error rate.
Automated provisioning support for other radio equipment vendors can be easily added.
Integration with Google Calendar allows dispatch/installation scheduling using a user-friendly GUI.
Data is synchronised between Google Calendar and SIMPLer, to ensure everything is kept up to date.
Work Orders are auto generated and fully customizable
Costing calculated by engineer / job
8. End-User Portal
The End-User Portal allows subscribers to view their account and perform common actions.
view and edit their personal information
Open Support ticket
view and edit their payment method
view their current balance
download pdf versions of invoices
make a payment
view their data usage
view and purchase hotspot tokens
run a speed test, and more.
The functions provided by the portal are configurable, so operators can disable any function that
they don’t want to make available to their customers
Fully Customisable and brandable
Integrates into operator’s website
9. Mapping and Coverage Checking
Positions of customers and equipment can be viewed on Google Maps or Google Earth.
Subscribers can be plotted by status or type, which
can be used to help plan expansion of the network.
Intergrated coverage checker is available.
This allows you to determine line of sight from
Access Points to a potential customer, taking
into account factors like Fresnel Zone
clearance and path loss.
Point to Point testing between any two network
points or any two custom points.
10. Inventory Management
SIMPLer maintains equipment inventory.
Equipment can have a status of “use”, “stock” or “fault”:
Use: Equipment is currently in service
Stock: The warehouse the stock is currently located in
Fault: a trouble ticket can be associated with the item to ensure the fault is resolved
Record equipment by
• IP address
• MAC address
• Unit value
• Purchase Order number
• Serial Number etc
SIMPLer automatically matches CPE to Parent AP to Tower
Complete list of all equipment becomes company Assett Register
Bulk upload of equipment via Upload Tool
11. Hotspot System
Hotspot service is supported via our own Hotspot-In-A-Box (HIB) or MikroTik RouterBoards.
Ability to define tokens based on time and/or data limits.
Ability to provide free trial service for limited time periods
Statistics on hotspot and token usage, to help refine service offerings.
Customers can purchase new tokens via End User Portal.
Hotspot portal pages can be customised with operator branding.
12. Customer Relationship Management Network Monitoring
Azotel’s SIMPLer platform manages all of the data for a customer, or potential SIMPLer monitors the health of the network, and identifies any equipment that is
customer, from start to finish. This is presented in a user friendly, easy to unreachable. When this happens, alerts can be sent via email and/or SMS, so that
navigate interface, which means that the required information is always quickly you’re notified of potential problems immediately. SIMPLer also provides usage
and easily accessible. The platform also provides integrated trouble ticketing and graphs for individual customers and equipment, and many other diagnostic tools
sales tracking systems. Operators can also add their own custom fields to the and statistics.
customer record, and attach files of any type.
Billing and Payment Processing End-User Portal
Multiple payment methods are supported, including automatic payments via The End-User Portal provides end customers with online access to information
direct debit, e-checks and credit cards. Interfaces to the most common payment about their account. Customers can view and edit their account details, payment
gateways are available, including Authorize.Net, IP Pay, Moneris, Realex, PayPal method and equipment details, can see their current balance and previous
and Payment Express. Usage-based billing is supported, which allows subscribers invoices, make electronic payments, purchase hotspot tokens, view their data
to be charged based on the amount of data that they use. An integrated usage, run a speed test, and more.
debtors ledger and numerous financial reports are also available.
Auto Notification, Throttling and Disconnect Mapping and Coverage Checking
The positions of all of your customers can be overlaid on both Google Maps and
SIMPLer can monitor subscribers who have invoices which are overdue, and/or
Google Earth, so you can see their locations graphically. This allows operators to
subscribers who have exceeded their weekly or monthly data cap. When pre-
identify clusters of potential customers in areas where they do not currently provide
defined thresholds are exceeded, the affected subscribers can be automatically
coverage. An integrated coverage checker is also available, which determines
notified, throttled (so that they remain online, but the speed of their connection
whether line-of-sight is available from an access point to a potential customer taking
is reduced) or disconnected
into account the terrain in between.
Bandwidth Management Inventory Management
The optional WISP-In-a-Box (WIB) provides bandwidth management and traffic Details of equipment that is in use and in stock can be managed within SIMPLer. This
shaping capabilities. Customers can be grouped into buckets with pre-defined allows an operator to manage not just the equipment that is assigned to each
uplink and downlink speeds and contention ratios, with the WIB managing traffic customer, but equipment that is available for use for new installs across multiple
to ensure that customers remain within their allocation. Peer-to-Peer traffic can warehouse locations. Parent-child relationships can be created and maintained
also be restricted. automatically, so that the entire hierarchy of the equipment in the network is
maintained in SIMPLer.
Dispatch, Installation and Provisioning
SIMPLer automates as many of the steps required to provision a new customer as Flexible Reporting
possible, thereby simplifying the process that the installer goes through and Operators can securely connect to the SIMPLer database using an external
eliminating possible causes of error. It also provides a graphical scheduling facility reporting package such as Crystal Reports, Jasper Reports or another
based on Google calendars for installs and repairs, which includes the ability to product of their choice. This allows operators to create and run their own
send daily email notifications to each installer outlining their tasks for the complex queries whenever they want.
following day.
Hotspot System
Hotspot services can be provided using Azotel’s optional Hotspot-In-a-Box
(HIB), or a MikroTik hotspot controller. Both free and paid services can be
provided, with purchased tokens being limited by time and/or data. The
portal pages used during the sign-up process can be easily customized with
an operator’s own images and branding.
13. Most operators focus on Network
SIMPLer operators are enabled to focus on business
SIMPLer operators have consistently reduced costs
SIMPLer operators produce more profits
SIMPLer operators develop a saleable business
SIMPLer operators have a tangible exit
SIMPLer operators create sustainable businesses
16. Competitive Advantage
Competitors SIMPLer
Rollout Time 4 Months 30 Days
Capital Cost - Core Network (Ratio) 5 1
Operating Cost – (Ratio) 5 1
Customer Care Ad-Hoc Professional
Flexibility and Agility Poor Greatly Enhanced
Reliability Variety of Equipment Standard
Research and Development None Included
Risk High Low
Investor Attraction Low / Medium Very High
Exit Potential Exit Medium Very High
18. Bridged Network Deployment Flat / Routed
Operation / Business Core Network Access Network
Support
Accessible
from
anywhere
.
SIMPLer
Server
Hosted: Located in our data
center.
Or WIB
Dedicated: Located in (WISP-In-a-
operator’s own data center.
Box)
WIB performs
access control and
bandwidth
Management
19. Radius Network Deployment
Operation / Business Core Network Access Network
Support
Accessible
from
anywhere
.
SIMPLer RADIUS
Server
Server
3rd party
NAS
bandwidth Server
manager
supporting
RADIUS.
.
20. Access Network - Technology agnostic
Accessible
from
anywhere
.
SIMPLer Other Wireless
Server
and WIB
RADIUS (WISP-In-a-
Box)
DSL
Server
or
RADIUS Cable
Server
Satellite
