Value Proposition canvas- Customer needs and pains
Aquasail presentation 2
1. AQUASAIL: Riding the waves PIONEERING THE LEISURE BOATING SEGMENT Come ride the waves with us as you explore new horizons in your career with Aquasail! EXCITEMENT, CHALLENGE, PROFESSIOINALISM 1
2. Vision Aquasail Work Culture Aquasail Management Aquasail Customer Profile Products and Businesses Job Roles and Details Contact Information 2 Index
3. The Vision Building India’s leisure boating industry in a responsible and safe manner Great products and experiences relevant to the country No compromise on quality standards or safety World class infrastructure World class team High customer focus and orientation in product design and experience Continuous innovation OVER 10,000 PEOPLE SAILED WITH US! 3
4. Backed by a Diverse fleet of world class boats Cruising boats Great brands 25 feet to 40 feet Keel boats and catamarans Sports and training boats Worlds best brands Powerboats Beach dinghies and catamarans Kayaks and windsurfers 4
12. Making the Right Career Choice Professional Team Shakeel : corporate Lawyer, a yachtsman who has achieved excellence Zia Hajeebhoy : 21 Years in Corporate India Systems and processes in place - professionally A culture of performance and excellence Challenge your self for growth and true contribution Use your skills to the maximum and realize your potential Learning & growth: many opportunities Ready to learn and take responsibilities – explore new horizons with us Participate in core decisions, work on different areas & across business segments Fun place An international team, a fun product, great people to interact with BE A PART OF THE GROWTH 6
15. 9 Lead by a strong, professional and expert management team PIONEERING THE LEISURE BOATING SEGMENT Come ride the waves with us as you explore new horizons in your career with Aquasail!
16. Inspiring Excellence – Shakeel Kudrolli Successful Corporate Lawyer Achieving Excellence India’s First Gold on International Waters: 1989: Asian Championships China 1993 & 1995: Enterprise World Championships Zimbabwe and South Africa 1997: UK Championships Silver– Best result ever for any Asian Coach Par Excellence – Inspiring Youth Junior Squad coached by Shakeel won India its First Gold Medal at The Junior Cadet World Championships Honorary officer at the Sea Cadet Corps Spearheading the leisure boating industry Founded the Indian Marine Federation Shakeel Kudrolli: M.D. and Founder Aquasail 10
17. Zia Hajeebhoy Post graduate in Management from JBIMS (Bajaj) Experience spans across diverse sectors : FMCG/ Retail/Financial services /Agriculture Diverse functional areas : marketing, business strategy and sales Great companies :Unilever/Reckitt and Colman/Polaroid/IL&FS /Monsanto Expertise in Building retail businesses Brand and business strategy Organization transformation Passionate about sailing Zia Hajeebhoy: Director Aquasail 11
18. Aquasail range of products and businesses What does Aquasail have to offer to its customers 12
19. Who is our customer? High net worth discerning individuals CEOs / CXOS and senior executives Business men and professionals Corporate India Across segments Across Levels Across Functions Youth Network and meet high profile corporate and individuals 13
20. Aquasail Yachting Academy : Teaching India to Sail World class courses, on international formats Helping Indians discover the joy of sailing through innovative products and experiences Superb and relevant boats for each course and experience Fantastic instructors from across the globe Your customer : discerning people who appreciate quality and value Strategy : varied and innovative to get people to get on board. Direct and thru partnerships You will use all relevant medium from the online world to media to direct selling to make this business grow 4000 plus retail customers have sailed with us! 14
21. 15 Aquasail Yachting Academy : Teaching India to Sail
22. SAILIENCE: Employee Engagement Amazing learning based experiences for employees Flexible options High powered team and leadership building UNIQUE IN SOUTH ASIA AND IMPACTFUL Your customer : Corporate India. MNCs, Small growing Businesses, Indian conglomerates, focused on employees and looking for a change and true value Strategy : innovative partnerships and direct selling. Strong client relationship You will leverage strong networking across the industry and use multiple platforms to create awareness and reach. Over 200 corporates engaged with us! 16
24. The New Wave in Networking Events Powerful networking platform High flexibility based on client objectives Huge impact, a never before experience creating long term equity for clients Your customer : High profile companies in Corporate India focused on building client relationships (BFSI/ IT/ Tele/ Travel/ media and more) Strategy : creating relevant platforms and strong linkages – the product itself is the medium! You will create excitement in the right circles and continuously innovate to customize to client needs CXOs, CEOs Aquasail. Media connects. A New discovery 18
27. Illustration : Forbes India Aquasail Regatta International racing format Designed for lasting impact and build up 230 CEOs and business owners Citibank, Autohanger, Cox and Kings, Jet Airways, Provogue and Nautica Royal Bombay Yacht Club and Aquasail Training Centre, Mandwa What was most unique and made the entire event amazing was the racing format. CEOs, business leaders and their spouses who had never sailed before sailed and raced competitively getting completely immersed in the activity and the overall spirit. The excitement at each of the events was electric. All that everyone said was ‘can we come back for more? I am an avid golfer but this beats it all – Farhat Jamal – GM – Grand Hyatt 21
30. Sailing Holidays Discover sailing in international destinations with the TUI the worlds largest travel company and Aquasail Explore the sailing world with no boundaries Turkey, Greece, Thailand, Carribeans and more And engage tourists and Indians with a true leisure sailing experience in the heart of Mumbai Your customer Those seeking active leisure, something different Strategy : multi pronged approach as we foray into this new business area based on past success Grow, partner, define, learn and refine the strategy to build this business Truly a new business area to explore and grow 24
32. 26 Yacht Advisory Aquasail Provides expert advice for those enthusiastic people who want to buy a yacht but don’t know where to look Buying a yacht is not an easy task, especially in a growing market like India Aqausail with years of experience and one of the best technical teams is the right option With great after sales service and an academy to help teach you the basics to learn and enjoy the yacht all by yourself
33. 27 Marinas AQUASAIL has partnered with Walcon, the worlds biggest marina builder to develop and construct yacht harbours in India With a staggering record of over 3000 marinas Walcon marine has built up a wealth of knowledge and expertise that is unique Aquasail is already in the process of facilitating Walcon in developing a marina in the next few years
34. Getting On Board Take the helm and steer you career onto a new course 28
35. You can make the difference Having built the product and marketed it very successfully we are now poised for growth Our back end is fully geared and proven over the last 2 seasons WE ARE NOW LOOKING FOR THE RIGHT SALES AND BUSINESS DEVELOPMENT TEAM TO TAKE US TO THE NEXT LEVEL, TO RIDE THE NEXT WAVE …. 29
36. Sales Manager - Retail and Corporate Sales Putting the Wind in the sails 30
40. Leisure and Sailing Holidays You will get to work across segments as they interlinked You will get to work on the strategy to enable you to deliver the results 31
41. Job Specifications Develop the business segment and generate revenue You will get to work across segments as they interlinked You will get to work on the strategy to enable you to deliver the results You will work as a team across the segments 32
42. Do you have what it takes to surf the sea? Sales Skills : Core to the Role Target and result consciousness : goal focus Understanding sales systems/ MIS / reporting Relationship building and networking Negotiation skills Are you excited with sales? With delivering results? With contributing to the bottom line? Specific Skills Computer knowledge : great knowledge and comfort with Excel, Word, Power point etc Communication – written, spoken Personality Adaptable and flexible to fit into a start up Enjoys outdoors / adventure / people Very ethical Hardworking/ committed / team player REVENUE GENERATING IS KEY 33
44. 35 Sr. Sales Manager – Travel and Holidays Job Specifications: To help set up travel and holiday business in India To promote the sailing holiday product and generating revenues for the same You will engage with customers as well as create partner networks to help promote the business You will be required to set up systems, administration, back end and distribution partnerships to create a strong foundation for the business Experience required In depth experience of the Travel and Holiday industry MICE and FIT undertaking and corporate as well as retail travel experience Knowledge of network in travel trade Personality Adaptable and flexible to fit into a start up Enjoys outdoors / adventure / people Very ethical, sales and result oriented Hardworking/ committed / team player God networking and relationships skills
45. Job Specifications Develop the business segment and generate revenue You will get to work in various facets of the travel segment You will get to work on the strategy to enable you to deliver the results You will lead the travel business section manage all operations relating to the same 36
46. Do you have what it takes to surf the sea? Sales Skills : Core to the Role Target and result consciousness : goal focus Understanding sales systems/ MIS / reporting Relationship building customer management Negotiation skills Are you excited with sales? With delivering results? With contributing to the bottom line? Specific Skills Computer knowledge : great knowledge and comfort with Excel, Word, Power point etc Communication – written, spoken Personality Adaptable and flexible to fit into a start up Enjoys outdoors / adventure / people Very ethical and accommodating with others Hardworking/ committed / team player REVENUE GENERATING IS KEY 37
