Technology and social media are completely reinventing the way people produce, distribute and sell information. Armed with nothing more than a passion for helping people, and the desire to create valuable content, you can reach more people, not just in your town, but around the world. Join Ted Vickey and Dr. Adam Bordes as they teach you how to build a completely virtual, fully-automated, and infinitely profitable fitness business using tools that are inexpensive and easy-to-use.

2. CONTENT
PACKAGING
MARKETING
INFLUENCE
PANEL / Q&A

3. INVENTORY BRAND
IDENTIFIABLE
STORY
UNIQUENESS SYSTEM
CONTENT
CONNECTION DEMOGRAPHIC VS.
PSYCHOGRAPHIC
LEARNING STYLE
PERSPECTIVE
BELIEVABILITY

4. PODCASTS CDs & DVDs CONTENT
ARTICLES SUBSCRIPTIONS
WEBINARS
VIDEOS TELECASTS WORKSHOPS
BOOKS
APPS
PACKAGING MP3s
AFFILIATE (JV) BLOGS LECTURES
MARKETING AUDIO COACHING
RADIO SHOW COURSES
SPECIAL
E-BOOKS WEBSITE REPORTS

5. BUILD BRAND SELL

6. MEET SHANTI

9. NOW WHAT?

10. MARKETING

11. YOUR BRAND
PERSONALITY
AUTHENTICITY
CONSISTENCY

13. CHANNELS

18. 4.8 BILLION 4.2 BILLION

19. W k ll h
We keep our cell phones
within arms reach
91% of the time

24. INFLUENCE

28. “I want to crowd
“I d
source write a
book with
@tedvickey
@tedvickey”

30. 15
• CROSS CHANNEL PROMO
• ONE MAIN PAGE
• VALUE-ADDED PRODUCTS

31. KLOUT = MORE EYES
MORE EYES = GROWTH

32. RESOURCES

37. @ACEFITNESS
@FITDOCTORADAM
@TEDVICKEY

38. CONTENT
PACKAGING
MARKETING
INFLUENCE
PANEL / Q&A