2. The Partnership
Torch are a boutique innovation
strategy agency with over 13
years experience and bring with
them knowledge born from
experience, years and years of
case studies and examples that
are guiding us as we develop
curriculum and tools

3. The Innovation Advantage
Managers and
 Innovation
leaders with the
strategy
Foundations Two days , over ability to  Strategy document
of Innovation two months influence the  Culture  Cultural
strategy and
Diagnostic tool
culture of their
 Action plan
organisation
 Innovation
business case
template
 Research
Managers and techniques
leaders who  Insights tools
 Framing
Process of Three days, over need an intimate  Creative thinking
 Ideation tools and
Innovation three months knowledge of the
 Implementation techniques
innovation
process  P&L projection
tools and
templates
 Post
Implementation
Review tools and
templates

4. Agenda
 2 “Look in the Mirror Questions”
 8 Principles
 3 AH HA’s

5. Innovation is the
invention and
implementation of
ideas for advantage

6. Why do you want to innovate?
What do you want to achieve?

7. 8 Keys to Success
1 Alignment to strategy
Your innovation strategy must cascade from
your corporate strategy and be articulated
clearly and cohesively.
“If you don’t know where you are going, you aren’t going to get there very fast”
- Roberto Goizueta (ex-CEO of Coca Cola)

8. 8 Keys to Success
2 Driven by insights
It’s about an insight, not just an idea!

9. Starbucks – It’s About the Experience

10. Johnnie Walker – It’s all About Progress

11. 8 Keys to Success
3 A well manager process
Let the left brain create the environment for
the right brain to be released

12. NASA Process
NASA Innovation Lifecycle
Incubation and Scaling and Integration and
Ideation Collaboration
Prototyping Optimization Implementation
Technology
NASA @ Work
Mission
Executive Communities
Initiative Technolog
NASA
Directorat
Councils y
Formal
e Needs Research
Working
Grants
Groups
Centennial
NASA
SBIR/STT
External Challenge
Informal
R
Committee sWorking
Prizes
s Groups
Enterprise InnoCentiv
Architectur
NASA e
NASA
e Findings Center Challenge
Communitie Communities
Innovations
Professional Results
s of of Practice
Funds
Societies
Excellence

13. 3M Process

14. 8 Keys to Success
4 The right structure
Share knowledge, involve everyone

15. 8 Keys to Success
5 Capability and resources
“How am I going to find time for innovation?”

16. 8 Keys to Success
6 Measurement and reward
You can’t manage what you don’t measure

17. 8 Keys to Success
7 Passion, persistence, creativity
and adaptability
You can’t be half pregnant

18. Akio Moriata
You may not have heard of Morita but you've
undoubtedly heard of his company, Sony. Sony's
first product was a rice cooker that unfortunately
didn't cook rice so much as burn it, selling less
than 100 units. This first setback didn't stop
Morita and his partners as they pushed forward
to create a multi-billion dollar company.

19. Harland David Sanders
Perhaps better known as Colonel Sanders of
Kentucky Fried Chicken fame, Sanders had a
hard time selling his chicken at first. In fact, his
famous secret chicken recipe was rejected 1,009
times before a restaurant accepted it.

20. Google Product Failures
1. Google Answers
2. Google Knol
3. Google TV
4. Google Video
5. Google Wave
6. Google Print Ads
7. Google Radio Ads
8. Google Shared Stuff
9. Froogle
10. Google Notebook

21. 8 Keys to Success
8 Organisational culture
Your culture should enable innovation to
thrive and survive.

22. 8 Keys to Success
1. Alignment to strategy
2. Driven by insights
3. Well managed process
4. The right structure
5. Capability and resources
6. Measurement and reward
7. Passion, persistence,
creativity and adaptability
8. Organisational culture

23. 3 AH HA’s
1 Pressure – burning platform
A critical success factor for any major
change within an organisation is a deterrent
that will create pressure and prevent people
continuing with the status quo.

24. 3 AH HA’s
2 Someone must lead
The primary responsibility of leaders of
innovation is to create an ecosystem of
innovation.

25. 3 AH HA’s
3 Find failure fascinating… not frightening