1. Construction of Music Video:
The following slides expand on the
step- by -step guides in which I took
in producing my music video.

2. Leading up to the actual making of my music video, I had to
explore the actual videos I was going to include. For this I had
to convert the videos in order to be able to analyse and look at
them. When some were converted I organised them into
different folders so I myself wouldn’t get confused. Below
shows this:
Every time I wanted something
converted I had to wait in order to get
them converted so they would play on
the Apple Mac. For the clips to work
they had to be converted into Mp4 .
As I did a lot of filming in preparation for my video
the organisation took a lot of space and time.
Following on I searched for the actual video clips in
which I was going to include, use or shorten down
to suit the lyrics or the song. This was harder as the
majority of my filming included Inline Skating which
in all looks very similar so I had to narrow down my
search in some way. In order to do this I listened to
my song choice and attempted to figure out whether
I needed a fast paced skating clip or a slow one.
Due to the fact that I was going to include the
skating clips when it mentioned ‘strong’ or ‘Dreams’
I had to be careful when looking at the video as to
whether I thought it would suit or not. If it didn’t I
simply added it to the ‘bloopers’ meaning I didn’t use
them for a specific reason.

3. Once I figured out what video clips I was going to include
within my music video I began to experiment with the
Apple Mac in order to fully understand all of the functions
and the tools of final cut as I had never even worked on a
Mac before now.
On final cut I experimented dragging different videos into
the first video box and tried different translations such as
Dissolve to suit two different clips. This was hard for my
first time so as you can guess I had to have a great deal of
attempts in order to get it correct.
After dragging a clip or including a translation I have
learned to render everything, which means that you will be
able to see it on the final screen shown left:
During the production of my music video on final cut I had to
also learnt he basics of the Apple Mac and this is one I found
quite easily simply as it allowed me to see exactly what I was
on and what I could close with ease. It also allowed me to
select the folder with all of my converted Mp4 video clips
and to look at them before I place them onto Final Cut and
include them in the actual Music Video.
I also messed around with the sound regarding muting the sound of the video clips as the noise in which you would be able to hear in
the background wouldn’t suit with the song at all. In the background the sound of skates, people talking and cars could be heard
which I thought wouldn’t be acceptable and would make my music video even more unprofessional. As you can see above I also
learnt how to cut or divide specific video clips which made it easier to adapt the video to the lyrics of the song.

4. (Left): Shown left is a print screen of a series of Video clips in which I
could of included within my work. Choosing which clip I could include
was the hardest part of the task set. This was because after I lost the
majority of my work I had to film a great deal more to catch up to where I
was before hand and this left me with a difficult decision.
As this was my definite copy the music video everything had to be
‘faultless’ so I often changed the videos to what I though suited the part
of the song better. I got feedback of my other peers before and after each
video was replaced and they responded positively to the after addition.
After I focused on the clips that were going in my music
video I started to put together the main sections of the
song such as the chorus and the beginning of the song.
As you can see (left) I had to use the Cut tool often as the
skating and the stride had to suit or match the pace or
rhythm of the song. As in Inline skating you are going at a
naturally fast pace it was hard to match both the song and
the clip, so in order to do this I had to find the upbeat
section of the song and distinguish if I could include it.
Much like everything produced on final cut, I had to
render what I had created or placed onto the timeline
which occasionally took more then 1Hour for every clip.

5. Once I finally began to understand and be able to work Final
Cut I started to begin on the ‘real’ video in which there were a
lot of cutting clips and placing them into the right section of the
song. (This is shown Left).
The only problem with Final Cut that I found was the amount
of time the clips took to write or render. It often took hours just
for one clip which I only needed a few seconds off.
After placing one clip into position it was difficult to get the
next sorted as you had to find another place to put that one and
often the time to render/ write a clip would be longer if the clip
was large. This was a problem for me as I had a variety of large
clips which involved skating.
After I got a lot of the clips rendered and into position i
then explored ways of adding them together, one after
the other. This was hard as they had to both link with
the lyrics in some way or had to suit next to each other.
I was lucky where this was concerned as due to the lack
or limited amount of clothing they looked the same in
most of the videos, not including the clips taken
outdoors. As you can see, the picture in the left shows a
variety of clips, one linked together already and the
others are separate from everything else and far apart
from each other. This is because certain clips only suited
specific sections of the song and I had to chose where to
place them.

6. When linking two videos together, one after the other, I had to
make sure they suited each other in the pace of the skating and the
song. This was difficult as the clothing had to be similar if not the
same along with the location and setting.
I had to be careful when doing this and linking the video clips
together as I had a variety of Indoor skating which was quite dark
based and I also had a range of Outdoor skating which was the
opposite and was quite bright due to the filming being shot in the
summer/January time. I had to be careful with this as I didn’t want
them clashing at all as it would leave the audience confused.
When getting the timing right of the video clips I had to
judge when to end them and when to start them. As you
can see (left) I have two different locations in which I
was trying to link together for the setting change. To do
this I had to find a specific section of the song which
may have a slight sound change and because I wanted to
show the audience what skating is all about as well as
getting the theme of ‘dreams’ across I wanted to keep it
as simple as possible!
I felt confident about this, as I had seen and gathered
ideas from my peers showing me their videos I did not
want anything all that complicated, but yet I wanted
simple transitions which were things such as dissolve
or fade in and out. These I used regularly and I thought
they worked well within linking the clips together.

7. Within my music video I had to show a variety of Transitions used.
This was harder then it looked as I thought over half of the transitions
looked to ‘childish’ in some aspects and would made my music video
appear less professional.
Left, you can see a variety of transitions provided on Final Cut however
the main ones I decided to include within my video clips to link them
together were ‘dissolve’ or ‘fade in and out’. I felt these worked as my
song chose was linked to dreams and the fade in and out and especially
the dissolve showed a slow pace which contrasted to the fade which
could be a fast pace. This could show about life itself and how you can
judge how to time your life. I thought this was to difficult for the
audience to get this in one go but this is what I thought when I saw
these and as a result I decided to use them repeatedly.
Part way through I noticed the song was still too long after
shortening it down before hand , so in order for it to become
under the maximum time limit of 3:10 I had to cut it down a
great amount. There were sections of the song in which I did
not like much within my music video got took out as soon as
possible which decreased the time. I kept doing this until I
managed to cut it down to 3:09.
After this, like with everything on Final Cut I had to
render/Write the song again so it could register the parts of the
song which was now missing. Once again this took a
reasonable amount of time.
Following on from this I linked the song together which did
not seem to ‘fit’ with transitions such as fade out and fade in.
Yet again I am using my idea from above.

8. Finally at the end of my production for my music video I had to line
everything so it was in the same timeline but also had to make sure
everything was perfect and looking professional. As you can see (left)
everything is looking neat and tidy and all there is left to possibly do is to
add the final transitions and the music video would be at an end.
Taking in my audience feedback before the end of my main task I thought
about the comments that I received such as view points about the
transitions and the flow of the video. Due to the fact I had a variety of
comments regarding the flow I made sure everything was flowing alright in
order to add the final touches before the deadline.
In addition everything in the timeline had to be connected in someway or another so before the deadline and before I could possibly
think about finishing I had to make sure there was no blank gaps apart from the areas which I wanted a pause for dramatic effect.
The chorus was easy to fill up with video clips and to suit them to the actual lyrics of the song however the only dilemma I had in
matching the lyrics to the video was in the verses. This was hard as the chorus had so many words with such different meaning
along with them that I had to find something different each time which meant more filming was necessary. This meant more time
was used up and during my own time I had to go to different places in order to shoot some more photos and clips.