SlideShare uma empresa Scribd logo
1 de 2
Baixar para ler offline
Necessary Steps for Online Success of a Website




Web Site promotion must be an essential part of your website marketing plan. Designing a
beautiful website and making it online is not enough. Promoting your web site has to be done
consistently if you want to get a continuous stream of traffic to it. If you don't drive traffic to
your web site, your online business enterprise will soon fail.



Here are few steps to make your online business success.

Create a web site marketing plan-When designing your website, create a plan on how to
market it as well. Try to put yourself in your customer’s shoes when doing this. It's too easy to
just view your web site from your own context. You need to have a clear vision for your
business, goals you wish to achieve and the action plans of how you will achieve them.



Define your target market - Many online marketers promote their web site aimlessly in a field
which is too large i.e. they may use bulk mailing as one of their promotion strategies. Of course
you may get some visitors but the chances are you will not make many sales, as you have not
narrowed your field of customers and targeted them. Getting targeted customers to your web site,
will increase sales, because they will have more interest in your product or service compared to a
general audience.



Use several promotion strategies - don't just stick to one form of promotion because you never
know which one will work the best for you. If you use many channels of internet marketing i.e.
SEO, email marketing, forums, writing articles etc you have a greater chance of getting more
traffic to your web site.



Promote continuously - if you want to drive constant traffic to your web site, you must promote
it continuously. You could constantly optimize your web pages for the search engines, resubmit
them if needed, visit discussion forums every day and write an article for online publications
every two weeks.
Calculate your return on investment (ROI) – Keep track of how much money you invested in
your marketing plan and what profit you received in return. This will avoid wasting large sums
of money thrown aimlessly into advertising. In order to know which aspects of your Internet
Marketing campaign bring the most visitors, you must be able to monitor visitor activity to your
web pages.



Analyze your web site traffic - by analyzing your web site traffic, you can determine what
marketing strategies are successful. You can then change them as necessary, to boost the sales or
services from your site. Your analysis may include what keywords your visitors are using to find
your web site, which web pages are the most popular and where your visitors are coming from.
These are essential statistics you should know, instead of blindly promoting your web site and
hoping for the best.



Test, monitor and track your results - to run an effective online marketing campaign, you need
to constantly test what works and what doesn't. You should monitor your site in the search
engines, so you can optimize your web pages for higher search engine ranking. This will attract
more visitors which lead to higher profits.



Web site promotion strategies will differ for everyone, and will depend a lot on your product,
service or web site. Avail the services of a reputed SEO firm for online success of your business.



About 8trackweb-8 Track Web is a leading professional Web Design, Graphic &Logo Design
and Web Development Company in San Diego, California with specialist Graphic Designers and
Content Developers delivering creative and effective results. For more information visit our
website www.8trackweb.com

Mais conteúdo relacionado

Destaque

Predicting the Future of OTT - New Angles, Apps & Ad Supported services.
Predicting the Future of OTT - New Angles, Apps & Ad Supported services.Predicting the Future of OTT - New Angles, Apps & Ad Supported services.
Predicting the Future of OTT - New Angles, Apps & Ad Supported services.Colin JG Miles
 
Lezione definizioni psicologo
Lezione definizioni psicologoLezione definizioni psicologo
Lezione definizioni psicologoCatina Feresin
 
Noun clauses
Noun clausesNoun clauses
Noun clausesedac4co
 
Transformação e utilização da energia
Transformação e utilização da energiaTransformação e utilização da energia
Transformação e utilização da energiaspondias
 
Sesion arte
Sesion arteSesion arte
Sesion arteyessi56
 
Marketing plan of ding dong
Marketing plan of ding dongMarketing plan of ding dong
Marketing plan of ding dongAlyna Sultani
 

Destaque (11)

Proyecto
ProyectoProyecto
Proyecto
 
Predicting the Future of OTT - New Angles, Apps & Ad Supported services.
Predicting the Future of OTT - New Angles, Apps & Ad Supported services.Predicting the Future of OTT - New Angles, Apps & Ad Supported services.
Predicting the Future of OTT - New Angles, Apps & Ad Supported services.
 
Pres1
Pres1Pres1
Pres1
 
213 estudio billete falso
213 estudio billete falso213 estudio billete falso
213 estudio billete falso
 
Visa 4you
Visa 4youVisa 4you
Visa 4you
 
Lezione definizioni psicologo
Lezione definizioni psicologoLezione definizioni psicologo
Lezione definizioni psicologo
 
Noun clauses
Noun clausesNoun clauses
Noun clauses
 
Transformação e utilização da energia
Transformação e utilização da energiaTransformação e utilização da energia
Transformação e utilização da energia
 
Sesion arte
Sesion arteSesion arte
Sesion arte
 
Line codes
Line codesLine codes
Line codes
 
Marketing plan of ding dong
Marketing plan of ding dongMarketing plan of ding dong
Marketing plan of ding dong
 

Último

Unleashing the Power of Fandom: A Short Guide to Fan Business
Unleashing the Power of Fandom: A Short Guide to Fan BusinessUnleashing the Power of Fandom: A Short Guide to Fan Business
Unleashing the Power of Fandom: A Short Guide to Fan Businesstompeter3736
 
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...BilalAhmed717
 
How The Hustle Milestone Referral Program Got 300K Subscribers
How The Hustle Milestone Referral Program Got 300K SubscribersHow The Hustle Milestone Referral Program Got 300K Subscribers
How The Hustle Milestone Referral Program Got 300K SubscribersFlyyx Tech
 
Pitch Deck Teardown: SuperScale's $5.4M Series A deck
Pitch Deck Teardown: SuperScale's $5.4M Series A deckPitch Deck Teardown: SuperScale's $5.4M Series A deck
Pitch Deck Teardown: SuperScale's $5.4M Series A deckHajeJanKamps
 
ICv2 Hobby Games White Paper 2024 - State of the Industry
ICv2 Hobby Games White Paper 2024 - State of the IndustryICv2 Hobby Games White Paper 2024 - State of the Industry
ICv2 Hobby Games White Paper 2024 - State of the IndustryDennisViau
 
10 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 202410 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 2024Nate Evans
 
The Smart Bridge Interview now Veranda Learning
The Smart Bridge Interview now Veranda LearningThe Smart Bridge Interview now Veranda Learning
The Smart Bridge Interview now Veranda LearningNaval Singh
 
pitchdeck ORPC 2019 data info turine.pdf
pitchdeck ORPC 2019 data info turine.pdfpitchdeck ORPC 2019 data info turine.pdf
pitchdeck ORPC 2019 data info turine.pdflebob12
 
NVIDIA's overall business overview Presentation.pptx
NVIDIA's overall business overview Presentation.pptxNVIDIA's overall business overview Presentation.pptx
NVIDIA's overall business overview Presentation.pptxKrutik Rakade
 
Presented by Sabri international .......
Presented by Sabri international .......Presented by Sabri international .......
Presented by Sabri international .......SABRI INTERNATIONAL
 
Wallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loanWallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loansujat8807
 
We are inviting you on board, to move forward together in the Right Direction
We are inviting you on board, to move forward together in the Right DirectionWe are inviting you on board, to move forward together in the Right Direction
We are inviting you on board, to move forward together in the Right DirectionRight Direction Aero
 
Mist Cooling & Fogging System Company in Saudi Arabia
Mist Cooling & Fogging System Company in Saudi ArabiaMist Cooling & Fogging System Company in Saudi Arabia
Mist Cooling & Fogging System Company in Saudi Arabiaopstechsanjanasingh
 
unfinished legacy it is a clothing brand
unfinished legacy it is a clothing brandunfinished legacy it is a clothing brand
unfinished legacy it is a clothing brandakashm530190
 
Strategic Resources Corporate Presentation - March 2024 Update
Strategic Resources Corporate Presentation - March 2024 UpdateStrategic Resources Corporate Presentation - March 2024 Update
Strategic Resources Corporate Presentation - March 2024 UpdateAdnet Communications
 
The 10 Most Influential Women Making Difference In 2024.pdf
The 10 Most Influential Women Making Difference In 2024.pdfThe 10 Most Influential Women Making Difference In 2024.pdf
The 10 Most Influential Women Making Difference In 2024.pdfInsightsSuccess4
 
Mist Cooling & Fogging System Company in Egypt
Mist Cooling & Fogging System Company in EgyptMist Cooling & Fogging System Company in Egypt
Mist Cooling & Fogging System Company in Egyptopstechsanjanasingh
 
Business Models and Business Model Innovation
Business Models and Business Model InnovationBusiness Models and Business Model Innovation
Business Models and Business Model InnovationMichal Hron
 
EPC Contractors aspects Presentation.pdf
EPC Contractors  aspects Presentation.pdfEPC Contractors  aspects Presentation.pdf
EPC Contractors aspects Presentation.pdfGiuseppe Tommasone
 

Último (20)

Unleashing the Power of Fandom: A Short Guide to Fan Business
Unleashing the Power of Fandom: A Short Guide to Fan BusinessUnleashing the Power of Fandom: A Short Guide to Fan Business
Unleashing the Power of Fandom: A Short Guide to Fan Business
 
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
Project Work on Consumer Behavior in Fast Food Restaurants. Their behavior to...
 
How The Hustle Milestone Referral Program Got 300K Subscribers
How The Hustle Milestone Referral Program Got 300K SubscribersHow The Hustle Milestone Referral Program Got 300K Subscribers
How The Hustle Milestone Referral Program Got 300K Subscribers
 
Pitch Deck Teardown: SuperScale's $5.4M Series A deck
Pitch Deck Teardown: SuperScale's $5.4M Series A deckPitch Deck Teardown: SuperScale's $5.4M Series A deck
Pitch Deck Teardown: SuperScale's $5.4M Series A deck
 
ICv2 Hobby Games White Paper 2024 - State of the Industry
ICv2 Hobby Games White Paper 2024 - State of the IndustryICv2 Hobby Games White Paper 2024 - State of the Industry
ICv2 Hobby Games White Paper 2024 - State of the Industry
 
10 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 202410 Tips for Great Teams CSUN Conference 2024
10 Tips for Great Teams CSUN Conference 2024
 
The Smart Bridge Interview now Veranda Learning
The Smart Bridge Interview now Veranda LearningThe Smart Bridge Interview now Veranda Learning
The Smart Bridge Interview now Veranda Learning
 
pitchdeck ORPC 2019 data info turine.pdf
pitchdeck ORPC 2019 data info turine.pdfpitchdeck ORPC 2019 data info turine.pdf
pitchdeck ORPC 2019 data info turine.pdf
 
NVIDIA's overall business overview Presentation.pptx
NVIDIA's overall business overview Presentation.pptxNVIDIA's overall business overview Presentation.pptx
NVIDIA's overall business overview Presentation.pptx
 
Presented by Sabri international .......
Presented by Sabri international .......Presented by Sabri international .......
Presented by Sabri international .......
 
Wallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loanWallet Pitch for startup fintech and loan
Wallet Pitch for startup fintech and loan
 
We are inviting you on board, to move forward together in the Right Direction
We are inviting you on board, to move forward together in the Right DirectionWe are inviting you on board, to move forward together in the Right Direction
We are inviting you on board, to move forward together in the Right Direction
 
Mist Cooling & Fogging System Company in Saudi Arabia
Mist Cooling & Fogging System Company in Saudi ArabiaMist Cooling & Fogging System Company in Saudi Arabia
Mist Cooling & Fogging System Company in Saudi Arabia
 
unfinished legacy it is a clothing brand
unfinished legacy it is a clothing brandunfinished legacy it is a clothing brand
unfinished legacy it is a clothing brand
 
Strategic Resources Corporate Presentation - March 2024 Update
Strategic Resources Corporate Presentation - March 2024 UpdateStrategic Resources Corporate Presentation - March 2024 Update
Strategic Resources Corporate Presentation - March 2024 Update
 
The 10 Most Influential Women Making Difference In 2024.pdf
The 10 Most Influential Women Making Difference In 2024.pdfThe 10 Most Influential Women Making Difference In 2024.pdf
The 10 Most Influential Women Making Difference In 2024.pdf
 
Mist Cooling & Fogging System Company in Egypt
Mist Cooling & Fogging System Company in EgyptMist Cooling & Fogging System Company in Egypt
Mist Cooling & Fogging System Company in Egypt
 
WAM Corporate Presentation Mar 12 2024.pdf
WAM Corporate Presentation Mar 12 2024.pdfWAM Corporate Presentation Mar 12 2024.pdf
WAM Corporate Presentation Mar 12 2024.pdf
 
Business Models and Business Model Innovation
Business Models and Business Model InnovationBusiness Models and Business Model Innovation
Business Models and Business Model Innovation
 
EPC Contractors aspects Presentation.pdf
EPC Contractors  aspects Presentation.pdfEPC Contractors  aspects Presentation.pdf
EPC Contractors aspects Presentation.pdf
 

Necessary steps for online success of a website

  • 1. Necessary Steps for Online Success of a Website Web Site promotion must be an essential part of your website marketing plan. Designing a beautiful website and making it online is not enough. Promoting your web site has to be done consistently if you want to get a continuous stream of traffic to it. If you don't drive traffic to your web site, your online business enterprise will soon fail. Here are few steps to make your online business success. Create a web site marketing plan-When designing your website, create a plan on how to market it as well. Try to put yourself in your customer’s shoes when doing this. It's too easy to just view your web site from your own context. You need to have a clear vision for your business, goals you wish to achieve and the action plans of how you will achieve them. Define your target market - Many online marketers promote their web site aimlessly in a field which is too large i.e. they may use bulk mailing as one of their promotion strategies. Of course you may get some visitors but the chances are you will not make many sales, as you have not narrowed your field of customers and targeted them. Getting targeted customers to your web site, will increase sales, because they will have more interest in your product or service compared to a general audience. Use several promotion strategies - don't just stick to one form of promotion because you never know which one will work the best for you. If you use many channels of internet marketing i.e. SEO, email marketing, forums, writing articles etc you have a greater chance of getting more traffic to your web site. Promote continuously - if you want to drive constant traffic to your web site, you must promote it continuously. You could constantly optimize your web pages for the search engines, resubmit them if needed, visit discussion forums every day and write an article for online publications every two weeks.
  • 2. Calculate your return on investment (ROI) – Keep track of how much money you invested in your marketing plan and what profit you received in return. This will avoid wasting large sums of money thrown aimlessly into advertising. In order to know which aspects of your Internet Marketing campaign bring the most visitors, you must be able to monitor visitor activity to your web pages. Analyze your web site traffic - by analyzing your web site traffic, you can determine what marketing strategies are successful. You can then change them as necessary, to boost the sales or services from your site. Your analysis may include what keywords your visitors are using to find your web site, which web pages are the most popular and where your visitors are coming from. These are essential statistics you should know, instead of blindly promoting your web site and hoping for the best. Test, monitor and track your results - to run an effective online marketing campaign, you need to constantly test what works and what doesn't. You should monitor your site in the search engines, so you can optimize your web pages for higher search engine ranking. This will attract more visitors which lead to higher profits. Web site promotion strategies will differ for everyone, and will depend a lot on your product, service or web site. Avail the services of a reputed SEO firm for online success of your business. About 8trackweb-8 Track Web is a leading professional Web Design, Graphic &Logo Design and Web Development Company in San Diego, California with specialist Graphic Designers and Content Developers delivering creative and effective results. For more information visit our website www.8trackweb.com