The document discusses how linkbait may not be effective if a site is unoptimized, asks if the recipient has a Twitter account, mentions a social media analytics tool called SimplyMeasured, and provides brief instructions about contacting opportunities, finding resources, and pulling photos to highlight from a motorcycle gallery.

1. Adam Melson SEER Interactive @adammm

2. Linkbait Caveat: If your site is unoptimized, linkbait is usually a waste of time

3. Do you have a twitter account?

4. Have you heard of SimplyMeasured (formerly Export.ly)