This document summarizes a design challenge event called "Best Scene in Town" that took place at PICNIC 2011. It provides an introduction to Waag Society, which researches creative technology for social innovation, and 7scenes, a mobile storytelling company. It outlines the agenda for the event, including introductions, design strategies, examples of mobile storytelling projects, and an introduction to the 7scenes platform. Next steps for the challenge are described, such as setting up accounts and collaborating in teams to develop concepts using the 7scenes platform. Partners involved in the event are also listed.

1. Best Scene in Town
Design challenge @ PICNIC 2011
Creative session June 28th 2011

2. Programme
- General introduction about Waag and 7scenes
- Design strategies
- Some of examples
- Introduction to the 7scenes platform
- Next steps in the challenge

3. General Introduction

4. Waag Society
Research institute / Creative technology for social innovation

5. Waag Products
Storytable
Pilotus
MonsterMedia
Media Guild
PICNIC cross media festival
More on http://waag.org/
7scenes

6. 7scenes
Mobile Storytelling company
7scenes can be played everywhere:
in the Netherlands, Europe
and the rest of the world.
Discover your world while playing and see it
from a new perspective.

7. Development mobile
technology
Current situation: Mobile is the new mass
medium - 3g/4g networks, critical mass
smartphones
Strong development platforms, distribution
& payments systems (Appstores)
A critical next step: easy creative software
to design and publish interactive
mobile content.

8. Design Strategies

13. Some Examples

14. The Mystery of the Colonel’s Ghost
Discover the secret behind Adelaide’s first urban designer
Adelaide Fringe Festival

15. Re-architect
Photographic treasure hunt exploring Hong Kong’s architecture
Business of Design Week ’08 - Hong Kong
Collaboration HK Design Institute and Polytechnic University

16. Anne Frank house
Exploring Anne Frank’s neighbourhood as she did over 60 years ago

18. 7scenes
Introduction platform

19. Best Scene in Town 2011
Next steps:
- Accounts for 7scenes
- Access BSiT Teamblogpages
- Access BSiT Flickr-repository
- Access BSiT YouTube-repository
Your tasks:
- Connect to team members
- Start experimenting in 7scenes
- Exchange ideas and brainstorm with team members
- Develop initial concepts and develop these
- Contact Ronald klein Tank for feedback
(ronaldkleintank@7scenes.com)

20. Best Scene in Town 2011
Partners who are involved :
Universities in Holland - UvA, HvA, UvU
Parsons The New School for Design
Hong Kong Design Institute
Massachusetts Institute of Technology

21. Thanks for your attention
www.bestsceneintown.com
ronaldkleintank@7scenes.com