TOC2011: 24symbols at the first O'Reilly Tools of Change in Publishing Webcast
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Presentation of 24symbols given at the first O'Reilly Tools of Change for Publishing Webcast, led by Joe Wikert
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TOC2011: 24symbols at the first O'Reilly Tools of Change in Publishing Webcast
- 1. A NetflixmodelforeBooks Justo Hidalgo Co-founder, ChiefProductOfficer May31st ,2011
- 4. Challenge 3: What’s a Book now? ?
- 5. 24symbols is a platformtoread digital books on the Internet 24s cloud social + freemium + =
- 6. On the cloud No file download required
- 10. Social Your readings go with you
- 13. Freemium Business Model Free: ability to read ebooks, free and with non-intrusive ads Premium: ability to read ebooks, ad-free. Price by subscription Affiliation: traffic redirection to the publisher’s/retailer’s site
- 14. Income 24symbols income is based on advertising and subscriptions. 70% of this revenue is shared equally among the total number of pages read. 70% Total Income Publisher's Pages Read Publisher’s Income x = Total Pages Read
- 15. Product
- 18. Challenge 3: What’s a Booknow? ?
- 19. It’s happening now Private Beta released on March 31st Number of invitations requested: 6,000 on March 31st, 25,000+ on May 22nd Number of active beta users: 12,000 Number of pages read: 150,000+ Next milestone: June 30th Premium model Apps
- 20. Thanks! http://www.facebook.com/24symbols Justo Hidalgo www.24symbols.com @24symbols @justohidalgo info@24symbols.com jhidalgo@24symbols.com