10minutesto1.com is a Gurgaon based full service communication agency. We undertake conceptualisation, designing and implementation of all your communication needs. Be it communication consultancy, public relations, web development & designing , social media, designing, editorial requirements, audio-visuals or anything else which needs to be communicated to your target audience, 10minutesto1 is your partner. We are a team of young but experienced professionals from varying backgrounds with a passion to deliver. We bring a fresh outlook and complete solutions that will help you communicate your message effectively to your target audience. For more information please visit - http://www.10minutesto1.com/

1. 10 Minutes to 1
Credential Presentation
Submitted by:
10 Minutes to 1

2. Who We Are:
10minutesto1 is a
Strategic Marketing
Communication
consultancy
We conceptualize,
design and implement
effective campaigns for
all your marketing
communication needs
Team of experienced
professionals from
varying backgrounds
with a passion to deliver
We bring a fresh outlook
that will help you
communicate your
message effectively to
your target audience

3. Our Services:
Design Studio
• Graphic and Web designing,
Including identity creation, brochures,
annual reports, Multi-media
presentations, flash brochures & other
marketing collaterals
Digital Marketing/Social Media
Management/ORM
• Conceptualizing digital media
strategy, managing and leveraging
various digital platforms
• Social media campaigns, SMM &
analytics to drive measurable impact
More - Editorial services, Printing
Web Services
• Website creation and/or revamp
• Website maintenance
• Domain registration, Server hosting etc.
Public Relations
• Strategic Counsel & Issue Management
• PR campaign creation and management,
Media relations
• Article placements, Speaker placements
Film Making –
• Conceptualizing and creating Corporate
Films, Sales & Marketing AVs, Viral Videos
• Filming, Editing, Casting, Voice Over

4. Our Clients
Our collective experience
And many more…
ITS
Association

5. MANGEMENT TEAM

6. Ashutosh Bhattacharya
Positioning Strategist, Serial Entrepreneur,
Venture Catalyst, Free Spirit, Dream Eyed
Realist, Crisis Manager Communication
Advisor
IT Professional by education, Ashutosh
has spent over 15 years in the industry
across verticals. He has led many
mandates across industries advising
large MNC brands, IT & Online Giants,
Indian Majors, Govt. Bodies, Political
Parties. A firm believer in the power of
entrepreneurship and its role in shaping
India, he has also built many products
like My Big Plunge and Sound Tree to
promote young businesses and talent.
A keen Strategic communication advisor
who only focuses on the message that
needs to be communicated and then
ensures adaptation across
communication tools like PR, Digital,
Powerful Design and films.
An entrepreneur at heart and
approaches every situation as one.

7. Reena Bhattacharya
Director
Reena Bhattacharya has over 10 years
of work experience in the PR and
Communication industry which includes
leading Marketing and Communication
mandates for large corporates as well as
PR agencies.
Prior to starting her entrepreneurial
journey in 2010, she was working with
METRO Cash & Carry and Uninor where
she was leading these brands new
launches, overall marketing and media
relations and Crisis Communication.
Before this she was working in Vaishnavi
and Perfect Relations where she has
managed brands like Coca Cola, Bisleri,
Fiat, Shoppers’ Stop, Tata Consultancy
Services and many more.
She is a Post Graduate in
Communications from Xaviers Institute
of Communications, Mumbai and has
done her graduation from Delhi
University.

8. Our Work

9. Creative & Content
Development Work

10. Design and Copy Solutions for Fairmont Hotels & Resorts
Emailer design
Print Advertisement
Calendar design
CD Casing design
Print Advertisement

11. Design & Copy Solutions for Fairmont Hotels & Resorts
Brochure design
Invitation card
Offer package leaflet
Offer package
leaflet
Logo designing and Hotel brochure

12. Design & Copy Solutions for Fairmont Hotels & Resorts
Online Advertisement banner design Print Advertisement
Outdoor / Hoarding
Print Advertisement/
Emalier design
Bilingual Location Card/Direction Map
Standee design

13. Design, Website, Digital and PR management for Swiss Military
Online Creative
EDM Designing Standees
Brand Book
Warranty card
POS Designs

14.
14
Brand Book (Global Brochure) – Custom Designs
Design, Website, Digital and PR management for Swiss Military

15. • Creation of a
hand drawn
product
portfolio for
Swiss Military
• Driving a
creative
process that
reiterates the
key messages
Design, Website, Digital and PR management for Swiss Military

16.
16
Packaging designCustom POS designs
Design, Website, Digital and PR management for Swiss Military

17.
17
Global Style Guide (Brand Guidelines) creation
Design, Website, Digital and PR management for Swiss Military

18.
18
Newsletter designing for SAB Miller
SAB MILLER RESPECT
THE ROAD CAMPAIGN

19. Design, Filming, Website and Digital Marketing Solutions for HCL

20. Design and Social Media Solutions for TEDx

21. Design, Website and Digital Marketing Solutions for BFL

22. Web Deployment &
Designing

23. AADHAR (UIDAI) customer portal
Conceptualization, re-designing and content writing
www.uidai.gov.in

24. Swiss Military Global Website - Design, Development & Maintenance
www.swissmilitaryworlwide.com

25. Swiss Military E-Com Site
Web designing, development, CMS creation
http://shop.swissmilitaryworldwide.com/welcome/

26. C-Zentrix Corporate website
Conceptualization, Designing and Development
www.c-zentrix.com

27. HCL Learning Corporate website
Conceptualization, Designing, Development and content writing
www.hcllearning.com

28. Digilife Distribution Corporate website
Conceptualization, designing and content

29.
SoundTree Media Corporate website
Conceptualization, designing and development
www.soundtreemedia.com

30.
SoundTree Editorial Magazine
Conceptualization, designing and development
www.soundtreemagazine.com

31.
Barefaced Liar
Custom creative micro-site created for band’s Album Launch
www.barefacedliar.com

32.
Barefaced Liar
Full website revamp, designing and development
www.barefacedliar.com

33.
Best Kerala Experience – Travel website
Conceptualization, designing, development and content writing
www.bestkeralaexperience.com

34. HCL Connect
Conceptualization, hosting, design & development of the site
www.hclconnectconversation.com

35. Digital Marketing

36. After China
and India,
Facebook is
the most
populated
place in the
world
900 MILLION

37. 2 BILLION
The number of You Tube
videos viewed per day.
One out of every 10 internet
users opens You Tube
each time they log in

38. 200
MILLION
Started in 2006, within 6
years Twitter has over
465 million accounts
and a million accounts
are being added every
single day
Number of tweets
users are sending in
a single day

39. NINETY FIVE
Percentage of
companies
globally,
use LinkedIn
primarily to
hire
employees

40. 25 BILLION
Number of web links, news
links, blog posts, photos etc
shared on FB each month

41. Social media is
addictive…
We want it, we need it and we
just can’t get enough of it…..

42. IT DOESN’T END THERE…
…AND MANY MORE
Bought by FB for $1bn within 1.5 years of existence, before it
made a single dollar in profit
Pinning images and videos you like to an online pin board.
Has nearly 12 mn unique visitors per month
Started in 2003 it has over 150 mn members as of Mar 2012
77% of internet users read blogs everyday. Corporate
blogging started 3-4 years back with 14% of 133 mn blogs
being corporate
Video sharing on the move…the next big wave
Growing geo-tagging and allocation based social
networking..Every brand wants a check-in

43. Digital Media Approach
• Building an online ecosystem
• Leverage community building and word of mouth online
• Adopt viral channels to spread the word
• Engage consumers online with campaigns, geo-tagging, offers & discounts etc.
• Online reviews for brand recall and submissions in applications
- Run campaigns that generate awareness and
increase footfall
- Populate pages with youth appealing design &
content
- Leverage geo-tagging & location based
applications like Foursquare, Places, FB etc.
- Encourage people to visit, run discount & offer
campaigns
- Engage Influential Bloggers

44.
Digital Marketing
Strategy and Engagement building, Regular hygiene, Design, Social
Media Marketing campaigns

45. Public Relations/
Editorial

46.
Case study 1 : Public Relations
National Media Campaign for Padma Bhushan - Shri Ajai Chowdhry

47.
Public Relations
Contributory articles and interviews for Shri Ajai Chowdhry

48. BRIEF
– Build media pressure on decision
makers to come out with a
favourable decision on an
impending matter
OUR APPROACH/RESULTS
– Built public opinion through
sustained high decibel media
campaign
– All tier I media carried our client’s
views on the matter – 18 media
articles in P1 media were generated
– Focussed Online PR campaign to
track and target negative
commentary
– Reduced negative comments
online and decision taken was as
expected
Crisis / Issue Management

49. Crisis / Issue Management

50. Case Study 1: PR Campaign for Swiss Military
Product reviews
Product Launch/
placements
Management Profiling
Brand Stories / Q&As

51. Public Relations
Consistent Media Campaign for Delhi based rock band, BFL

52. Public Relations
Consistent Media Campaign for BFL

53. Film & AV

54. ! We offer professional audio-visual services
including video shoots, production, post
production, audio editing and packaging
! Corporate AVs, sales and marketing AVs or
inspirational films
! Write to us on info@10minutesto1.com to
request for Showreel
Audio-Visuals

55.
Corporate Films, 3D AVs and Animations
! 3-D film createdfor new range of Panasonic Smartphones
! Boot on and off animation video created for Karbonn mobiles
! Marketing AV created for HCL
! Internal Communication video created for HCL
! Music video and viral videos also created

56. TVC
for
90
Bids
AV
for
IOFW
by
Jabong
ADermovie
for
IIT
Delhi
Music
video
for
BFL

57. CRY
Rock
For
Child
Rights
FesOval
Internal
CommunicaOon
–
HCL
Great
Places
to
Hangout
videos
World
Music
Day
Special
Videos

58. Shot
the
self
funded
project
–
My
Big
Plunge
Entrepreneurial video series – My Big Plunge

59. Events/
On-Ground activation

60. Programming & Events
! Creating events that suit your
requirements
! Conceptualize and execute thematic
events
• Press Conferences/ Blogger meets
• Live events to drive footfalls
• Stall designing, fabrication and
complete event management
On-Ground Activation
! Direct Outreach through events at high
footfall areas:
• High traffic Malls/Markets
• Corporate Hub
• Resident Welfare Associations
• And more

61. For details write to
info@10minutesto1.com
Or visit
www.10minutesto1.com