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OUTSOURCING
SUCCESSFULLY
Practical Guide To Successful Outsourcing
““Discover the world of outsourcing and you willDiscover the world of outsourcing and you will
be amazed at how you can free up your timebe amazed at how you can free up your time
and energy. In fact, if you outsource correctly,and energy. In fact, if you outsource correctly,
your business will actually grow. You will endyour business will actually grow. You will end
up with more customers, more time to createup with more customers, more time to create
products, more emails to answer and moreproducts, more emails to answer and more
requests from JV partners.”requests from JV partners.”
Tip #1Tip #1
Why Outsource?
Probably the first thing you think of when you hear
the word outsource is how much it is going to cost.
All you see are dollar signs going off in your head.
You may be surprised to find out that outsourcing
is not that expensive and really worth the money.
You can also potentially save money on resources by
outsourcing. For example, graphics software can be
really expensive and requires a huge learning curve.
Outsourcing can be a great alternative in this case.
Tip #1Tip #1
Outsource Before You Need It
One of the easiest ways to start outsourcing, is to
make a list of all the jobs which a) you dislike
doing and/or b) which you are not good at. Then
start looking for someone to help you with these
tasks. Doing this will get you used to the process
of outsourcing and it could help you find reliable
staff members.
Don’t make the mistake of waiting until you have
a thriving busy with tons of day to day tasks that
have to be done. Outsource NOW, and you will
easily learn how to hire the best people for the
job.
Tip #2Tip #2
Types of Tasks to Outsource
Many companies outsource these days as a
way to save money. The type of outsourcing
they do includes:
• Payroll
• Hiring
• Call Centers
• Customer Service
Types of Tasks to Outsource
• Setting up a Shopping Cart
• Installing Blogs
• Website design
• Autoresponder message creation
• Email list management
• Creating a membership
• Setting up affiliate software
Additional outsourcing jobs that are popular for
online marketers include:
• Traffic generation
• SEO both on and offline
• Research
• Copywriting
• Transcriptions from meetings, videos etc
• Secretarial duties
• Graphics for e-books, sales pages etc
The list is endless, and you could pretty much
outsource any task at all.
Types of Tasks to Outsource
Tip #2Tip #2
Off Shore Outsourcing
Outsourcing to people in other countries is popular
and is seen as a way of saving money. This is why
currently outsourcing to places like India and the
Philippines is on the increase. There is absolutely
nothing wrong with this but take a close look at the
task which you want completed.
The biggest issue can be a language one. They may
not completely understand your instructions and
what you get back is not what you wanted. This is
why communication on a daily basis is key.
Tip #3Tip #3
Be Clear on what you Want Done
The number one thing that you need to
remember is that you must be explicitly
clear with your instructions. You are so
accustomed to doing a task that you
perform it without thinking. A good way to
overcome this is to write down detailed
instructions the next time you actually do
the task.
Tip #3Tip #3
Create Guides or Manuals
Another good idea is to create step by step
videos or guides on what you want done. This
is easy to do and having a visual can be
extremely beneficial to a new person. If your
outsourcers are going to post to your blog or
add Autoresponder emails for you, show them
the complete process.
This includes logging into your account,
creating a blog post, adding keywords and tags
and publishing or scheduling your posts.
Create Guides or Manuals
Once you have your process written down or
captured on video you must then clearly define
what the ‘job’ or ‘task’ involves. You don’t want to
tell someone to post one blog post to your blog each
day for a month. You need to do the following:
• Provide them with a guideline as to how many
words you expect 250 -300 or more
• Give them keywords or subject headings to work
with
• If you want photos, provide resource links and
give a few examples
Tip #4Tip #4
State Your Expectations &
Explain Your Terms
Always remember that you are the one doing
the hiring and paying. Therefore, you must
explain what you expect and what your payment
terms are. Again, be explicit. Don’t say I need
this article or header in a few days. Tell them
you need it by a certain date. This way you both
have a deadline to meet. This will also give you
the opportunity to see if this person can meet
deadlines or if they always make excuses and
ask for extensions.
State Your Expectations & Explain Your
Terms
Payment terms can be tricky, but they must be
agreed upon before the job is started. There is
nothing wrong with haggling for a price with the
person. You can ask for a quote and then respond
with what you think is reasonable.
Once you have the payment amount agreed upon,
confirm it via email, so you both have a copy of it. It
is also a great idea to start a spreadsheet for each
employee where you can list your payment rates and
methods along with jobs assigned.
Tip #4Tip #4
Contracts and Agreements:
A contract can be useful for long-term
assignments and will contain all the
information regarding payment and delivery
of the jobs to be completed. It will also allow
each party a specific time in which to cancel
the agreement if necessary. Most contracts can
be drawn up on a monthly, semi monthly or
yearly basis. It will allow for renewals and for
withdrawal of services, without worries from
either side.
Tip #5Tip #5
Get them to Explain the Project to
You
All you want to do here is to get people to reply
to you with an understanding of what they are
going to do. This will include the task to be
done, graphics, writing or installing a word
press blog, exactly what they are doing and how
long it is expected to take.
When you do receive questions, be certain to
answer them right away. Otherwise, this could
cause a delay in your project.
Tip #5Tip #5
Request Reports
This is another important step and depending
upon the project, you could request either a
daily or a weekly update. It is a helpful way to
ensure your project stays on track, and it
provides a way for you to check upon the
progress your employees are making. If two
days later they are still working on the same
section, then they might have run into
problems. You could easily offer suggestions
and advice if necessary.
Tip #6Tip #6
Posting Your Projects/Tasks
When placing a job or project, you are not
normally required to make a payment. Once
you hire someone, then fees and commissions
come into play. Percentage rates will vary from
company to company, so look at this closely
before making your final decision.
As you are considered the employer, you must
make sure that all your tax paperwork is
correct and up to date. This is solely your
responsibility.
Posting Your Projects/Tasks
Once you are ready to begin the hiring process,
you will need to actually post your job offer.
There are certain requirements that you will
want to look into ahead of time including:
• Finding out how much it costs to post your
project
• What is the fee and commission structure and
what this will cost you
• What payment methods do they accept?
• Do they have an Escrow system in place?
• Can you communicate away from the site?
Posting Your Projects/Tasks
When you post your project, you will need to
describe the job in as much detail as possible.
Make your job description clear, detailed and
concise. You want to post your deadline and your
payment price. Take the time to make your offer
professional, and you will attract a higher quality
worker.
Once your project is published, you will begin to
receive lots of applications. Setting up interviews
on Skype can be extremely helpful. During your
interview ask them about their experience, their
likes and dislikes. You may find that this person
has skills in many different areas, ones that could
help you in your business in the future.
Posting Your Projects/Tasks
Recap:
• Give the prospect a clear project description
• Show that you know exactly what you want
• Agree upon number of revisions which you
expect
• Reply to questions regarding project quickly
• Provide feedback once project is completed
Tip #7Tip #7
Finding the Right People
When interviewing a prospect, you can ask for
references and examples of their work. Most
professional freelancers will have their own
website with a portfolio on it.
You can also do a quick search on their name
and see what this comes back with. You can see if
they are involved in other businesses or if they
have blogs or websites created. This is an easy
way to check on the quality of their content.
Tip #7Tip #7
Payments
The easiest way to pay someone is
normally via PayPal. Look into using their
Mass Payment service as this can possibly
save you money on PayPal fees, which can
really eat into a chunk of your money.
Tip #8Tip #8
The Best Places to Find Outsourcers
There are plenty of sites on the internet that have a slew of
people ready to work for you. Some of the more well known ones
include:
• Elance
• O-Desk
• Shelancers dot com
• Freelancers dot com
• VA Networking dot com
• Fiverr
Tip #8Tip #8
Utilizing Forums & Social Sites
One of the most well known forums is the
Warrior Forum. This forum provides you
with a huge selection of people willing to
work for you at reasonable prices. You can
either post your task on the site or look
through the Warrior For Hire section and
see if there is anyone who meets your
requirements.
Utilizing Forums & Social Sites
Here are some additional places which you can
utilize:
• Digital Point
• Site Point
• Facebook
• Twitter
• LinkedIn
• Craigslist
Tip #8Tip #8
Online Search for Outsourcers
The following is a list of keywords which will help
you find outsourcers.
• Outsourcers
• Outsource providers
• Outsourcing
• Out sourcing
• Freelance Web Designer
• Ghostwriter
• Freelancers
• Free lance
• Transcriptionists
• Writers
• Web Designers
• Graphic Artists
• Press Release Writers
• Offshore Outsourcing
• Outsourcing it
• Outsourcing projects
Tip #9Tip #9
Protecting Your Investment
The benefit of using an outsourcing company
such as Elance is that they have a payment
method called Escrow. To use Escrow you will
need to deposit money into your account for the
project.
Another benefit of using web-based outsourcing
sites like Elance and ODesk is that they put
their providers through a series of tests. The
person must then pass the test to be allowed to
advertise specific skill sets.
Tip #10Tip #10
Helpful Tools for Outsourcers
Below you will find our recommended list of tools
and resources that will help you outsource all your
business needs.
• Skype
• Google Docs & Other File Sharing Systems
• Google Calendar
• Mind Maps & Videos
• Online Conference Rooms
• Project Management Systems
Tip #10Tip #10
Damage Control Procedures
Do whatever you can to protect yourself in case
things do go wrong. This way you can easily pick
up the pieces and carry on with business as
usual.
When giving out passwords and access to your
accounts, create separate user accounts for each
outsourcer. Make sure you have backups of all
your sites and documents. Keep copies of
contracts and invoices as this can back you up if
any project in Escrow gets disputed.
Conclusion:Conclusion:
These tips have hopefully given you the foundation on
which to start outsourcing and growing your business.
You will have discovered how to save money and time.
In addition, you will have more energy to put into
developing a business which you can be proud of.
When working with individuals who consider
themselves to be ‘freelancers’, respect their goal of
creating their own business. Treat them with respect
even though you are ‘paying’ them. This way you are
more likely to strike up a fantastic business
relationship and gain yourself long-term, valuable
employees or business associates.
Good Luck!
Thank YouThank You
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Advantages of Outsourcing! Practical Guide To Successful Outsourcing

  • 2. Practical Guide To Successful Outsourcing ““Discover the world of outsourcing and you willDiscover the world of outsourcing and you will be amazed at how you can free up your timebe amazed at how you can free up your time and energy. In fact, if you outsource correctly,and energy. In fact, if you outsource correctly, your business will actually grow. You will endyour business will actually grow. You will end up with more customers, more time to createup with more customers, more time to create products, more emails to answer and moreproducts, more emails to answer and more requests from JV partners.”requests from JV partners.”
  • 3. Tip #1Tip #1 Why Outsource? Probably the first thing you think of when you hear the word outsource is how much it is going to cost. All you see are dollar signs going off in your head. You may be surprised to find out that outsourcing is not that expensive and really worth the money. You can also potentially save money on resources by outsourcing. For example, graphics software can be really expensive and requires a huge learning curve. Outsourcing can be a great alternative in this case.
  • 4. Tip #1Tip #1 Outsource Before You Need It One of the easiest ways to start outsourcing, is to make a list of all the jobs which a) you dislike doing and/or b) which you are not good at. Then start looking for someone to help you with these tasks. Doing this will get you used to the process of outsourcing and it could help you find reliable staff members. Don’t make the mistake of waiting until you have a thriving busy with tons of day to day tasks that have to be done. Outsource NOW, and you will easily learn how to hire the best people for the job.
  • 5. Tip #2Tip #2 Types of Tasks to Outsource Many companies outsource these days as a way to save money. The type of outsourcing they do includes: • Payroll • Hiring • Call Centers • Customer Service
  • 6. Types of Tasks to Outsource • Setting up a Shopping Cart • Installing Blogs • Website design • Autoresponder message creation • Email list management • Creating a membership • Setting up affiliate software Additional outsourcing jobs that are popular for online marketers include:
  • 7. • Traffic generation • SEO both on and offline • Research • Copywriting • Transcriptions from meetings, videos etc • Secretarial duties • Graphics for e-books, sales pages etc The list is endless, and you could pretty much outsource any task at all. Types of Tasks to Outsource
  • 8. Tip #2Tip #2 Off Shore Outsourcing Outsourcing to people in other countries is popular and is seen as a way of saving money. This is why currently outsourcing to places like India and the Philippines is on the increase. There is absolutely nothing wrong with this but take a close look at the task which you want completed. The biggest issue can be a language one. They may not completely understand your instructions and what you get back is not what you wanted. This is why communication on a daily basis is key.
  • 9. Tip #3Tip #3 Be Clear on what you Want Done The number one thing that you need to remember is that you must be explicitly clear with your instructions. You are so accustomed to doing a task that you perform it without thinking. A good way to overcome this is to write down detailed instructions the next time you actually do the task.
  • 10. Tip #3Tip #3 Create Guides or Manuals Another good idea is to create step by step videos or guides on what you want done. This is easy to do and having a visual can be extremely beneficial to a new person. If your outsourcers are going to post to your blog or add Autoresponder emails for you, show them the complete process. This includes logging into your account, creating a blog post, adding keywords and tags and publishing or scheduling your posts.
  • 11. Create Guides or Manuals Once you have your process written down or captured on video you must then clearly define what the ‘job’ or ‘task’ involves. You don’t want to tell someone to post one blog post to your blog each day for a month. You need to do the following: • Provide them with a guideline as to how many words you expect 250 -300 or more • Give them keywords or subject headings to work with • If you want photos, provide resource links and give a few examples
  • 12. Tip #4Tip #4 State Your Expectations & Explain Your Terms Always remember that you are the one doing the hiring and paying. Therefore, you must explain what you expect and what your payment terms are. Again, be explicit. Don’t say I need this article or header in a few days. Tell them you need it by a certain date. This way you both have a deadline to meet. This will also give you the opportunity to see if this person can meet deadlines or if they always make excuses and ask for extensions.
  • 13. State Your Expectations & Explain Your Terms Payment terms can be tricky, but they must be agreed upon before the job is started. There is nothing wrong with haggling for a price with the person. You can ask for a quote and then respond with what you think is reasonable. Once you have the payment amount agreed upon, confirm it via email, so you both have a copy of it. It is also a great idea to start a spreadsheet for each employee where you can list your payment rates and methods along with jobs assigned.
  • 14. Tip #4Tip #4 Contracts and Agreements: A contract can be useful for long-term assignments and will contain all the information regarding payment and delivery of the jobs to be completed. It will also allow each party a specific time in which to cancel the agreement if necessary. Most contracts can be drawn up on a monthly, semi monthly or yearly basis. It will allow for renewals and for withdrawal of services, without worries from either side.
  • 15. Tip #5Tip #5 Get them to Explain the Project to You All you want to do here is to get people to reply to you with an understanding of what they are going to do. This will include the task to be done, graphics, writing or installing a word press blog, exactly what they are doing and how long it is expected to take. When you do receive questions, be certain to answer them right away. Otherwise, this could cause a delay in your project.
  • 16. Tip #5Tip #5 Request Reports This is another important step and depending upon the project, you could request either a daily or a weekly update. It is a helpful way to ensure your project stays on track, and it provides a way for you to check upon the progress your employees are making. If two days later they are still working on the same section, then they might have run into problems. You could easily offer suggestions and advice if necessary.
  • 17. Tip #6Tip #6 Posting Your Projects/Tasks When placing a job or project, you are not normally required to make a payment. Once you hire someone, then fees and commissions come into play. Percentage rates will vary from company to company, so look at this closely before making your final decision. As you are considered the employer, you must make sure that all your tax paperwork is correct and up to date. This is solely your responsibility.
  • 18. Posting Your Projects/Tasks Once you are ready to begin the hiring process, you will need to actually post your job offer. There are certain requirements that you will want to look into ahead of time including: • Finding out how much it costs to post your project • What is the fee and commission structure and what this will cost you • What payment methods do they accept? • Do they have an Escrow system in place? • Can you communicate away from the site?
  • 19. Posting Your Projects/Tasks When you post your project, you will need to describe the job in as much detail as possible. Make your job description clear, detailed and concise. You want to post your deadline and your payment price. Take the time to make your offer professional, and you will attract a higher quality worker. Once your project is published, you will begin to receive lots of applications. Setting up interviews on Skype can be extremely helpful. During your interview ask them about their experience, their likes and dislikes. You may find that this person has skills in many different areas, ones that could help you in your business in the future.
  • 20. Posting Your Projects/Tasks Recap: • Give the prospect a clear project description • Show that you know exactly what you want • Agree upon number of revisions which you expect • Reply to questions regarding project quickly • Provide feedback once project is completed
  • 21. Tip #7Tip #7 Finding the Right People When interviewing a prospect, you can ask for references and examples of their work. Most professional freelancers will have their own website with a portfolio on it. You can also do a quick search on their name and see what this comes back with. You can see if they are involved in other businesses or if they have blogs or websites created. This is an easy way to check on the quality of their content.
  • 22. Tip #7Tip #7 Payments The easiest way to pay someone is normally via PayPal. Look into using their Mass Payment service as this can possibly save you money on PayPal fees, which can really eat into a chunk of your money.
  • 23. Tip #8Tip #8 The Best Places to Find Outsourcers There are plenty of sites on the internet that have a slew of people ready to work for you. Some of the more well known ones include: • Elance • O-Desk • Shelancers dot com • Freelancers dot com • VA Networking dot com • Fiverr
  • 24. Tip #8Tip #8 Utilizing Forums & Social Sites One of the most well known forums is the Warrior Forum. This forum provides you with a huge selection of people willing to work for you at reasonable prices. You can either post your task on the site or look through the Warrior For Hire section and see if there is anyone who meets your requirements.
  • 25. Utilizing Forums & Social Sites Here are some additional places which you can utilize: • Digital Point • Site Point • Facebook • Twitter • LinkedIn • Craigslist
  • 26. Tip #8Tip #8 Online Search for Outsourcers The following is a list of keywords which will help you find outsourcers. • Outsourcers • Outsource providers • Outsourcing • Out sourcing • Freelance Web Designer • Ghostwriter • Freelancers • Free lance • Transcriptionists • Writers • Web Designers • Graphic Artists • Press Release Writers • Offshore Outsourcing • Outsourcing it • Outsourcing projects
  • 27. Tip #9Tip #9 Protecting Your Investment The benefit of using an outsourcing company such as Elance is that they have a payment method called Escrow. To use Escrow you will need to deposit money into your account for the project. Another benefit of using web-based outsourcing sites like Elance and ODesk is that they put their providers through a series of tests. The person must then pass the test to be allowed to advertise specific skill sets.
  • 28. Tip #10Tip #10 Helpful Tools for Outsourcers Below you will find our recommended list of tools and resources that will help you outsource all your business needs. • Skype • Google Docs & Other File Sharing Systems • Google Calendar • Mind Maps & Videos • Online Conference Rooms • Project Management Systems
  • 29. Tip #10Tip #10 Damage Control Procedures Do whatever you can to protect yourself in case things do go wrong. This way you can easily pick up the pieces and carry on with business as usual. When giving out passwords and access to your accounts, create separate user accounts for each outsourcer. Make sure you have backups of all your sites and documents. Keep copies of contracts and invoices as this can back you up if any project in Escrow gets disputed.
  • 30. Conclusion:Conclusion: These tips have hopefully given you the foundation on which to start outsourcing and growing your business. You will have discovered how to save money and time. In addition, you will have more energy to put into developing a business which you can be proud of. When working with individuals who consider themselves to be ‘freelancers’, respect their goal of creating their own business. Treat them with respect even though you are ‘paying’ them. This way you are more likely to strike up a fantastic business relationship and gain yourself long-term, valuable employees or business associates. Good Luck!
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