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Digipak
Design Layout  Conventions: Real media text -     Artist name is above or in front of album name and most frequently in the centre of the front cover.  ,[object Object],pack shot. ,[object Object]
     Simple and clear Our media product ,[object Object],album name as our audience would want to know who the album is by before deciding to purchase the album and knowing the albums name. ,[object Object],as we placed it in the top left hand corner.   As potential consumers of our product read from left to right so this will be the first piece of text they will see to read which is important in selling the artist and more significantly the album.   ,[object Object],a simple and clear structured form by numbering each song down the left hand side of the panel. This enables the potential audience to scan the information on the panel more efficiently before buying the product.
Font Style  Conventions: Real media products: ,[object Object]
Clear by it being big and bold
Intextuality with the pack shot, for example with “Skream” album the font style conveysthe thought that the artist is simple and plain, in contrast to the pack shot the artist is wearing a plain and simple white T-shirt.  Conventions: Real media products Our media product: ,[object Object],have a strong reference towards our music video as well as our advertisement. ,[object Object]

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Digipak Evaluation sheet

  • 2.
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  • 5. Clear by it being big and bold
  • 6.
  • 7. We used the convention of the font having intextuality with the packshot as it portrays the personality of the artist as well as linking in with the album name. As the font style and pack shot expresses a ‘life like’ feeling (album name ‘Life is life’).
  • 8.
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  • 12.
  • 13. Bar code on the back cover, below the list of songs
  • 14.
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  • 16.