Targeting, AdServing, Analytics, & Market Intelligence for the Future of Online Marketing in the Social Web. Utilize the advantage of targeting as on-demand service, control the success of your advertising campaign, and find
out who is buying your product. Our social analytics and campaign optimization tools allow you to learn more about
your target audience. ADTELLIGENCE offers media planning, campaign management, targeting, and analytics on
one platform for an integrated marketing process.
1. Web: www.adtelligence.de | Email: info@adtelligence.de | Phone: +49 (0) 621 87 204 066 | Julius-Hatry-Str. 1 | 68163 Mannheim, Germany
SOCIAL MEDIA ADVERTISING PLATFORM
Targeting, AdServing, Analytics, & Market Intelligence for the future of
Online Marketing in the Social Web
2. NEWS
Brands
Print TV
Online
Analysis &
Recommendations
Marketer
Media Agency
Web: www.adtelligence.de | Email: info@adtelligence.de | Phone: +49 (0) 621 87 204 066 | Julius-Hatry-Str. 1 | 68163 Mannheim, Germany
Planing
Define your target audience. Select from
fixed milieus (Sinus, Sigma, etc.), existing
categories such as demography, occupati-
on, education, and hobbies, or design your
own unique target group.
Delivery
The delivery is fully automated within the
Advertising Platform. Just choose a
banner, specify the duration of the
campaign, select a targetgroup...and
you‘re done! Real time campaign and
conversion optimization.
Reporting
You will recieve an evaluation of your campaign in real time.
Learn more about your users: How old are they? Where do
they live? Are they female or male? Interests? Or integrate
the social media measurement tools as you see fit.
Incorporate your new findings directly into
your marketing plan to achieve a higher ROI.
SOCIAL MEDIA ADVERTISING PLATFORM
Targeting | Campaign Management | AdServing | Reporting | Social Analytics | Market Intelligence
Utilize the advantage of targeting as on-demand service, control the success of your advertising campaign, and find
out who is buying your product. Our social analytics and campaign optimization tools allow you to learn more about
your target audience. ADTELLIGENCE offers media planning, campaign management, targeting, and analytics on
one platform for an integrated marketing process.
ADTELLIGENCE offers targeting and campaign manage-
ment specifically for Web 2.0 sites like social networks and
online communities. The Social Media Advertising Platform
allows you to target real individuals and monetize your
platform. Millions of social network users voluntarily share
their socio-demographic data as well as their interests and
other information. ADTELLIGENCE uses this real
(completely anonymous) data for effective targeting in the
social web.
ADTELLIGENCE matches the information gathered with
your target audience description in real time and across
various networks. This works with all kinds of data: from
age to favorite films to hobbies and gender. The targeting
process is direct, without statistical detours or inaccurate
forecasting methods
Using solutions like OpenSocial and Facebook Connect,
real social web users can be identified on portal pages as
well. Make your website more valuable and increase your
CPM by increasing conversions.
Market Intelligence
Gain control over the success
of your ad campaigns
» »
3. Web: www.adtelligence.de | Email: info@adtelligence.de | Phone: +49 (0) 621 87 204 066 | Julius-Hatry-Str. 1 | 68163 Mannheim, Germany
SOCIAL TARGETING
Meet Real People behind the Milieu
Select the appropriate audience for your advertising campaign by choosing from over 8 million interests and para-
meters. Reach real people, not websites. ADTELLIGENCE relies only on real (anonymous) user data. You are free
to define your target group in detail. Looking for male athletes with a high income and an interest in cars? No prob-
lem - you have the freedom to choose from Beatles lovers to CEOs!
Demographic Targeting
Choose age, gender, household size etc.
for your target audience
Interest Targeting
Choose from a varity of interests, activities,
products and brands
Standard Target Groups
From Modern Performers to LOHAS
and hedonists – we have them all
Career & Education
Narrow down your target audience:
from apprentice to CEO
Social Graph
From early adopter to social multiplier – use the
network effect
Multimedia Targeting
Choose from millions of movies,
books and music tracks
Reporting & Tracking
Who got your advertisement? What are her
or his interests? We show it to you!
Geo Targeting
Choose localized advertising
down to a radius of 1km
Advertise directly to your desired audience
Choose your target group the way you want to, with hypersegmentation
Interest Targeting
Geo Targeting
Demographic Background
Job and Education
Optimizing
Pre-definded Audiences
4. Web: www.adtelligence.de | Email: info@adtelligence.de | Phone: +49 (0) 621 87 204 066 | Julius-Hatry-Str. 1 | 68163 Mannheim, Germany
REPORTING & SOCIAL ANALYTICS
ADTELLIGENCE measures your Marketing Performance in Real Time
Each campaign is evaluated efficiently and in detail. Learn more about the people who are interested in your
product, and receive data that will help you improve your next campaign. No statistical surveys – only anonymous
people with real interests, for maximum transparency.
The Social Media Advertising Platform delivers detailed
reporting after each campaign. From now on, you can
really get to know the people in your target audience. Use
this information to optimize your next campaign and perso-
nalize your site. Campaign evaluations are based on real,
accumulated data that accurately reflects your interest
group (no forecasts or historical statistics). Additional infor-
mation such as general trends, internet buzz, etc. can also
be evaluated. User data is always anonymous and
processed accumulatively. We adhere to all of the latest
data protection guidelines.
Interests
What do the members of your target
audience do in their free time?
Language
What languages do your users speak?
Top Regions
Where do your users come from?
Overview with Heatmap
Where do the users on your platform come from, and
who clicked on your banner?
Age
How old are the users that are interested in
your product?
Top Cities
What cities do they live in?
Gender
Men or women? Who are you addressing?